The short version: Asana, Atlassian's Jira, ClickUp, Miro, Notion and Smartsheet all offer free product roadmap templates. Asana and Jira suit teams already working in them, ClickUp offers ten templates in one place, Miro suits a visual roadmap on a whiteboard, Notion pairs a roadmap with a release plan, and Smartsheet explains the main roadmap types. Choose the type before the template.
I've watched teams spend a week designing a roadmap that nobody outside the product team could read. The template wasn't the problem. They'd picked a sprint-level layout when the people who needed it were customers and the leadership team. So here's where to get a free product roadmap template, and the one decision I'd make before downloading anything.
Six roadmap template sources
In no particular order:
- Asana: best for planning, prioritising and tracking launches, with features, timelines and dependencies in one project.
- Atlassian (Jira): best for software teams, with a template that opens in a board view and switches to a timeline or list.
- ClickUp: best for choice, with ten free product roadmap templates gathered on one page.
- Miro: best for a visual roadmap on a whiteboard, including a template for agile sprints.
- Notion: best for pairing an iteration plan with a detailed release plan.
- Smartsheet: best for understanding the different roadmap types before you choose one.
Roadmap sources in one table
| Source | Best for | Free plan (as of Nov 2026) |
|---|---|---|
| Asana | Launch planning with timelines and dependencies | Yes |
| Atlassian (Jira) | Software teams switching between board and timeline | Not stated |
| ClickUp | A collection of ready-made roadmap templates | Yes |
| Miro | Visual roadmaps and agile sprint planning | Yes |
| Notion | Iteration and release plans together | Yes |
| Smartsheet | Choosing a roadmap type | Not stated |
Pages and plans change, so check the vendor's own page before you rely on a limit.
Decide who reads the roadmap before you choose a type
Smartsheet's page splits roadmaps into three kinds, and it's the most useful thing I found on any of these sites. A goals-oriented roadmap is built around what you're trying to achieve. A feature-driven roadmap, Smartsheet says, is for development teams defining sprint or epic schedules, or seeing a clear priority order for the features to build. A timeline-driven roadmap is for tracking work done in each sprint or epic, setting a release schedule, or communicating high-level schedules to leadership, customers or the public.
Atlassian's template shows the same idea in practice. It opens in a board view by default, and you can switch to a timeline or list view to organise your ideas. Atlassian says the template is for communicating and aligning on your strategy and vision with any stakeholder, in a board or timeline format.
That's the point most people skip. One roadmap rarely serves every reader. Your developers want features and sprints, your leadership team wants goals and dates, and your customers want a rough idea of what's coming. Pick the type for the reader first, then the template, and you won't end up redesigning it a month later.
Setting up your first roadmap
- Write down who will read the roadmap, and what decision they'll make from it.
- Pick the type: goals-oriented for leadership, feature-driven for the build team, or timeline-driven for release dates and customers.
- Choose a tool your team already opens every day, so the roadmap doesn't become another tab nobody checks.
- Start in a board or list view to gather ideas, then move to a timeline once the priorities are agreed.
- Add dependencies between features, so a delay in one shows up in the others.
- Share a high-level version with anyone outside the team, rather than the working detail.
- Review it on a regular rhythm, such as the end of each sprint, and change it when priorities change.
Planning the launch, not only the build
A roadmap that stops at the release date leaves out the part customers notice. Asana's template covers preparing for each release as well as organising features and mapping timelines, and ClickUp's collection includes a product launch checklist template alongside its roadmaps. Notion's roadmap templates take a similar view, pairing an iteration plan that adapts to your needs with a detailed release plan.
So whatever template you choose, add the launch tasks to it: the announcement, the help pages, the email to existing customers and the sales briefing. My product launch tips cover what to plan, and if you're tying the roadmap to company goals, my round-up of the best OKR software is worth a look.
Sprints, agile boards and how often to update
If your team works in sprints, the feature-driven type will feel most natural. Miro has a template for planning and tracking product development in agile sprints, which it says supports continuous delivery and improvement. Miro's roadmap gallery lists 71 templates in total, so filter by the type you've chosen rather than browsing them all.
How often you update depends on the type. A feature-driven roadmap changes every sprint, while a goals-oriented one should hold steady for longer. If you're bringing AI into the business at the same time, my AI implementation roadmap for small businesses follows the same thinking.
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The roadmap template I'd reach for
If your team already lives in Asana, Jira, ClickUp or Notion, use that tool's template, because a roadmap in the place people work gets updated. If you're starting from scratch and want something visual, Miro is the friendliest. And whatever you choose, read Smartsheet's three types first, decide who the roadmap is for, and build the launch into it.
Frequently asked questions
Where can I get a free product roadmap template?
Asana, Atlassian's Jira, ClickUp, Miro, Notion and Smartsheet all offer product roadmap templates. Asana, ClickUp, Miro and Notion also list free plans.
What are the main types of product roadmap?
Smartsheet describes three: goals-oriented, feature-driven for development teams planning sprints or epics, and timeline-driven for release schedules and communicating with leadership, customers or the public.
What should a product roadmap template include?
Asana's template covers features, timelines, dependencies and preparation for each release. Atlassian's lets you organise ideas in a board, timeline or list view.
How many free roadmap templates does ClickUp offer?
ClickUp says it has created ten free product roadmap templates you can use immediately.
Can I switch a Jira roadmap from a board to a timeline?
Yes. Atlassian says its template defaults to a board view, and you can switch to a timeline or list view.
Is there a roadmap template for agile sprints?
Yes. Miro has a template for planning and tracking product development in agile sprints.
