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How Much Does Cameo Cost? Who Sets the Price, Fees and Refunds

There's no single Cameo price, because each celebrity or creator sets their own price for a personal video. As of October 2026, Cameo's Talent Terms say a booking fee must be at least US$5.00 unless it's free or Cameo agrees otherwise in writing, and you may also pay service, transaction or processing fees plus sales tax where it applies. All Cameo prices are listed and charged in US dollars, and business videos are priced separately from personal ones.

Cameo is one of those things people book for a birthday, then wonder about the small print afterwards. I've pulled everything from Cameo's own terms and help centre so you know what you're paying for, when you're charged, and how refunds work before you book.

Who sets the price on Cameo

The talent does. Cameo's Talent Hub tells celebrities and creators that they set their price and get paid per request, and suggests starting lower to be accessible to fans, then raising the price as demand grows. Cameo's help centre shows talent changing their price for fan videos, direct messages and business videos separately, in their profile under Pricing.

So the price you see on a profile is the talent's choice, and it can change. The figure next to their name is what you're paying for that person's time on that day.

Cameo costs at a glance

CostWhat Cameo says, as of October 2026
Personal video priceSet by each talent; the booking fee must be at least US$5.00 unless it's free or otherwise agreed in writing
Extra feesAny applicable service, transaction or processing fees are added
Sales taxCollected in addition to the fee where Cameo has to collect it
CurrencyEvery price is listed and charged in US dollars, wherever you are
TipOptional, but at least US $5.00 if you leave one, and tips aren't refundable
24 hour deliveryAn optional upgrade, only where the talent offers it
Gift cardsOpening balance between US$10 and US$500

Why the price can be higher in the iPhone app

This is the detail most people never spot. Cameo's Talent Hub explains that prices in the iOS app must match an available Apple price point. If there isn't an identical one, the app uses the closest price point that's not less than the talent's price. Cameo's own example is a booking fee of US $5.00 becoming US $5.99 in the iOS app.

So if you're booking from an iPhone, check the price on cameo.com in a browser too. The website price can be lower, and as you'll see below, refunds are simpler on the website as well.

When you're charged

Where you bookWhen you payIf the video isn't made
Cameo websiteA hold is placed when you book; the charge is captured only when the video is deliveredThe hold is released and you're never charged
Android appPayment is taken when you bookAn automatic refund within 5 to 7 business days
iOS appPayment goes through Apple when you bookCameo credits go back to your account; you can ask Apple for a cash refund instead

Cameo's help centre says the talent typically has up to 7 days to complete a request. If they decline or the request expires, your payment comes back automatically, and you don't need to contact anyone.

Refunds: what you can and can't get back

  • You can cancel any time before the talent completes the video, from cameo.com/orders, the app or the link in your confirmation email.
  • Once a video is delivered, Cameo's terms say you can't return or exchange it and no refunds will be issued.
  • If a talent makes a clear factual mistake from your instructions, like the wrong name, Cameo says a redo may be possible, at the talent's discretion.
  • If you paid for 24 hour delivery and the talent misses it, the upgrade fee is refunded automatically on website and Android bookings, and the talent then has up to 4 days from your original request.
  • Paid Cameo direct messages are charged when you send them and aren't refunded if the talent doesn't reply.

Cameo credits from iOS refunds can be swapped for cash through Apple. Cameo's terms say other credit balances aren't refundable and can't be used outside Cameo.

Business Cameos cost more and come with a licence

If you want a celebrity to mention your business, you need a business video, not a personal one. Cameo's terms say a personal video is for personal, non commercial use, so posting a fan video on your company page isn't covered. Cameo's Talent Hub tells talent that brands will pay a higher price for business videos, and talent set a separate business price.

Every business video includes a licence for 15 days of use, and you can buy more time, up to 90 days in total, during booking or before the 15 days run out. Talent have up to 7 days to deliver. Cameo's help centre also says business videos, like all Cameo videos, are non refundable, though you can ask its team to review one you believe is unusable. Cameo's terms also make you responsible for adding any disclosure the law requires, such as #ad.

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The bottom line

A Cameo costs whatever the talent decides, from a minimum booking fee of US$5.00 upwards, plus any fees and tax, all in US dollars, as of October 2026. Book on the website if you can, because you're only charged when the video arrives and you may avoid the higher iOS price. For business use, buy a business video and plan your posting around the 15 day licence, because a personal one won't cover it.

Frequently asked questions

How much does a Cameo cost?

Each talent sets their own price. As of October 2026, Cameo's terms say the booking fee must be at least US$5.00 unless it's free or otherwise agreed, plus any service, transaction or processing fees and sales tax.

Does Cameo charge more on iPhone?

It can. Cameo says iOS app prices must match an Apple price point, so a US $5.00 booking fee becomes US $5.99 in the iOS app.

When does Cameo charge my card?

On the website, a hold is placed when you book and the charge is captured only when the video is delivered. On Android and iOS you pay when you book.

Can I get a refund on a Cameo?

You can cancel before the video is completed. If the talent declines or the request expires, you're refunded automatically. Once delivered, Cameo says videos can't be returned or refunded.

How long can I use a business Cameo?

Every business video includes a licence for 15 days of use, and you can buy more time up to 90 days in total.

Published and maintained by the Lilach Bullock team, covering marketing, AI and business growth.
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