Write for Us Content Marketing: Content Marketing Blog Guest Post Guidelines

Most content marketing pitches fail because they explain what content marketing is instead of showing how one campaign performed. Editors see the same headlines every week: why content is king, how to build a strategy, why consistency matters, and none of it helps a business owner decide what to do this month. What this blog wants instead is one channel, one piece of content, and what changed because of it, told by the person who ran the campaign, not a freelancer paraphrasing a case study read somewhere else.

I built my own business on content, so I read every pitch through that lens. My readers are business owners, marketers and agency owners making content decisions with limited budgets and small teams. They come here for what worked, what didn't, and why, not a definition of content marketing. If your post helps them plan next month's content with more confidence, it belongs here.

60-second content marketing guest post check

A strong submission can answer yes to all five points:

• Have you run the campaign or strategy you are describing
• Can you name real numbers, channels or timeframes
• Does your first paragraph answer the reader's question outright
• Have you left out any pitch for your own tool or product
• Would a busy business owner learn something they can use this week

Read the guidelines and submit your guest post.

What we publish

• Content strategy for small teams and lean budgets
• Repurposing one piece of content across multiple channels
• Building a content calendar that survives a busy quarter
• Short form video content that drives real engagement
• SEO content that also earns shares and links
• Email newsletters as a content marketing channel
• Content audits and pruning underperforming pages
• Measuring content return on investment beyond vanity metrics
• Building a personal brand through consistent content

If your post could be published on any content marketing site with the logo swapped, it is not for us.

What we don't accept

• What is content marketing style explainer posts
• Generic listicles of content marketing tips with no examples
• Posts written to promote a content tool or platform
• Thin AI written content with no first hand experience
• Recycled advice copied from other marketing blogs

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong content marketing pitch looks like

A weak pitch says "I'd love to write for you about the importance of content marketing for business growth." A strong one says "I run content for a twelve person agency and want to write about how we doubled organic traffic in four months by cutting our blog output from weekly to twice a month." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• A campaign you ran with the real result, good or bad
• A content mistake that cost you time or budget and what you changed
• A workflow a small team could copy this week
• A channel most guest writers ignore, like email or community content
• A contrarian take backed by what you have seen work

Looking for more places to pitch? The free write for us finder lists sites that take guest posts in your niche, and the free backlink checker shows what a placement is worth.

Not quite your niche? See the full list of write for us pages and pick the closest fit.

Frequently asked questions

Does Lilach Bullock accept content marketing guest posts?

Yes. Content marketing guest posts are welcome when they come from someone who has run a real campaign and can show what happened. We publish articles on strategy, repurposing, distribution, measurement and content operations, written by people with first hand experience. Generic explainer posts assembled from other blogs get declined.

What content marketing topics do you accept?

Content strategy for lean teams, repurposing and distribution, content calendars, short form video, SEO content, email newsletters, content audits, measuring return on investment, and personal branding through content. The common thread is a specific problem solved with a clear, usable takeaway rather than a broad overview of the whole discipline.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and adds value for the reader. Posts written purely for link building with no real value are not published. We do not publish posts that exist mainly to promote a paid tool or platform.

Do you accept previously published content?

No. Every submission to this blog must be original and not published anywhere else first, including your own blog, Medium, LinkedIn articles or a client's site under a different byline. Republished or lightly reworded content is declined, and we do check before anything goes live, so save the original for your own channels.

How do I submit a content marketing guest post?

Send your pitch through the contact form and include the topic, the specific result or lesson the post covers, and a line on your first hand experience with it. One idea per pitch works best. You will hear back on fit before you write a full draft.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency looking to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long should a content marketing guest post be?

There is no fixed word count, but posts that perform best usually run between one thousand two hundred and two thousand words, because that is what it takes to walk a reader through one real campaign or process. A tight post that solves one problem beats a padded overview every time.

What makes a content marketing pitch stand out?

A specific result, a specific channel, and a title that names the outcome rather than the topic. Something like how we cut content production time in half beats broad advice like tips for better content marketing. Editors want a point of view that could only come from someone who lived it.

Related pages in the write for us family: business write for us, small business write for us, digital marketing write for us, SaaS write for us, social media write for us, AI write for us, technology write for us, email marketing write for us, SEO write for us, and the full list of 5,000 websites that accept guest posts.