Wondering how to create engaging whiteboard animation videos for your business? Video marketing has become a necessity for businesses across industries. We use videos on social media, on our websites and landing pages, on YouTube, on our blogs, in our ads...
Are you looking for an easy and effective way to optimize your social media strategy? Social media is a big and noisy place. As a result, it’s easy for your marketing message to get lost in the noise. The best way to prevent that is with a solid social media strategy...
Managing social media interactions effectively can be the difference between lost leads and acquired customers. Because how else do you build trust with prospects and answer customer queries? Having said that, it can be difficult to track all interactions on your...
Lead generation is one of the most important aspects of a business focused on sales. When piecing together your lead generation strategy, it's imperative that marketers are generating quality, productive leads in order to help sales teams do what they do best… Sell....
When it comes to the most important tools I use on a daily basis, there is just one tool that I use so frequently and so seamlessly that I often forget how much I rely on it – and how important it is to my business, as well: Cloud storage. Or, in my case, Dropbox,...
Getting a website visitor from being unaware of what your brand is to becoming a customer is a complex process. Every business has its unique sales funnel to capture leads and turn them into customers. But one element that is common to every marketing strategy trying...
Content marketing can be time-consuming – what with planning, strategizing, creating, measuring and optimising it – but with the right tools at hand, you can make your life so much easier. In this list, you’ll be able to find tools for every stage of the process:...
Content and social media marketing are essential parts of digital marketing nowadays, and images are a big part of both. In this blog post (updated in 2019!), I’ll go through all you need to know to easily find and create your own stunning blog and social media...
Want to set up Google Analytics goals and aren't sure where to start? If you’re using Google Analytics for your website, then you’ve probably heard of conversion goals. These are personalized stats that you have to set up manually, and will help you see how well your...
Getting traffic to your website is only the first step. But is that traffic actually converting into sales? If you’re not getting the sales you want, a big reason for this could simply be bad traffic. As a business owner or marketer, you need to know the type of...
