Asset 20 8 2
Does AI recommend your business? Run the free check →

Join 15,000 business owners, marketers and entrepreneurs. The Sunday newsletter you'll be annoyed only arrives once a week.

Article

Substack in South Africa: Can You Get Paid? (2026)

It's not clear-cut. Stripe's global page lists South Africa under Extended network rather than as an unlabelled supported country, and Substack's pages give no yes or no for South African writers. There's no rand pricing or in-app purchase option, so confirm before you launch paid tiers.

South African writers ask me whether they can charge for a Substack, and the answer hangs on a single word on Stripe's website. That word is Extended network. I've read Stripe's global page, Substack's help pages and SARS, and I'll show you what each says, what none of them say, and what I'd confirm before you build a paid newsletter around it.

What Stripe's label on South Africa says

Substack runs paid subscriptions through Stripe, which it describes as its payments provider, and tells writers they can view the list of countries Stripe supports. Stripe's global page lists South Africa under Extended network, in the same group as Cote d'Ivoire, Ghana, Kenya and Nigeria. The countries that carry no label there are the ones you'd call fully listed.

The page doesn't explain the term in the version I read, so I won't pretend to know the full meaning. The takeaway is simply that South Africa isn't in the unlabelled group. Substack's exceptions list, which names India, Brazil, Indonesia, Mexico, Malaysia and Thailand, doesn't include South Africa either, so the Stripe label is the one to chase down.

Check this before you plan a launch

My advice is to confirm your own position directly, because the pages don't give a yes or no for a South African writer. Look at what Stripe offers you when you try to connect, read the wording on your own Substack payments settings, and ask Substack support if anything is unclear. If it isn't available to you, it's better to find out in an afternoon than after you've told your readers about paid tiers.

  • Open your publication's payments settings and see what Stripe offers a South African address.
  • Read the Extended network wording on Stripe's global page again at the time you apply.
  • Ask Substack support in writing and keep the reply.
  • Don't announce paid tiers to your readers until a test payment has gone through.

I'd also be wary of third-party posts that tell you it works or doesn't. Those are opinions or old reports, and Stripe's availability can change. The only sources worth acting on are the ones you can open yourself: Stripe's page, Substack's help centre and the screen your own account shows you.

Rand, not on the list

Substack's localized pricing supports the Canadian dollar, pound, Australian dollar, euro, Swiss franc, Brazilian real and a few others. The South African rand isn't on the list, so readers in South Africa won't see a rand price through that feature. Prices are converted using Substack's exchange rates and rounded up, and Stripe charges between 1% and 2% for currency conversion.

Localized pricing is on by default and can be switched off under Settings and then Payments. Substack says prices are updated roughly every three months.

No in-app purchases for South African accounts

Substack says in-app purchases are available for publications whose Stripe accounts are based in the United States, the United Kingdom, Canada and most of the European Union. South Africa isn't in that list. Apple takes a 30% commission during the first year of an in-app subscription, falling to 15% from the second year, so the absence cuts both ways: readers lose a convenient payment route, but you avoid Apple's cut.

What I checkedWhat the pages say for South Africa
Stripe global pageListed under Extended network
Substack exceptions listSouth Africa is not named
In-app purchasesNot in the listed Stripe account countries
Localized pricing currenciesRand not on the list
Substack fee10% of paid subscription revenue, plus Stripe's charges

Fees and payout timing if you do get connected

Substack's fee page says it keeps 10% of paid subscription revenue and that Stripe charges its own processing fees on top. Its example uses US cards at 2.9% + 30 cents per payment, with Stripe Billing at 0.7%, and it says local payment methods vary by country. Those aren't South African rates, and I couldn't find a South African pricing page on Stripe, so ask for your actual rates when you connect.

Once connected, Substack says payments usually arrive in your bank account within 48 hours of each transaction.

Work with me

Want AI doing the heavy lifting in your marketing?

I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.

VAT: what SARS says about thresholds

SARS's VAT page lists a compulsory registration threshold of 2.3 million rand and a voluntary threshold of 120,000 rand. It also points to an external guide on the supply of electronic services by foreign suppliers and foreign intermediaries. Whether newsletter income counts, and how it adds up with other earnings, is a job for a South African accountant.

If you're a South African writer with an audience abroad, there's one more practical point. Readers in the UK, Canada or Australia can see prices in their own currency through localized pricing, because those currencies are on Substack's list. That's about what readers see, though, and it doesn't change whether your Stripe connection is available.

Other ways South African creators get paid

If Substack isn't open to you, you've still got choices that work differently. how Patreon works for South African creators covers memberships. how Wise works in South Africa and how PayPal works in South Africa explain two ways people receive money from abroad, and how Amazon KDP pays authors in South Africa is for turning your writing into books.

Frequently asked questions

Is Substack paid subscriptions available in South Africa?

Stripe's global page lists South Africa under Extended network rather than as an unlabelled supported country. Substack's pages don't give a yes or no for South Africa, so check what Stripe offers you when you connect.

Does Substack show prices in rand?

No. The South African rand isn't on Substack's localized pricing currency list.

Can South African publications use Substack in-app purchases?

Substack lists the United States, the United Kingdom, Canada and most of the European Union for in-app purchases. South Africa isn't named.

How fast is a Substack payout once Stripe is connected?

Substack says payments usually arrive in your bank account within 48 hours of each transaction.

What does SARS say about VAT registration?

SARS's VAT page lists a compulsory registration threshold of 2.3 million rand and a voluntary threshold of 120,000 rand. Ask a South African accountant how it applies to you.

Published and maintained by the Lilach Bullock team, covering marketing, AI and business growth.
Your buyers are asking AI who to use. Does it say you?

See for free whether ChatGPT, Claude, Perplexity, Gemini and Google name you, and get the plan to become the answer.

Check my AI visibility →
Sundays only

Get the Sunday newsletter.

One email a week. AI experiments, marketing tactics, and the workflows Lilach is building right now in her own business.

Subscribe free

Let’s get your marketing running on AI.

Book a free 30-minute call

We figure out what you need, where AI fits in, and what working together would look like.

Book the call →

Or take the 30-second calculator

You’ll see the hours and the money quietly leaking out of your week, and the three workflows worth building first.

Take the calculator →

Or grab the free AI resource library

Prompt packs, templates, checklists, and swipe files. The exact tools I build for paying clients. Yours, free.

Get the library →
Keep reading

More from the blog.