To reach a wider audience and more potential customers, you need to embrace influencer marketing as part of your overall marketing efforts. But there are two problems. First, finding influencers manually will waste a lot of time and stress you out. Second,...
Are you looking for an easy and effective way to optimize your social media strategy? Social media is a big and noisy place. As a result, it’s easy for your marketing message to get lost in the noise. The best way to prevent that is with a solid social media strategy...
Managing social media interactions effectively can be the difference between lost leads and acquired customers. Because how else do you build trust with prospects and answer customer queries? Having said that, it can be difficult to track all interactions on your...
A truly successful social media account is not one that has hundreds of thousands or millions of followers; it’s one that has an active community of followers that are engaging on a daily basis: answering and asking questions, sharing and retweeting, clicking on...
Are you looking for the best resources on social media marketing? Well, you’re in the right place: in this blog post, I’m going to list my 5 favourite - and what I think are the best - social media blogs. This was a difficult list to put together, to be honest; there...
Every year, I like to look into the best social media tools and put together a list of the 101 best tools of the year. I recently reviewed the top 101 Twitter tools here. Now it’s time to look at the most popular social network, Facebook. Listed below are...
Instagram is one of the most popular social networks in the world, with 1 billion monthly active users and the numbers just keep on growing year by year. The popular photo-sharing social network is not as easy to use or straightforward for digital marketers and...
Are you making full use of Twitter’s features to help grow your business on social media? Although you might know Twitter and use it on a daily basis, you might be surprised at the amounts of features that you’re not making use of – and when you’re marketing a...
Want to improve your Instagram engagement? In order to be successful on Instagram, focusing only on what you're posting is simply not enough; you need to leverage all the tools you have at your disposal and strategize every move you make. So if you're looking to...
Wondering how to revive your social media presence and generate better results from social media marketing? Social media is a great tool for businesses who want to promote themselves online, as it allows them to reach their audiences where they spend their time...
