Flodesk lists four plans: Free, Lite, Pro and Everything. Free is $0, and the three paid plans show monthly and annual prices for up to 1,000 subscribers, as of Nov 2026.
The first thing to know about Flodesk's pricing is that the number you see isn't fixed. Prices scale with active subscribers, and the entry figures on each paid plan are for up to 1,000 of them. Grow past that and the price moves, so treat every paid figure here as a starting point, as of Nov 2026.
The small print behind the starting prices
Three details on the page change how you should read it. First, it's the number of active subscribers that drives the price: the page says unsubscribed, bounced and cleaned contacts aren't counted, which is good news if you keep your list tidy.
Second, the original flat-rate unlimited plan was retired for new members on 2 Dec 2025. Older reviews that quote one fixed number for everything don't apply to anyone signing up now.
Third, Lite's workflow allowance is a limited time bonus of 1 workflow. Unlimited workflows start at Pro. If automated sequences are why you're looking at Flodesk, that's the line that decides which plan you'll end up on.
Flodesk's four plans in one table
| Plan | Price as shown | Billing basis | Main limit | Who it suits |
|---|---|---|---|---|
| Free | $0 /mo | No billing | Tools to grow your list | Your intro to Flodesk |
| Lite | $25 /mo monthly or $19 /mo with annual billing, for up to 1,000 subscribers | Monthly or annual (one month free on annual) | Max of 25,000 subscribers, 1 seat, limited time bonus: 1 workflow | Everything you need to start |
| Pro | $28 /mo monthly or $25 /mo with annual billing, for up to 1,000 subscribers | Monthly or annual | 2 seats, limited time bonus: 1 checkout, subscribers scale to 255,000 on the selector | Advanced tools, made simple |
| Everything | $54 /mo monthly or $49 /mo with annual billing, for up to 1,000 subscribers | Monthly or annual | 3 seats, unlimited checkouts | Email meets e-commerce |
Moving up the Flodesk plans, step by step
Free to Lite: sending email
Free keeps forms, landing pages, designer templates, audience segmentation and link-in-bio. Email sending is the dividing line: on Free, sending resumes only when you move to a paid plan. Lite adds unlimited email sends and email analytics, with 1 seat and a maximum of 25,000 subscribers.
Lite to Pro: workflows and a second seat
Pro brings unlimited workflows, advanced analytics and reporting, 2 seats and the option to show or hide the Flodesk footer. It also carries a limited time bonus of 1 checkout. On the selector, Pro's subscriber number scales to 255,000.
Pro to Everything: selling from your emails
Everything is where Flodesk turns into a shop. It adds unlimited integrated checkouts, sales pages and funnels, subscriptions and payment plans, abandoned cart automations and discount codes, with 3 seats. If you'd sell courses, presets or templates straight from your list, this is the plan the page builds for that.
Checkout payments and add-ons
Flodesk Checkout payments are processed by Stripe at their standard rate, and the page says Flodesk adds no transaction fees. Checkout is listed for businesses in the US, Canada, UK, Australia, New Zealand and the Eurozone, so check yours is covered before you plan sales around it. A dedicated IP appears as an add-on in the comparison table.
The free trial and what happens after it
There's a free trial with all paid features and no credit card required. When it ends, you move to Free unless you pick Lite, Pro or Everything. Free itself is $0 and keeps your list-growing tools running, so you won't lose your forms or landing pages if you pause.
If you're comparing before you commit, our list of email marketing tools built for creators, our round-up of other email marketing platforms and our guide on how to decide on an email platform are good places to start.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
Plain advice from what Flodesk's page shows
The page shows three things that separate the tiers: email sending, which needs a paid plan; workflows, which are unlimited only from Pro; and checkouts and sales pages, which are unlimited only on Everything. Seats run 1, 2 and 3 across Lite, Pro and Everything, and every paid number assumes up to 1,000 active subscribers.
So before you sign up, check how many active subscribers you have, not your total contacts, and set the page's selector to match. That's the figure you'll be billed on, and it's the one most people forget to check.
Want your tool on this list? Featured spots and reviews here are paid partnerships. Here's how to partner with me.
Frequently asked questions
Does Flodesk have a free plan?
Yes. Free is listed at $0, as of Nov 2026, with forms, landing pages, designer templates and audience segmentation. Email sending needs a paid plan.
Is Flodesk still one flat price for unlimited subscribers?
Not for new members. The page says the original flat-rate unlimited plan was retired for new members on 2 Dec 2025, and prices now scale with active subscribers.
How much is Flodesk Pro?
The page shows $28 /mo monthly or $25 /mo with annual billing, for up to 1,000 subscribers, as of Nov 2026.
Does Flodesk charge transaction fees on checkout?
The page says Flodesk adds no transaction fees. Payments are processed by Stripe at their standard rate.
Which Flodesk plans include unlimited workflows?
Pro and Everything. Lite carries a limited time bonus of 1 workflow.


