- What you get, at a glance
- Plain-language starts, in Hebrew
- The week's news, read or heard
- Watch someone build: tool tests and guides
- Business use cases, from people who sell the service
- Following me: the English-language voice
- How to build a feed that's worth the scroll
- Who I'd follow first
- Frequently asked questions
Most Israeli AI creators publish in Hebrew, so the language you read decides who's worth following. On my shortlist of AI influencers in Israel, Benny Farber explains AI simply in Hebrew, Yuval Avidani tests tools and Alex Kap covers business use. I'm Lilach Bullock, the list's author, and I've added myself as the English-language voice, so factor that in.
Following an AI creator only pays off if you know what you want from the feed. Some explain the basics, some round up the week's news, some build things in front of you, and a few are selling a service and teaching along the way. That's how this page is sorted.
To put a number on that language point: eight of the twelve entries below are Hebrew-language, and I've marked each one. If you don't read Hebrew, your list gets short fast, and that's worth knowing before you start following anyone.
Most of these names come from the aicenter.co.il creators index, an editorial Hebrew-language index whose entries carry a 'built from public information' label. Where I couldn't read a creator's own site, I've written 'the index lists' and kept to what it says. Readable creator sites were checked as of Nov 2026 and used alongside it. There are no follower counts or reach claims here, and nobody gets a home town from me that their source didn't give.
What you get, at a glance
| What you get | Who to follow | Language |
|---|---|---|
| Plain-language starts | Eden Bibas, Benny Farber, Bar Shalatiel, Shahar Golan | Hebrew |
| The week's news, read or heard | Omri Barak and Yoav Zuker, Matti Mariansky | Hebrew |
| Tool tests and build guides | Yuval Avidani, Dana Israeli, Aylon Groper | Avidani in Hebrew and English; the others Hebrew |
| Business use cases | Alex Kap, Shay Shitrit (Lab17), Amitay Boneh | Kap and Lab17 have English content |
| AI for business owners | Lilach Bullock (me) | English |
Plain-language starts, in Hebrew
Eden Bibas. The index lists Eden Bibas as an AI content creator and entrepreneur in Tel Aviv who makes the AI world accessible to a general audience and organises the Brainstorm conference. No own site was readable, so that's as far as I'll go. Hebrew-language.
Benny Farber. The index lists Benny Farber as host of 'Poshut AI' (Simply AI), a weekly Hebrew podcast that explains AI in plain language, with more than 180 episodes as of September 2026, and says Farber also writes a weekly newsletter and runs practical workshops. A good fit for a complete beginner. Hebrew-language.
Bar Shalatiel. The index lists Bar as the founder of 'Artificial Intelligence at Eye Level', a creator who makes AI accessible to a non-technical audience through Instagram, YouTube, LinkedIn, a podcast and WhatsApp and Facebook communities, and co-founder of a practical AI club. Suits a non-technical professional who learns on Instagram and YouTube. Hebrew-language.
Shahar Golan. The index lists him as a lecturer and AI content creator on YouTube, a former motion designer and animator, who runs a Hebrew YouTube channel on AI tools and leads the 'Lomdim AI' community on Facebook, WhatsApp and Telegram. His own site's short Hebrew description calls him a lecturer and guide who teaches how to use advanced AI tools in everyday life and work. Hebrew-language video walkthroughs.
The week's news, read or heard
Omri Barak and Yoav Zuker. The index lists Omri Barak as a tech and AI content creator and former tech correspondent for Channel 12 News, who writes the weekly Hebrew epicNews newsletter and co-hosts the TrashTech podcast with Yoav Zuker. It describes TrashTech as a weekly Hebrew podcast that makes AI and tech news accessible in a light style, launched in April 2024, with video versions on YouTube. Good for keeping up by ear or by email. Hebrew-language.
Matti Mariansky. The index lists Matti Mariansky as an artist, entrepreneur and technologist who founded 'Aliyat HaMechonot' (Rise of the Machines), a Facebook group and weekly Hebrew newsletter about AI, robotics and their effect on life, and who teaches at Bezalel. Pick this one if you want a weekly digest rather than a feed. Hebrew-language.
Watch someone build: tool tests and guides
Yuval Avidani. His site describes him as a technologist and technical content creator with about 18 years in development, research, cybersecurity and machine learning, and as host of the AI segment on Channel 12 News. It carries a blog of hands-on guides, courses and projects, with recent posts on Claude Code, local models and AI agents. The index describes him as the founder of the YUV.AI community, explaining AI agents, automation and vibe coding in Hebrew. It's developer-heavy, with Hebrew and English versions of the site.
Dana Israeli. The index lists her as an AI artist, animator and designer with a programming background, who gives lectures and workshops on using AI for images, video and visual content, offers online courses and built an app called AI Makery. Her own site didn't respond, so this rests on the index. Suits a creative or marketing person learning AI for visuals. Hebrew-language.
Aylon Groper. The index lists Aylon Groper as a young entrepreneur and AI lecturer who creates AI content and is invited to lecture at large companies. Short, entrepreneur-style content. Hebrew-language.
Business use cases, from people who sell the service
These three teach in public but run a service behind it, so treat what they post as advice from someone who sells that work. That's not a reason to avoid them. It's a reason to know who you're listening to.
Alex Kap. His site describes him as an AI business strategist and international keynote speaker, with guides, case studies and speaking and media pages, in English, Hebrew and Russian. The index describes him as an international AI lecturer and business AI consultant who works with leadership teams on strategy and implementation. Follow him for business use cases rather than tool news.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
Shay Shitrit (Lab17). The Lab17 site says the studio designs, builds and deploys AI agents and automations, offers hands-on AI training for teams, and is led by Shay Shitrit. It's a delivery studio, not a content creator, so follow it to see what an agent build looks like from the people doing it.
Amitay Boneh. His site's own description says it offers practical AI workshops and training covering AI implementation, vibe coding and no-code AI agents for product teams. Only that description was readable, so I'll leave it there.
Following me: the English-language voice
I'm one voice among these, and an interested one, since the choosing was mine. I write about AI for business in English; I don't publish in Hebrew. I'm a practitioner, not a research scientist: I don't train models, I help owners and marketing teams use AI in real work. I'm British and work with clients worldwide, in person and online, with 23 years in marketing behind me and all in on AI since 2024.
What you'd get from following me is the practical side: which jobs to hand AI first, and what changed when I did it on my own business. Between January and September 2026 my site went from 1,322 Google clicks a month to 6,412, and visits sent by AI assistants went from 32 a month to 3,599, on my own Search Console and GA4. That's my business, not a promise about yours. My page on working as an AI expert with Israeli businesses explains the paid side.
How to build a feed that's worth the scroll
- Pick one job for the feed: learn the basics, keep up with news, copy builds, or find business ideas.
- Follow two names from that row of the table, not twelve. More creators mostly means more repeats.
- Check the language before you follow. Most of this list is Hebrew-language.
- After a month, keep the one whose posts you've used at work and drop the rest.
If you'd rather learn in a room than from a feed, my list of AI trainers in Israel covers courses and in-house sessions, and my overview of AI in Israel gives the wider picture.
Who I'd follow first
I'd follow Benny Farber if you're starting from zero and read Hebrew, Omri Barak's newsletter for the weekly catch-up, and Yuval Avidani if you want to build. For business use cases with English content, Alex Kap and Lab17 are the ones I'd watch.
I'd skip any creator whose posts are mostly reach claims and screenshots of numbers. You want the ones who show the work. And an influencer isn't a consultant: following someone teaches you, but it doesn't get the job done in your business.
If you'd rather have AI working in your business than read about it, that's what I do. I run AI training and workshops for teams, and help businesses with AI enablement and workflow automation, so the busywork runs itself and people get time back. Most of that work is with SaaS marketing teams and small businesses. Here's how we can work together.
Frequently asked questions
Who are the best AI influencers to follow in Israel?
For Hebrew explainers, Benny Farber and Bar Shalatiel; for the weekly news, Omri Barak; for tool tests, Yuval Avidani; for business use cases, Alex Kap. As the author, Lilach Bullock, I've grouped them by what each feed gives you and included myself as the English-language voice.
Which Israeli AI creators publish in English?
On this list, Yuval Avidani's site has Hebrew and English versions, Alex Kap's runs in English, Hebrew and Russian, and the Lab17 site led by Shay Shitrit has English content. I write in English. Most of the others publish in Hebrew.
Where can I follow AI news in Hebrew?
The aicenter.co.il index lists Omri Barak's weekly epicNews newsletter, the TrashTech podcast he co-hosts with Yoav Zuker, and Matti Mariansky's weekly 'Aliyat HaMechonot' newsletter. Benny Farber's 'Poshut AI' podcast is weekly too.
How do I pick an AI creator worth following?
Decide what you want from the feed first, follow two names that match it, check the language, and after a month keep the one whose posts you've used at work.
Is an AI influencer the same as an AI consultant?
No. An influencer teaches in public and you learn at your own pace. A consultant works inside your business on your tasks. Some names here do both, and I've marked the ones who sell a service.
