You want every visitor to navigate your website effectively, find the right pages, and even buy your product. Right? Yes, of course. But is your website accessible to every visitor to your website? Including disabled people? According to the World Health Organization...
Every eCommerce business works hard for achieving high conversion rates. The major problem is that most of them just don’t know where to start! If you are running an eCommerce venture online and looking to boost your conversion rates, then videos could be the answer...
When was the last time you went WOW? When was the last time you read something that caused you to hold your breath, stop multi-tasking and give it your full attention? Let’s face it, content that grabs you by the eyeballs and compels you to read on is a rare...
I’ve been thinking about the phrase “Content is king”. What sort of a king is your content? In other words, how effective are the articles, blogs and social media updates you post? A good king or queen doesn’t hold power just for the sake of it – they do so to improve...
How do you feel about the C-word? No, not that one – I’m talking about content of course. “Content is king”. “Content is everything”. You’ve heard the mantras and you already understand the importance of publishing authoritative content on your site. It’s been drummed...
Visual content has become an essential of element of digital marketing, for a few years now. With so many social networks moving more and more towards visual content and with visuals generating better results in terms of engagement than text-only, visual content...
Content marketing is a must-do strategy for businesses of any size and across all niches; whether it’s through blogging, social media, email or any other platform, you need to leverage content in order to get results for your business. Content marketing can help you...
The goal of content marketing shouldn't be just to write: it should be to WRITE RIGHT. When I was learning how to write, my mentor told me that if there aren't many cross-outs, I'm not doing it right. In other words, there's no way that you (or I) can get out the...
Content is at the basis of all types of marketing: social media marketing, email marketing, search engine marketing and even advertising. In order for a digital marketing campaign to be successful, it first needs great content – content that offers value to your...
How do you feel about the C-word? Words are amazing things. There are just 26 letters in the alphabet, yet arranging them in a specific order can cause magical things to happen. It can cause strangers to fall in love, wars to start and lives to be saved. Every...
