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Hi, I'm Lilach

I've done marketing since the dial-up days.

AI Marketing Consultant for Entrepreneurs, Service Businesses, and Founders

AI just made me dangerous.

Twenty-one years learning what moves a business. Now I point AI at the boring eighty percent of your marketing and keep the brain for the part it can't think its way through. Lead gen, ads, SEO, the lot, running while you sleep. Forty hours a week back, more leads in, and not one robotic word in sight.

Book a free 30-minute call → See how much time AI could save you ↓

Currently obsessed with AI. Possibly slightly insufferable about it.

Lilach Bullock, AI marketing consultant
40
Hours a week
reclaimed
Forbes Top 20
Social media
power influencer
21
Years in
marketing
15,000
Newsletter
subscribers
70%+
Newsletter
open rate
100+
Events spoken
at internationally
300+
Tools tested
and reviewed
Featured In
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Brands I've worked with
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Why me.

A short version of a long story. The bits that matter for the work we might do together.

I'm Lilach. Twenty-one years in marketing, currently obsessed with AI, possibly slightly insufferable about it.

Built and sold a digital marketing agency. Worked with Twitter, Dropbox, IBM, monday.com, and Greenpeace. Named in Forbes' Top 20 Social Media Power Influencers in the world (yes, the world, I checked twice). Stood on more than a hundred stages.

Then COVID, a wheelchair, and a war outside my window took most of it away. I rebuilt the body first, lost fifty-five kilos, got back on my feet. Then the business, by doing the boring thing every day until it stopped being boring.

Somewhere in the rebuild, AI got useful. Twenty-one years of marketing brain plus AI doing the heavy lifting was a combination I didn't see coming. With AI doing the heavy lifting, I'm dangerous.

What I'm like to work with: friendly, kind, to the point, obsessed with results. I'll tell you the uncomfortable thing in the room, then probably make you a cup of tea. If you can't measure it, I'll tell you not to do it.

The longer story, wheelchair and all, is on the About page.

Lilach Bullock

Hi. That's me. The marketing brain attached to the AI.

The work you've been putting off since March.

For entrepreneurs, service businesses, and founders who know AI could be running half their marketing but haven't had the time, the skills, or the patience to set it up. Lead generation, ads, and SEO first, because that's what pays the bills. Then the systems and strategy that keep it all running without you. Done for you, consulting, coaching, or training.

Revenue & Growth

Get Cited by AI

When your buyers ask ChatGPT, Perplexity, or Google's AI who to hire or what to buy, you want it to say your name. I get businesses quoted, linked, and recommended inside the answers AI engines give back.

AI Lead Generation Systems

Pipeline that runs whether or not you are at your desk. AI-driven prospect research, list building, outreach personalisation, sales follow-up, and CRM updates. Built once, runs every day.

AI Ad Management

Ads that pay for themselves. Setup, copy, creative, audience testing, and ongoing optimisation across Google, Meta, and LinkedIn. AI does the donkey work. I stay on the budget, because that bit needs a brain.

AI-Driven SEO

Search rankings that compound. Keyword research, on-page optimisation, content refreshes, internal linking, and technical fixes at volume that no human team can match.

AI Content Engines

Newsletters, blog posts, social, sales pages. AI drafts. A human edits. The output of a small team without the headcount.

Systems & Builds

HubSpot Implementation & AI Integration

Full HubSpot build or rebuild. Marketing hub, sales hub, automation, workflows, AI integration. Most operators save 30 to 60 percent on their tool spend by consolidating into HubSpot done well.

AI Workflow Automation

Make.com, Zapier, and n8n integrations that connect every tool you use. The boring 80 percent of marketing, automated. Manual work eliminated.

Website & App Builds

Beautiful, fast, custom sites and AI-built apps for your business. Sales pages that convert. Landing pages that don't look like everyone else's. Custom tools and internal apps that solve the thing nothing on the market quite does. Marketing-led, AI-built, designed well.

AI Agents & Custom Tools

Custom AI assistants and internal tools your team uses every day. Sales-research agents that surface qualified leads while you sleep. Content agents that draft to your voice. Knowledge tools that put your company's expertise behind a chat interface. Built for your business, not borrowed from a template.

Strategy & Advisory

AI Audit & Strategy

A full review of your marketing operation, scored by impact and effort. You leave knowing what to fix first, in what order. If you can't measure it, I'll tell you not to do it.

Fractional CMO

Senior marketing leadership on retainer. Strategy, planning, AI-led growth, accountability. For businesses ready to grow with senior marketing input without the cost or commitment of a full-time hire.

Consulting & Advisory

Strategic input on what to build and in what order. You bring the business context. I bring twenty-one years of marketing experience and current AI fluency. You leave with a plan you can execute yourself or hand to your team.

Training & Coaching

Your team learns the AI workflows I would have built. You build internal capability, not consultant dependency.

Engagement timelines depend on scope. Sometimes things deliver in days. Sometimes months. We figure that out on the first call once I know what you actually need.

Book a free 30-minute call →

Some of what people have said.

"
Lilach turned AI from something overwhelming into something useful for our business. We're saving hours every single week.
"
The best part wasn't the tools, it was the clarity. We finally understood what to automate and what to ignore.
"
Within one session, we streamlined tasks that had been draining our team for months.
"
Lilach has a rare ability to make AI practical, commercial, and immediately actionable without the tech jargon.
"
We stopped wasting time experimenting with random AI tools and finally implemented systems that improved productivity.

Curious what AI could give you back?

Take the calculator. You'll see the hours and the money quietly leaking out of your week, and the three workflows worth building first.

30 secto complete
Your numberon screen
3workflows to build first
Freeno card needed

Frequently asked questions.

If yours isn't here, get in touch here.

What if I have already tried AI and it did not work? +

Welcome to the club. Most of my clients arrive after trying ChatGPT, six different prompts, two paid tools, and a Notion AI roadmap that has not been opened since March.

The issue is rarely the AI. It is what the AI was pointed at. We figure out where AI pays off in your business, in what order, with someone who has been doing marketing since long before AI made it cute.

Do I need to be technical to work with you? +

No. If you can use email, you can work with me. The whole point of hiring me is so you do not have to learn Make.com, n8n, prompts, schemas, or any of the other things AI consultants love to talk about. I build it. You use the outputs.

I am a solopreneur. Can I still work with you? +

Yes. Probably half the people I work with are. Small business owners who do everything themselves are the people AI changes the most.

You go from "I have to do all of this myself" to "the AI does most of it and I check the work." That is the move.

What tools do you use? +

Most of them. Over the last twenty-one years I have reviewed somewhere between three and four hundred tools on this website, and consulted on or done content for many of them, including Hootsuite, Agorapulse, BigCommerce, Audiense, Zoho, and BeeFree.

I work in HubSpot, Make, Zapier, and most of the email, social, CRM, and SEO platforms a client might be running. I use all the obvious AI tools, and I build custom AI agents and tools when a client needs something the market does not have yet.

Some people call me the Tool Lady. It is either a compliment or a diagnosis depending on the day. I am obsessed with anything that makes business and life more efficient.

(If you are a tool company reading this and want to talk a brand partnership, the door is over here on the Partner With Me page.)

Most clients arrive having paid for half a stack and used almost none of it. We consolidate down to the three or four that move the needle for your business and turn off the rest.

How long have you been doing AI? +

Excellent question. Let me cheerfully not answer it.

I have been doing marketing since 2003 (yes, the dial-up era, please stop reminding me). AI is the most useful thing to land on my desk in twenty-one years of doing this, and I have been wiring it into client work ever since it got there.

Twenty-one years of marketing experience plus current AI fluency. That is the combination people are paying me for.

What happens on the first call? +

Thirty minutes on video. You tell me what you are trying to do. I ask the questions that get to where AI can help most.

By the end you have a clearer picture of what would move the needle first, whether we should work together, and roughly what that would cost. If it is not a fit, I will say so before we hang up.

Where are you based and where are your clients? +

I am British, based in Israel. Most of my clients are in the UK, US, Canada, Australia, and Israel. All work runs over video and in English.

How quickly will I start seeing results? +

"It depends" is the answer every consultant gives. Mine is the same, but I will at least tell you what it depends on.

Workflow automation pays back the day it goes live, in hours of your time saved. Lead generation and ad work usually shows movement inside the first few weeks. Content engines and email automations: similar. SEO is the slow one. Measurable ranking changes in two to three months, real traffic in four to six.

How is this different from buying an AI course? +

A course teaches you the principles. Then you implement them on your own time. I do it for you. Or I do it with you. Or I train your team in workshops to do it yourselves. Most clients land on a mix.

If you have the time and patience to learn AI implementation entirely from a course, take the course. If you would rather skip the learning curve and have it built into your business while you do the actual business, hire me.

How much does this cost? (Yes, I know. Putting this question last was a choice.) +

It depends on scope, so we work it out on the call. Some engagements are a one-off build, others run ongoing.

If budget is the first thing you want to check, send me a quick line and I'll tell you whether we're in the same ballpark.

Let's get your marketing running on AI.

Book a free 30-minute call

We work out what you need, where AI fits, and whether we're a fit.

Book a free 30-minute call →

Or take the 30-second calculator

Eight questions. You'll see the hours and money leaking out of your week, and the three workflows worth building first.

See how much time AI could save you ↓

Or grab the free AI resource library

Prompt packs, templates, checklists, and swipe files. The exact tools I build for paying clients, ready to plug in and save you hours this week. Yours, free.

Get the library →

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Lilach Bullock

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