Social Media
Why social listening is that important to your business
Insights are at the nucleus of a successful marketing strategy; understanding your market, your audience, the sentiment behind your brand, is all essential to optimising your marketing and growth strategies. And the only way to get these insights is through social listening, monitoring your niche and brand, as well as your customers. In this blog…
Read MoreThe ultimate guide to video marketing
Video has always been leveraged by businesses one way or another; but now, video – and video marketing – has become a necessity for the modern business. In fact, every time I’m on my social media, it’s becoming clearer and clearer that video content is on its way to taking over most other forms of…
Read MoreHow to build amazing AR experiences for your social media fans
Be honest: how much time have you spent playing around and trying out all the different camera effects on Facebook Messenger? Selfies are so 2016 – now, augmented reality is all the rage. It’s fun, it engages the user, and makes them want to keep trying out all the different customizations and changes to their…
Read MoreHow to schedule your social media posts and cover photos
If you’re familiar with my blog or follow me on social media, then you might have noticed a (small…) obsession with social media scheduling tools. And there are a lot of them out there – some stand out, some don’t. Social media scheduling has become a must-have if you’re using social media to promote your…
Read MoreZoho Social for Agencies: a better way to collaborate on social media
Managing multiple social media accounts, especially if you’re doing it for multiple brands, can be a pain; things can easily get confusing and you’re going to lose a lot of time if you don’t have the right tools to help. That’s why social media management tools are so helpful – they simplify the whole process,…
Read MoreHow to generate more Twitter followers, traffic, and leads with Socedo
Twitter can be a great source of leads and traffic – in fact, it’s one of my biggest drivers of both traffic and new leads, and has been so for years. Now, I want to show you how you too can start boosting your Twitter results and what’s more, also how to automate the whole…
Read MoreThe best way to strategize and streamline your social media
Social media marketing is a time-consuming process. Planning, strategizing, scheduling, and most importantly, getting approval for social media updates, can be a frustrating, arduous process. In this blog post, I want to show you the best way to strategize and streamline your social media marketing. The basics of social media planning & strategizing A good…
Read MoreHow to schedule your social media visual content like a pro
How do you stay relevant in the social media space? The answer is simple: by consistently publishing quality content. That’s how you drive traffic to your website, blog, and landing pages, that’s how you keep followers interested, and that’s how you get people to engage with you. And in order to get the best possible…
Read MoreWhy do we lurk so much online?
As I’m writing this, I just got off the phone with a journalist from the MailOnline who wanted to discuss Facebook’s recent changes to their algorithm and get a comment from me on my opinion of the new changes. If you haven’t heard about these changes yet, what they mean is that we’ll be seeing…
Read More4 social selling tools to skyrocket your social media lead generation
Social selling is all the rage right now, whether you’re an online business or you sell more traditional products and services. Social media is where your audience is, after all, so you need to get your sales team involved in your social media marketing process in order to get the best possible results for your…
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