Starting your own blog is probably among the most beneficial decisions you have ever made. Through it, you get to document some of the things that matter most to you. In doing so, you get to share vital information with others, making their experience a bit more guided and hopefully more smooth sailing than yours.
But your blog can act as more than just a diary or outlet for your musings and expressions. If it generates enough interest and website traffic, you can actually earn dollars from it.
You can start by being an affiliate. You can think of an affiliate as somewhat similar to a magazine or newspaper. Advertisers pay to get a spot in it so that they can reach their target audience (the readers). Similarly, if your blog already has a stable following, online marketers will scramble to have their links on your page.
Like many worthwhile things, that doesn’t happen overnight. Surely, it takes time and hard work. But there are things that you can do to cut the wait short. We present a few of them here.
Have faith in your content, and make some of it exclusive.
Before anything else, breathe this in: Success only comes to those who have faith in themselves and what they do. When there are doubts, don’t move forward until all those doubts are addressed. When you set out to do something, you only need to be cautious, not doubtful. Doubt leads you to cower, caution pushes you to prepare.
Now, are you confident about your content? Do you believe that it is something that other people will benefit from? Are you willing to keep on enriching the knowledge that you already have so that you can share more and more value?
If your answer to all the questions above is yes, let’s get down to business. Success as an affiliate depends on the traffic that your page generates and the data that you hold. Now we are talking about illegally extracting personal details from your users. You can get their contact details such as their emails in exchange for exclusive content from you. This added info can be early announcements and extra tips that users may find useful.
Advertisers, more than anything else, want their leads to convert to actual sales. They can only do that if their pitches are more focused, if not personalized. Once they see that you already have a network of contacts, they might be more motivated to be partners with you. After all, marketing funnels for email look and process better than the funnels for open-for-all mass marketing campaigns.
Learn how to use keywords.
When you develop content, you need to revolve only around one topic at a time. Obviously, this keeps the content focused and easy to understand, not only by your target readers but also by search engines such as Google.
You see, your pages have to be visible to the search engines so that they (the search engines) can index them properly. Just like in the library, proper indexing is needed so that your page can easily be sorted by topic. When a user searches for that topic, your page can be among the references given by the search engine to that user.
Now, one good way to maintain your focus is to create content with one keyword in mind. As to what keyword this is, you need to do some keyword research to find out. Aside from using KW research tools, keyword research also requires a thorough understanding of your niche. This shouldn’t be difficult since you started your blog out of passion.
What terms do people interested in your content use to access content? How do these terms vary from time to time? Which ones of these terms are popular? These are just some of the questions that you need to find answers for.
Blogging for passion is one thing. Blogging for passion AND making money is surely another. You can actually hit two birds with one stone.