Write for Us Lead Generation: Lead Generation Blog Guest Post Guidelines

Most lead generation pitches promise a flood of leads with one trick. What this blog wants is the working view: how a small B2B company filled its pipeline from a standing start, what a sales team changed to qualify leads faster, how a lead magnet or webinar performed, and what a business owner should test first.

My readers are business owners and founders who need more of the right enquiries. They already read my guides to lead generation companies, live chat for small business lead generation and CRM tools for lead management. A lead generation post has to help them win better leads and turn more of them into customers.

60-second lead generation guest post check

A strong submission can answer yes to all five points:

• Have you run the lead generation campaigns you are writing about
• Can you share real results, including what did not work
• Does your opening answer the reader's question in the first two lines
• Would a small business owner know what to test first after reading it
• Have you removed any sales pitch for one tool, list or agency

Read the guidelines and submit your guest post.

What we publish

• B2B lead generation from a standing start, with the real numbers
• Lead magnets, webinars and content that brought enquiries
• Cold email and LinkedIn outreach done respectfully
• Qualifying and scoring leads so sales follow up fast
• Live chat, forms and landing pages that convert
• CRM set up and follow up that stops leads going cold
• Using AI to research, personalise and follow up
• Choosing and working with a lead generation agency

If your post could be published on any lead generation site with the logo swapped, it is not for us.

What we don't accept

• Growth hack lists and promises of a set number of leads
• Scraped data and spam tactics
• Promotion of one tool, list or agency
• Thin posts under 800 words with no results
• Previously published posts republished from another site

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong lead generation pitch looks like

A weak pitch says "I want to write about twenty ways to get more leads fast." A strong one says "I run demand generation for a small B2B software company and I want to show the three channels that filled our pipeline in six months, the conversion rate of each, and the channel we dropped." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• The channel that filled your pipeline, with the numbers
• A lead magnet that worked and one that flopped
• Outreach sequences that got replies without spamming
• Lead scoring a small team can run
• Fixing the follow up gap between marketing and sales
• AI research and personalisation, tested
• What to ask before hiring a lead generation agency
• Turning website visitors into enquiries

Looking for more places to pitch? The free write for us finder lists sites that take guest posts in your niche, and the free backlink checker shows what a placement is worth.

Frequently asked questions

Does Lilach Bullock accept lead generation guest posts?

Yes. Lead generation guest posts are welcome from B2B marketers, sales leaders, agency owners and founders who have run real campaigns. We publish practical articles with results and decline growth hack lists and tool promotion.

What lead generation topics do you accept?

B2B lead generation, lead magnets and webinars, outreach, lead qualification and scoring, landing pages and live chat, CRM follow up, AI in lead generation, and working with agencies. The common thread is a real campaign and what it produced.

Do you accept marketing and sales guest posts too?

Yes. Wider marketing pitches suit the marketing and digital marketing pages better, but every pitch reaches the same editor.

How long should a guest post be?

Most accepted posts run between 1,200 and 2,000 words. Length matters less than usefulness: a tight 1,200 word post with one clear lesson beats a 3,000 word overview every time. Use short paragraphs, clear subheadings and at least one real example.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value for the reader are not published.

Do you accept previously published content?

No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn or a guest slot on another site. Republished or lightly reworded content gets declined, and we check before anything goes live.

Can I use AI tools to help write my guest post?

You can use AI to help with research or tidying your draft, but the experience, examples and opinions must be yours. Posts that read like generic AI output, with no first-hand detail, are declined.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long does a decision take?

We aim to come back to you within a few working days. If the pitch is specific and clearly written, with the result in the first line, the decision is much faster.

Do you edit guest posts before they go live?

Yes. Every accepted post gets an editorial pass for clarity, structure and accuracy, and you may be asked for an extra example or a missing number. The aim is to make your piece as useful as it can be, not to change your voice.

Can I pitch more than one idea?

Yes, but send them one at a time or as a short numbered list with one line each. The strongest pitch goes first, and a single clear idea with a real result almost always beats several vague ones.

How do I submit a lead generation guest post?

Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience running the lead generation campaigns you are writing about. One idea per pitch works best, and you will hear back before you write the full draft.

Related pages in the write for us family: business write for us, small business write for us, digital marketing write for us, SaaS write for us, social media write for us, AI write for us, technology write for us, email marketing write for us, SEO write for us, and the full list of 5,000 websites that accept guest posts.