Write for Us SaaS Marketing: SaaS Marketing Blog Guest Post Guidelines

SaaS marketing content is full of funnel diagrams and none of the messy detail. What this blog wants is a campaign you ran for a software product, the message, the channel and the spend, and what it returned in trials or pipeline.

My readers market software or advise the people who do. They want the campaign, the numbers and the thing that surprised you, so a SaaS marketing post has to teach from a real result, not a framework.

60-second SaaS marketing guest post check

A strong submission can answer yes to all five points:

• Have you run the SaaS marketing work you describe
• Do you have a conversion rate, a cost or a result
• Does your opening answer the reader's question straight away
• Have you removed any pitch for a tool, agency or course
• Could a marketer copy your campaign this week

Read the guidelines and submit your guest post.

What we publish

• A campaign for a SaaS product with the message and the return
• Positioning or messaging that lifted conversion, side by side
• A content engine that produced pipeline, with the data
• Paid acquisition for a SaaS and the real cost per trial
• A lifecycle or email programme that reduced churn
• An experiment on your pricing page and what it changed
• A launch that underperformed and what you learned
• Attribution done honestly for a SaaS, and what it revealed

If your post could be published on any SaaS marketing site with the logo swapped, it is not for us.

What we don't accept

• Funnel theory with no campaign behind it
• Posts that promote one tool, agency or course
• Generic SaaS marketing tips anyone could write
• Previously published posts republished from another site
• Thin content under 800 words with no campaign behind it

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong SaaS marketing pitch looks like

A weak pitch says "I want to write about the SaaS marketing funnel and how it works." A strong one says "We rewrote our homepage around one job the product does and trial signups rose by a quarter, so I want to show the old and new copy and the one line that carried it." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• A campaign with the message and the return
• A positioning change with conversion numbers
• A content engine that made pipeline
• A campaign a similar team could copy this week
• A contrarian view on a SaaS marketing habit

Looking for more places to pitch? The free write for us finder lists sites that take guest posts in your niche, and the free backlink checker shows what a placement is worth.

Frequently asked questions

Does Lilach Bullock accept SaaS marketing guest posts?

Yes. SaaS Marketing guest posts are welcome from a marketers and similar writers who have done the work and can share what happened. We publish practical articles with real examples and decline theory pieces on the SaaS funnel.

What SaaS marketing topics do you accept?

We accept campaigns with real returns, positioning and messaging, content engines that make pipeline, paid acquisition costs, lifecycle marketing, and honest attribution. The common thread is a specific lesson with a result attached, not a general overview of SaaS marketing.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value are not published.

Do you accept previously published content?

No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn, or a guest slot on another site under a different name. Republished or lightly reworded content gets declined, and we check before it goes live.

How do I submit a SaaS marketing guest post?

Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience doing the work you are writing about. One idea per pitch works best, and you will hear back before writing a full draft.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long should a SaaS marketing guest post be?

There is no fixed word count, but posts that do well here usually run from 1,000 to 1,800 words. Long enough to show the example and the numbers, short enough that a busy owner finishes it. Cut anything that repeats what the reader already knows.

What makes a SaaS marketing pitch stand out?

A real result in the first sentence. Say what you did, what changed and over what period, then say what the reader will be able to copy. For example: We rewrote our homepage around one job the product does and trial signups rose by a quarter, so I want to show the old and new copy and the one line that carried it.

Related pages in the write for us family: business write for us, small business write for us, digital marketing write for us, SaaS write for us, social media write for us, AI write for us, technology write for us, email marketing write for us, SEO write for us, and the full list of 5,000 websites that accept guest posts.