- Contractor website builders compared
- Nine website builders for contractors
- Which builder suits your business
- Reviews on your site have to be real
- What a contractor website needs to do
- Seven pages most trade websites need
- Signs your trade website is losing calls
- My plain advice on contractor websites
- Frequently asked questions
A contractor website builder helps trades businesses get a site that brings in calls and quote requests, usually with service pages, reviews and contact forms built in. Some are DIY builders, some come with your job management software and some are done-for-you services. Choose by how much time you'll spend on it. Nine options follow, in no particular order.
Most people looking for a plumber, roofer or electrician search, look at two or three websites and call the one that looks local, trustworthy and easy to contact. Your website's job is to be one of those two or three.
The nine builders below cover DIY tools, AI builders and done-for-you services for trades. They're listed alphabetically and in no particular order, and every description comes from the vendor's own website, read this week. My contractor's guide to marketing covers what to do once the site is live.
Contractor website builders compared
I checked the free plan column on each tool's own website, as of Oct 2026. Yes means the site says the tool, or a plan or version of it, is free. Trial only means a time-limited trial. Not stated means the pages I read named neither, even where there's a button inviting you to start, so check the vendor's page before you sign up.
| Tool | Type | Good for | Free plan |
|---|---|---|---|
| 10Web | AI website builder | Quote forms and reviews for trades | Yes |
| B12 | AI website builder | A home services site from a description | Trial only |
| Durable | AI business builder | Landscaping and repair businesses | Not stated |
| Hibu | Digital marketing for local businesses | Done-for-you marketing for local trades | Not stated |
| Hostinger Website Builder | Drag and drop website builder | A low-effort DIY site | Not stated |
| Housecall Pro | Home service software with web design | Done-for-you sites for home services | Trial only |
| SITE123 | Free website builder | A free starter site | Yes |
| Wix | Website builder | A site plus marketing tools | Not stated |
| Yell | UK website design for local businesses | UK trades found for every area | Not stated |
Nine website builders for contractors
10Web
Best for: Plumbers and field service businesses that want an AI-built site with quote forms and reviews, free to build.
B12
Best for: Home service businesses that want to describe what they do and have AI build the site, store or booking pages.
Durable
Best for: Landscaping, repair and home maintenance businesses that want a website, bookings and SEO set up together.
Hibu
Best for: Contractors, electricians, HVAC firms and plumbers who want websites and fully managed SEO run for them.
Hostinger Website Builder
Best for: Tradespeople happy to build their own site, who want to drag, drop and launch it in minutes.
Housecall Pro
Best for: Home service businesses that want an expert-built website in the same software as call answering and online booking.
SITE123
Best for: Sole traders who want a free website builder with hosting and SEO tools while they're getting started.
Wix
Best for: Contractors who want templates, a landing page builder and marketing tools in one well-known builder.
Yell
Best for: UK trades and home services that want a website built to be found for every service and every location they cover.
Which builder suits your business
- Quote forms and reviews built in: 10Web.
- A site built from your description: B12.
- Landscaping and repair businesses: Durable.
- Done-for-you marketing and SEO: Hibu or Yell.
- A quick DIY site: Hostinger Website Builder or SITE123.
- A site inside your job software: Housecall Pro.
- Templates plus marketing tools: Wix.
Reviews on your site have to be real
The Federal Trade Commission's guide to its Consumer Reviews and Testimonials Rule says the rule went into effect on October 21, 2024, lets courts impose civil penalties for knowing violations, and covers offering incentives conditioned on reviews expressing a particular sentiment.
Reviews are the strongest thing on a contractor's website, which is why the shortcuts are tempting. Asking every customer for an honest review is fine. Offering a discount only for five-star reviews, or quietly hiding the bad ones, is the kind of thing the rule targets in the US.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
What a contractor website needs to do
It needs to show what you do and where you do it. One page for each main service, and a clear list of the towns or areas you cover, helps local searches find you.
It needs to make contact easy. A phone number at the top that people can tap on a phone, plus a short quote form, beats a long contact page.
And it needs proof: real photos of your work, reviews and any trade accreditations you hold.
Seven pages most trade websites need
- A home page that says what you do and where.
- One page for each main service.
- A page listing the areas you cover.
- A gallery of real jobs you've done.
- Reviews from real customers.
- An about page with your name and photo.
- A contact page with a short quote form.
Signs your trade website is losing calls
- The phone number is at the bottom. Move it up.
- It doesn't say where you work. List the areas.
- It uses stock photos. Show your own jobs.
- The quote form is long. Ask for less.
Do you make a contractor website builder? Tool makers can ask to be considered for a featured place on this list.
My plain advice on contractor websites
Put your phone number and the areas you cover at the very top of every page. Most of your visitors are on a phone, in a hurry, with a problem they want fixed today. If they can tap to call within two seconds of landing, you'll get the job more often than a competitor with a prettier site.
If you'd like to try an AI builder first, my guide to free AI website builders for beginners is a quick way to test.
Frequently asked questions
What is the best way for a contractor to get a website?
Pick between a DIY builder, a builder inside your job software or a done-for-you service, depending on how much time you'll spend.
What should a contractor website include?
Service pages, the areas you cover, real photos, reviews, a tap-to-call number and a short quote form.
Do contractors need SEO?
Yes. Most customers search for a trade plus a town, so service and area pages help you show up.
Can I build a contractor website for free?
Some builders name a free plan. Check the free plan column above and the vendor's own page.
Can I offer customers something for a review?
In the US, the FTC rule covers incentives conditioned on reviews expressing a particular sentiment, so ask for honest reviews only.
How many pages does a contractor site need?
Usually a home page, a page per main service, an areas page, a gallery, reviews and contact.
