Yes, this blog accepts fashion guest posts, but from people who have really sold. Readers run ecommerce and retail brands and care about what sells, what a launch really costs, and which channels are worth the effort. The accepted pieces are told by someone who built or marketed a fashion brand. Trend forecasts get declined. Pitch how you really did it, with the true cost and the channels that worked.
Fashion is one of the most crowded markets there is, and most of the advice written about it comes from people who have never had to sell a single item. If you build, market or sell a fashion brand, our readers want to hear how you actually did it.
I’m Lilach Bullock. This blog reaches business owners, marketers and agencies. A good number of them run ecommerce and retail brands. They care about what sells, what a launch really costs, and which channels are worth the effort. They do not care about trend forecasts with nothing behind them.
What We’re Looking For
Content that helps a business owner make a decision they will not regret:
- How a fashion brand was actually built, with the numbers
- Ecommerce that works for clothing: sizing, returns, product pages
- Marketing a fashion brand on a small budget
- Influencer and creator partnerships, including the ones that flopped
- Sustainable and slow fashion, told honestly rather than as a slogan
- Retail versus online versus wholesale, and what each really costs
- Social commerce: what converts on Instagram and TikTok right now
Specific beats general every time. Real launches, real margins, real mistakes.
Also accepting guest posts on small business and social media.
What We Don’t Accept
- Vendor marketing with a byline on it
- Content published elsewhere
- Affiliate round-ups with no real testing behind them
- Anything written purely for a link, with no value to the reader
What You Get
- Exposure to an engaged audience of business owners and marketers
- A quality backlink from an established domain
- Author bio with a link back to your website
- Social media promotion across our channels
How to Submit
All guest post submissions go through our main submission page. Please read the full guidelines first:
If you would like to reach a broader marketing audience, you can also write for us, or see the full list of blogs that accept guest posts.
What a strong fashion pitch looks like
The pitches that get accepted here come from people who have actually done the thing, not people summarising what other people have written about it.
A weak pitch says “I would like to write about fashion marketing trends.” A strong one says “I launched a slow fashion label, spent 4,000 pounds on my first collection, sold 60 percent of it, and here is exactly what I got wrong on sizing.” One is a brochure. The other is worth reading.
The angles that get accepted fastest
- A real brand launch, with the budget, the timeline and what did not sell
- Honest return-rate numbers and what actually reduced them
- What a creator partnership cost and what it brought back
- Building a fashion brand without paid ads
- The unglamorous operations side: stock, sizing, suppliers
Frequently asked questions
How long should a guest post be?
Long enough to answer the question properly and no longer. In practice that is usually 1,200 to 2,000 words. Depth matters far more than word count.
How long does a decision take?
We aim to come back to you within a few working days. If the pitch is specific and clearly written, that decision is much faster.
Can I include a backlink?
One contextual backlink to your own site or a relevant resource is fine in an editorial post. More than that reads as link-driven rather than reader-driven.
Related reading: Pinterest Marketing Strategy: How They Built a Brand That Wins and Business Lessons from David Ogilvy.
