Write for Us News: News Blog Guest Post Guidelines

Most news pitches arrive as a press release with a headline swapped in, or a breaking news summary that says what happened without saying what it means. A business owner already knows something happened; they came here to find out whether it affects them and what to do next. What gets published instead connects one real piece of business or marketing news to a decision a small business owner might make this month, with the reasoning spelled out.

I read this section as a business owner first, because that is who reads it. My readers run small businesses or manage marketing for one, and they do not have time to track every industry announcement themselves. They want someone to read the news for them and explain, in plain terms, whether it changes anything for how they run their business or spend their marketing budget.

60-second news guest post check

A strong submission can answer yes to all five points:

• Is this based on a real, sourced piece of news rather than a rumour
• Does it explain what the news means for a small business, not just what happened
• Is it free of press release language and written as analysis
• Is it original and not published anywhere else first
• Does it avoid promoting one company's product as the point of the story

Read the guidelines and submit your guest post.

What we publish

• Analysis of a platform or algorithm change and what it means for small business marketing
• Regulatory or policy news and its practical effect on small businesses
• Marketing industry news, such as a shift in ad pricing or a platform closing a feature
• Economic news explained for a small business owner, not an economist
• Social media platform changes and what they mean for organic reach or advertising
• AI and technology news and what it changes for how a small business operates
• Retail or e commerce industry news and its effect on smaller sellers
• Employment or workplace news and what it means for small employers
• Data and privacy news and what it means for how a business collects information

If your post could be published on any news site with the logo swapped, it is not for us.

What we don't accept

• Press releases or anything written to promote a launch rather than explain it
• Breaking news reposts with no analysis or opinion of your own
• Generic industry round ups with no clear point about what to do next
• Previously published content, including your own blog or LinkedIn articles
• Speculation with no source, presented as confirmed news

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong news pitch looks like

A weak pitch says I want to write a round up of this month's business news headlines. A strong one says A major platform just changed how it ranks small business listings, and I want to explain exactly what that means for a local shop's visibility. One is a brochure. The other is worth reading.

The angles that get accepted fastest

• A specific policy or platform change and its direct effect on small businesses
• A market shift explained through one business owner's real decision
• A prediction with reasoning, tied to a named, sourced development
• An industry statistic given context: why it happened and what to do about it
• A contrarian read on widely reported news, backed by a clear argument

Looking for more places to pitch? The free write for us finder lists sites that take guest posts in your niche, and the free backlink checker shows what a placement is worth.

Every topic I accept guest posts on is indexed on the main write for us page.

Frequently asked questions

Does Lilach Bullock accept news guest posts?

Yes, news guest posts are accepted on this blog. We look for analysis of real business and marketing news, written for a small business owner who wants to know what it means for them. Press releases and plain reposts of breaking news with no analysis are declined.

What news topics do you accept?

We accept posts analysing platform and algorithm changes, marketing industry shifts, economic and regulatory news, AI and technology developments, retail and e commerce trends, workplace news and data or privacy changes, always explained in terms of what a small business should do next.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and adds value. We do not publish posts written purely for link building, and we do not link out to commercial tools or vendors within the body of the post.

Do you accept previously published content?

No. Submissions need to be original and not published elsewhere first, including your own blog, Medium or LinkedIn. A press release or announcement you have already put out under your own name still counts as previously published, even if you rewrite it in a different tone.

How do I submit a news guest post?

Pitch first through the contact form rather than sending a finished draft. Tell us which piece of news you want to cover, your source, and the specific point you want to make about what it means for a small business. We will confirm before you write the piece, so no one wastes time.

Do you accept sponsored or commercial partnerships?

Sponsored coverage and commercial partnerships are handled separately from editorial guest posts. If your interest is commercial rather than editorial, say so on the contact form and you will get the right details back, rather than pitching it as a standard guest post.

Do you publish press releases?

No. A press release announces something on behalf of a company; a guest post here explains what a piece of news means for someone else's business. If your pitch reads like an announcement rather than analysis, it will be declined, however newsworthy the underlying event is.

What makes a news pitch more likely to be accepted?

A real, sourced piece of news with a clear point about what it means for a small business owner, made in your own words. Pitches that summarise several stories with no single argument, or that exist mainly to mention one company favourably, are far less likely to be accepted.

Related pages in the write for us family: business write for us, small business write for us, digital marketing write for us, SaaS write for us, social media write for us, AI write for us, technology write for us, email marketing write for us, SEO write for us, and the full list of 5,000 websites that accept guest posts.