- LinkedIn outreach tools side by side
- Ten LinkedIn outreach platforms to try instead of HeyReach
- Picking a LinkedIn outreach tool for agencies and teams
- Account safety, LinkedIn terms and data protection
- Vendor questions for a LinkedIn sender account setup
- Solo user, small team or agency: the LinkedIn outreach fit
- LinkedIn messaging habits that put people off
- The case for a lesser-known LinkedIn outreach tool
- Final LinkedIn outreach shortlist
- Frequently asked questions
The right LinkedIn outreach tool depends on how many accounts you send from, whether you want email steps and how you want replies handled. Check pacing controls, team access and what you can try for free. This page lists ten options in no particular order, then covers how to choose and what to check before you start.
HeyReach is built for LinkedIn outreach at scale, especially for agencies and teams that connect several sender accounts to one dashboard. That suits some businesses well. Others have a single account, want email and LinkedIn in one sequence or prefer something simpler to learn.
So here are ten HeyReach alternatives in no particular order, sorted alphabetically. Most are smaller, specialist tools and a couple are better known. I've taken every description from each tool's own website, not from guesswork. If you're new to this area, my roundup of LinkedIn automation tools explains the basics, and common outreach campaign mistakes is worth a read before you launch anything.
LinkedIn outreach tools side by side
In the free plan column, Yes means the tool's own site shows a free tier you can keep using. Trial only means a free trial but no ongoing free plan. No means the site shows neither. Every tool here is Trial only according to its own site, but terms change, so check before you sign up.
| Tool | Type | Good for | Free plan |
|---|---|---|---|
| Aimfox | LinkedIn automation | Running LinkedIn outreach for a team | Trial only |
| Botdog | LinkedIn automation | Scheduled invitations and follow-up sequences | Trial only |
| Closely | LinkedIn and email outreach | LinkedIn and email with a white-label option | Trial only |
| Expandi | LinkedIn automation | Cloud-based multi-step campaigns with email follow-ups | Trial only |
| La Growth Machine | Multichannel outreach | LinkedIn, email, calls and X in one sequence | Trial only |
| lemlist | Multichannel outreach | LinkedIn steps alongside email in sequences | Trial only |
| Meet Alfred | LinkedIn and email outreach | LinkedIn, email and X with team features | Trial only |
| SalesRobot | LinkedIn and email outreach | LinkedIn and email sequences with AI replies | Trial only |
| Valley | AI outbound platform | Researching buyers and sending personalised outreach | Trial only |
| Waalaxy | LinkedIn and email outreach | LinkedIn prospecting with email follow-ups | Trial only |
Ten LinkedIn outreach platforms to try instead of HeyReach
Aimfox
Best for: Small teams and agencies who want a focused LinkedIn outreach tool they can start testing without a card.
Botdog
Best for: Sellers and small teams who want scheduled invitations and follow-ups, with several accounts managed in one place.
Closely
Best for: Agencies who want LinkedIn and email outreach, a unified inbox and a white-label version for clients.
Expandi
Best for: Agencies and founders who want cloud-based LinkedIn campaigns that add email follow-ups to the sequence.
La Growth Machine
Best for: Teams who want one sequence to move between LinkedIn, email and other channels, with CRM sync.
lemlist
Best for: Teams who want LinkedIn invitations, messages and email in one sequence, with personalised images and videos.
Meet Alfred
Best for: Teams who want LinkedIn outreach plus email, a shared inbox and reporting with team-friendly features.
SalesRobot
Best for: Sellers who want LinkedIn and email sequences with AI-assisted replies and one unified inbox.
Valley
Best for: Small teams who'd like AI to research prospects, write messages in their voice and gather replies in one inbox.
Waalaxy
Best for: Beginners who'd like an approachable tool for LinkedIn invitations and email follow-ups, synced to a CRM.
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Picking a LinkedIn outreach tool for agencies and teams
Outreach tools on LinkedIn differ more than they look. These are the points I'd check before you commit.
- Number of senders. If you run several accounts or work for several clients, check how the tool handles multiple profiles and whether each client's data stays separate.
- Cloud or browser. Some tools run in the cloud, while others work through a browser extension or desktop app. That changes how and when they can send.
- Pacing controls. Look for daily limits, working hours and random gaps between actions, so activity looks like a normal person.
- Shared inbox. One inbox that gathers every account's replies saves hopping between logins.
- Email steps. If you want to follow up by email, check whether the tool includes it or expects another one.
- Reporting. Agencies need to show clients what's happening, so look for clear campaign reports.
Account safety, LinkedIn terms and data protection
LinkedIn's own User Agreement restricts automated activity on the platform. Read its terms, keep your daily activity at sensible levels and remember the risk is to your own account. Contacting people also falls under data protection and marketing rules, such as UK GDPR and PECR in the UK and EU and CAN-SPAM for email in the US. This isn't legal advice, so check the rules for your own situation with a solicitor or the official regulator.
Vendor questions for a LinkedIn sender account setup
- Can I run a small test campaign before I rely on it?
- How does it pace activity, and can I set my own limits?
- What happens to my connections and campaign data if I leave? Can I export them?
- How do I add a teammate or client without sharing a password?
- What support is there when something breaks?
- How easy is it for people to opt out of messages?
Solo user, small team or agency: the LinkedIn outreach fit
- Solo consultants and freelancers usually do best with a simple tool, one account and a short list of people who fit your offer.
- Small sales teams often like a tool with sequences, a shared inbox and CRM sync.
- Agencies managing campaigns for clients need multiple senders, separate workspaces and reporting.
- Teams that want email too may prefer a multichannel tool that runs LinkedIn and email in one sequence.
For the email side of an outreach plan, my guide to cold email software is a good companion, and my comparison of tools like Apollo.io covers where to find the contacts.
LinkedIn messaging habits that put people off
- Sending a long pitch in the first message instead of a short, relevant note.
- Adding a generic connection request with no reason attached.
- Chasing people who've already said no.
- Letting automation answer a real conversation without a human check.
- Copying one message to hundreds of people, with a name field that sometimes comes through blank.
The case for a lesser-known LinkedIn outreach tool
Smaller tools tend to focus on one job and can be quicker to learn than a big sales suite. Before you rely on one, check that it's still being updated, read its help pages, try a small test campaign and look at how easily you can export your data.
Do you make a LinkedIn outreach or sales automation tool? Tool makers can ask to be considered for a featured place on this list.
Final LinkedIn outreach shortlist
Write down the one job you most need help with, shortlist two tools that match it and run the same small campaign through both. Compare how easy the set-up was, how replies reach you and whether the pacing feels natural. Keep the one that fits the way you work.
Frequently asked questions
What is a LinkedIn outreach tool?
It's software that helps you send connection requests and follow-up messages to chosen prospects in a planned sequence, then gathers the replies. Some also add email steps.
Is there a free LinkedIn outreach tool?
Most tools on this page offer a free trial rather than a free plan, according to their own sites. A trial is a good way to test one on a small campaign.
Is LinkedIn automation allowed?
LinkedIn's own User Agreement restricts automated activity, so read its terms and keep your activity at sensible levels. The risk is to your own account, so think carefully before you use any tool.
Can one tool manage several LinkedIn accounts?
Some can, and that's useful for agencies. Check how each tool separates accounts and clients, and how team members are given access.
Do data protection rules apply to LinkedIn outreach?
Yes. In the UK and EU, UK GDPR and PECR apply to contacting people, and in the US CAN-SPAM covers commercial email. This isn't legal advice, so check the rules for your situation.