Content Marketing
How to use online courses and e-learning to monetize your knowledge
Some of the best things about the Internet are the possibilities and opportunities it brings; there are so many ways to start a business, monetize your knowledge, and find your own niche – you just need the idea and to be ready to put in the work. One of the ways you can monetize your…
Read MoreThe ultimate guide to video marketing
Video has always been leveraged by businesses one way or another; but now, video – and video marketing – has become a necessity for the modern business. In fact, every time I’m on my social media, it’s becoming clearer and clearer that video content is on its way to taking over most other forms of…
Read MoreHow to win at content marketing with kickass content research
The best content marketing strategies involve research and collecting and interpreting data. It’s easy to overlook this step and jump right into creating content, but that can prove to be a mistake – one that ultimately leads to spending more time and more money on creating content that gets results. But if you want to…
Read MoreHow to build amazing AR experiences for your social media fans
Be honest: how much time have you spent playing around and trying out all the different camera effects on Facebook Messenger? Selfies are so 2016 – now, augmented reality is all the rage. It’s fun, it engages the user, and makes them want to keep trying out all the different customizations and changes to their…
Read MoreHow to Create a Content Marketing Calendar [FREE Template]
![How to Create a Content Marketing Calendar [FREE Template]](https://www.lilachbullock.com/wp-content/uploads/2018/02/How-to-Create-a-Content-Marketing-Calendar-FREE-Template.jpg)
Have you started planning your content marketing strategy for the year? With a content marketing calendar, you can start putting together a plan that really works, by posting the right content at the right time. In this blog post, I’m going to show you how to create your own content marketing calendar – and there’s…
Read MoreHow to repurpose your content and drive more traffic to your blog [Infographic]
![How to repurpose your content and drive more traffic to your blog [Infographic]](https://www.lilachbullock.com/wp-content/uploads/2018/02/How-to-repurpose-your-content-and-drive-more-traffic-to-your-blog-Infographic.jpg)
What do you do with your content once it’s published? When you spend so much time creating content, it only makes sense to keep using it and repurposing it to drive more results. The guys and gals over at Quuu have created this awesome infographic to show you exactly how to repurpose your content and…
Read More10 YouTube tips and tricks every user should know
Argh, YouTube…the hours I’ve spent browsing you! YouTube is, undoubtedly, one of the biggest social networks around, as well as one of the websites where we spend most of our time online. Almost a third of all people online are YouTube users – over a billion. 1 billion hours are watched daily. And video only…
Read MoreThe ultimate list of content marketing tools
Content marketing can be time-consuming – what with planning, strategizing, creating, measuring and optimising it – but with the right tools at hand, you can make your life so much easier. In this list, you’ll be able to find tools for every stage of the process: getting content ideas, writing better content, research tools, content…
Read MoreThe evolution of content marketing [Infographic]
![The evolution of content marketing [infographic]](https://www.lilachbullock.com/wp-content/uploads/2017/09/The-evolution-of-content-marketing-Infographic.png)
A great majority of businesses, small and big, are using content marketing in some form or another. But how much do you know about the history of this highly effective marketing form? The guys and gals over at Venngage (thanks again!) have helped me create this infographic on the evolution of content marketing, chronicling its history…
Read MoreContent marketing round-up: the best articles of 2017
This month, I want to try something a little different and create a regular monthly round-up of the best articles being shared in the digital marketing blogosphere. Why? Simply put, there’s a lot of amazing content out there that can help you improve your digital marketing efforts and I want to help you find it…
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