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Peacock Price: Select, Premium and Premium Plus Costs

As of October 2026, Peacock costs $8.99 a month for Select, $12.99 a month for Premium and $19.99 a month for Premium Plus, plus tax. Annual plans are $89.99, $129.99 and $199.99 a year.

Peacock raised every plan on August 18, 2026, so older articles quoting $7.99 or $10.99 are out of date. Below are the current prices straight from Peacock's help center, what each plan gives you, and when the new prices reach people who were already subscribed.

Peacock prices by plan

PlanMonthlyAnnual
Peacock Select$8.99$89.99
Peacock Premium$12.99$129.99
Peacock Premium Plus$19.99$199.99

All prices are plus tax. Premium Plus is the plan for watching without ads, though Peacock's help page adds a note: ads remain in channels, live sports and events, and a few shows and movies, and some features carry brand messages.

What changed in the August 2026 increase

PlanOld priceNew price
Select monthly$7.99$8.99
Premium monthly$10.99$12.99
Premium Plus monthly$16.99$19.99
Select annual$79.99$89.99
Premium annual$109.99$129.99
Premium Plus annual$169.99$199.99

The new prices applied from August 18, 2026 for new and returning subscribers. If you subscribed before that date, the help center says the new price starts on your next billing date on or after September 17, 2026. Annual subscribers and people on an active promotion keep their current price until the plan or offer ends, then renew at the new rate.

Apple TV and Peacock bundle prices

Peacock also sells a bundle with Apple TV, and that went up too, on September 1, 2026:

BundleOld priceNew price per month
Apple TV and Peacock Premium$14.99$17.99
Apple TV and Peacock Premium Plus$19.99$22.99

If you already pay for Apple TV, the bundle is the one to price first, because it replaces two bills with one.

Peacock student discount

Peacock's student page offers Premium for $6.99 a month for 12 months, down from $12.99. You'll need to verify your student status each year, and after the 12 months you're charged $12.99 a month or the then current retail price until you cancel. You can pay with a valid credit card or PayPal.

Monthly or annual: which is cheaper?

On Premium, twelve monthly payments of $12.99 come to more than the $129.99 annual price, so the annual plan wins if you'll watch all year. The catch is commitment. Plenty of people only want Peacock for a season of a show or a run of live sport, and for them two or three months of the monthly plan is cheaper than any annual deal.

  1. Decide what you're subscribing for: a specific show or event, or all year viewing.
  2. If it's a short run, pay monthly and cancel when it ends.
  3. If it's all year, take the annual plan at the tier you need.
  4. If you have Apple TV, compare the bundle against two separate subscriptions.
  5. Students should start with the $6.99 offer.

If you're trimming your streaming bill, the Paramount+ plans and prices and the Netflix price guide are worth comparing, and if you'd rather test it first, here's how the Peacock free trial currently works.

What the price rise means for existing subscribers

If you already had Peacock before August 18, 2026, your bill didn't change straight away. The help center sets out three different situations, and it's worth knowing which one you're in before your next statement lands:

  • Monthly subscribers who joined before August 18, 2026 move to the new price on their next billing date on or after September 17, 2026.
  • Annual subscribers keep their current price until the annual plan ends, then renew at the new annual rate.
  • Anyone on an active promotion keeps the promotional price until the offer ends, then moves to the new standard rate.

So if you took an annual Premium plan at $109.99 before the change, your next renewal will be $129.99. If that renewal is coming up, decide now whether you'll keep watching all year or switch to monthly for the months you need. Peacock says you can see when your plan renews in the Subscriptions tab of your account.

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Ways to pay less for Peacock

  1. Use the student offer if you qualify: Premium for $6.99 a month for 12 months.
  2. Pick Select at $8.99 if its line up covers what you watch; check the plan page before you choose it over Premium.
  3. Take an annual plan only for the tier you'll keep all year.
  4. Fold Peacock into an Apple TV bundle if you pay for both anyway.
  5. Subscribe monthly around the show or sport you want, then cancel when it ends.

My verdict

Premium at $12.99 a month is the sweet spot for most people: it's the plan the student deal and the Apple TV bundle are both built around, and the ads are the trade off for a lower bill. Only pay for Premium Plus if ads spoil it for you, and remember they don't vanish from live sport either way. If you only want one event or series, pay monthly and set a reminder to cancel.

Frequently asked questions

How much is Peacock a month?

As of October 2026, Peacock Select is $8.99 a month, Premium is $12.99 a month and Premium Plus is $19.99 a month, plus tax.

How much is Peacock for a year?

Peacock's annual plans are $89.99 for Select, $129.99 for Premium and $199.99 for Premium Plus, plus tax.

When did Peacock raise its prices?

The increase took effect on August 18, 2026 for new and returning subscribers. Existing subscribers moved to the new price on their next billing date on or after September 17, 2026.

Does Peacock Premium Plus have ads?

Premium Plus removes most ads, but Peacock says ads remain in channels, live sports and events, and a few shows and movies.

Is there a Peacock student discount?

Yes. Students can get Peacock Premium for $6.99 a month for 12 months, then $12.99 a month or the then current retail price.

How much is the Apple TV and Peacock bundle?

Since September 1, 2026, the Apple TV and Peacock Premium bundle is $17.99 a month and the Premium Plus bundle is $22.99 a month.

When do annual Peacock plans move to the new price?

Peacock says annual subscribers keep their current price until the plan ends, then renew at the new annual rate.

Is Peacock Select cheaper than Premium?

Yes. Select is $8.99 a month or $89.99 a year, while Premium is $12.99 a month or $129.99 a year.

Published and maintained by the Lilach Bullock team, covering marketing, AI and business growth.
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