Today, one of the main reasons for starting a blog is profit. If blogging is something you enjoy doing, you shouldn’t do it for free and you definitely shouldn’t wait any longer. If you want to create a blog, follow these simple steps and pieces of advice to be successful in the online business. A lot of people make mistakes because they think it is easy to be a blogger, so read the article thoroughly to avoid having trouble with the entire process. It is not easy, but it is not an impossible task. Keep reading to find out how to launch a blog and most importantly, how to be great at blogging.

How to create a blog

First of all, choose the name for your blog. It shouldn’t be something boring, but captivating, which is catching the audience’s attention. A great blog name contains keywords and is actually what you are writing about. For example, if the topic is about cooking, it is better if the blog name contains words such as “food”, “recipe”, “lunch”, just to make sure that the audience knows what they’re going to read about. After you decided on the blog name, choose the domain extension. The most common one is, of course, .com.

Also, choose the topics your blog is going to be built around wisely. Be careful when you choose a topic, because sometimes the topic is too broad, and the readers can’t really get any valuable information. Also, it is better to be more specific, because the audience will feel like you are really knowledgeable on the subject, and that you can provide invaluable insight into the topic. Don’t be afraid to step out of your comfort zone and produce original content. Originality is your golden ticked to success. If you want your blog to have success, you must take risks instead of choosing the “safe” option and copying other bloggers’ content.

Contrary to the popular belief, you don’t need to be an excellent writer in order to run a successful blog. The tips you share with others are focused on your personal experience and aren’t entirely dependent on your writing skills. The style of the blog is usually conversational, chatty, like you are talking to a friend. The most important tip to remember is that experience is worth its weight in gold. If you had a hands-on experience in life, the readers of your blog will be more than happy to hear more about it.  Describing the mistakes you made, talking about the ups and downs of the process and discussing the ways of overcoming failures, will help your readers when they face struggles or similar obstacles in life, and motivate them to reach their goal. Communicating with your audience on a daily basis and adding a personal touch to your blog can work wonders. By allowing them to get to know you, and even sharing some embarrassing moments from your life will make it easier for the readers to identify with you.

Next, you have to be aware what some of the best blogging platforms are. The majority of people who run blogs use WordPress. To be more precise, there are over 72 million WordPress users that use this platform every day. There are several reasons why WordPress is the most popular blogging platform.

The best thing about it is that it is free, including themes, layouts and plug-ins. It is also very suitable for beginners who don’t have experience since it is very easy to use. They are constantly updating their software and keeping the data secure, so it is highly unlikely that the blog will get hacked or the information leaked. According to authoritative sources, even NASA, Time Magazine, and top university blogs are using WordPress because it is customizable. As it was previously mentioned in the text, there are a lot of free themes and plug-ins that make the blog more functional and user-friendly. These are the reasons why it is the most reliable blog hosting company on the Internet.

When it comes to the design and the overall look of your blog, you can be as creative as you want. You want your blog to look professional and serious, however, it should reflect your personality. Also, the layout should be clear so that it doesn’t take up too much of your readers’ time trying to deal with website navigation. It should always be logical and you shouldn’t change it too often because sometimes the readers get accustomed to the original version. Fortunately, from time to time, when you get bored of the current theme, it is easy to switch from one theme to another, without worrying about losing the content.

Last but not least, always read articles and try to be on top of your game. This is a competitive market where you have to work hard in order to stand out. Be prepared to do your research, and always work harder than the rest. There is always room for improvement and learning something new about the industry that can help you with growing your online blogging business. Don’t be afraid to experiment when it comes to the topics and the content you publish. Know when it is the right time to spice it up with some new, fresh ideas. The main advice is to learn from bloggers and share your experience with others but stay true to yourself.

About the author:

My name is Kristina and I am a motivated translator who works at TheWordPoint company. Translation is one of my biggest passions in life and I am grateful that I’ve gotten the opportunity to grow and develop my translation skills throughout the years. In my free time I like to write poems and read motivational books. This is a great way for me to recharge my batteries and decompress after a stressful day. I like to write down some of the quotes I find in these books, and these quotes motivate me to get up every day and be more productive than ever.