Along with the common challenges of running a business, internet security and classified data protection are becoming more and more critical. Hackers often utilize social engineering on business employees to scam them into providing company data such as account numbers or passwords. These tactics are constantly getting more elaborate.

Fraudsters can use social media websites to get personal information and find their next victim. Also, computer viruses, malware, and ransomware make it easier for cybercriminals to get their hands on corporate information and hold it for ransom or commit different types of fraud.

Five Ways Proxies Can Boost Your Company’s Cybersecurity

Different types of businesses can significantly benefit from using proxy servers as an additional security layer. Different types of proxies provide specific features any company can take advantage of, from increased security and breach prevention to stealth data gathering for marketing and research purposes.

Network Traffic Control

A proxy server significantly enhances data control and tracking. Depending on the type of proxy you use, you can encrypt every last bit of incoming and outgoing information on your corporate network. Proxies can keep all your confidential data safe and prevent your employees from opening suspicious email attachments containing malware or ransomware.

Proxies can also add an extra security layer for any employees working remotely. They can provide secure access to the company network for people on business trips or working from home while also preventing unauthorized devices from accessing company information and intercepting data.

Full Online Anonymity

Businesses often turn to proxies to keep their web presence hidden. This feature is crucial for protecting all sorts of corporate information from corporate espionage – client and partner data, your current research and development efforts, new product information, etc.

If someone decided to dig through your corporate traffic, a proxy would stop them before they even get started. By keeping all your sensitive online tasks fully anonymous, proxies keep your employees and intellectual property protected from any prying eyes. They’re an excellent deterrent for all types of attacks as they hide every device on the internal network, keeping them out of reach.

Internet Usage Monitoring

It’s no secret that streaming websites and social media significantly impact employee productivity. Even if someone just wants to post a quick comment or watch a short video, these little breaks quickly add up and reduce efficiency.

Proxies offer a convenient way for employers to make certain websites inaccessible from the corporate network. They also make it a lot easier to keep an eye on employee browsing activity and recognize bad habits that cost time and money. On top of that, a proxy server can also block any problematic sites containing malware or ransomware.

Anonymous Data Gathering

Web scraping has become the norm for all types of businesses in recent years. However, most websites and other data sources have measures to deal with any suspicious traffic. Residential proxies are crucial for successful data gathering because they make all requests to a website look like it’s coming from different visitors.

This capability can give your company an upper hand if you’re looking to keep an eye on your competition, perform SEO optimization for your online content, track pricing and other changes in the market, generate leads, or run multiple social media accounts. You can automate each process and perform it completely anonymously with a reliable proxy.

Companies can also utilize proxies to avoid marketing frauds by disguising their traffic to ensure their ads appear as intended and for the right audience. Using a proxy from a specific location also helps with localization. For example, when a business wants to check its website displays correctly in a different country or continent, it needs a proxy from the targeted region.

Network Traffic Balancing

If your company has a significant number of people in multiple offices collaborating on time-sensitive projects, the last thing you need is your internal network infrastructure crashing. Spikes in internet traffic can cause delays and missed deadlines which ultimately translate to revenue loss.

Proxy servers offer a great way to balance your network traffic by caching often-accessed websites and files. This feature significantly reduces traffic spikes and ensures your corporate network works without overload, and your employees can access critical data whenever they need it.

It’s a No-Brainer

From keeping corporate data safe to providing full anonymity for confidential tasks, proxies bring clear advantages to the table. Investing in a reliable premium service like IPRoyal proxies can significantly boost your business in several key ways, speed up growth, improve your bottom line, and help you stay one step ahead of your competition.