Squarespace gift cards are a special product in your store: a customer buys one, Squarespace emails a unique code to them or their recipient, and that code pays for orders on your site. They're digital only, there's no plastic card, and they never expire.
Here's the catch to check before anything else. Make sure your store's currency is right before you create a gift card, because once you've sold one, including as part of a test order, you can't change your store's currency. If you're testing checkout on a store you might later switch currency on, leave gift cards until that's settled.
What you need to sell gift cards
Gift cards sit inside a normal Squarespace store, so you need two things first: a payment processor connected, either Squarespace Payments or a third-party one such as Stripe or PayPal, and a store page to show the card on. Payments for gift cards go to your processor account like any other sale. If you haven't built a store yet, my walkthrough on how to use Squarespace gets you to that point.
You also need to stay on a plan that supports Commerce. Squarespace recommends refunding any unused gift card balances before you switch to the Personal plan, because customers won't be able to redeem them through your site after that.
Setting up a gift card
- Add a new product and choose Gift Card as the product type.
- Give it a name and description. The name shows on the product page only, not in the gift card email.
- Add one or more images.
- Edit the amounts. Each card starts with four preset values, and you can add more or delete them. Customers pick one from a drop-down.
- Add tags and categories if you use them.
- Publish it, save it hidden until you're ready, or schedule it to go live later.
Customers can't type in their own amount, so if you want flexibility, add more values. To see what the gift card email looks like, run a test order, and you can edit that email in the customer notifications panel if your site uses the newer Customer Notifications editor. Just remember the currency warning above applies to test orders too.
How customers buy one
Gift cards don't go in a basket with other products. Clicking Purchase sends the customer straight to checkout, a bit like express checkout, so they can't buy several gift cards in one order or add a gift card to other items. Gift cards also don't support custom forms or fields.
At checkout they pick Email to Recipient or Email to You. Sending to the recipient asks for the recipient's email, which is required, plus an optional name, a sender name and a message of up to 80 characters. There's no way to schedule the email for a later date. If someone wants to give it on a birthday, they should choose Email to You and forward the email or PDF on the day.
How redemption works
The recipient enters the code at checkout and the value comes off the order total, and that total includes tax, shipping and any transaction fees. If the order costs more than the card, they pay the rest with another payment method or another gift card. If it costs less, they check out with no other payment and the remaining balance shows on the receipt. The full balance is always applied up to the order total; a customer can't choose to use only part of it.
| Can a gift card pay for it? | As of October 2026 |
|---|---|
| Physical, download and service products | Yes |
| Fixed-amount pricing plans for Digital Products | Yes |
| Subscription products and subscription pricing plans | No |
| Acuity appointments | No |
| Purchases on another Squarespace site | No; only on the site that sold it |
| Orders split with a card payment, or with several gift cards | Yes |
Discounts and sale pricing can't be used to buy a gift card, but they still work on an order paid with one. Buying a gift card isn't taxed, but your normal tax rules apply to whatever the customer buys with it. You can't restrict a card to certain items, set a custom code, duplicate a card or let anyone top one up after it's sold.
Redeeming in person
You can't take gift cards through Squarespace point of sale, and you can't sell them there. What you can do is redeem some or all of a balance in the iOS Squarespace app: tap Selling, then the plus icon, choose Apply gift card code, enter the code and the amount, and tap Redeem. You and your customer both get an email receipt showing the remaining balance, and the redemption shows in sales analytics under the point of sale channel. As of October 2026, in-person redemption is only in the iOS app.
Refunds, cancellations and lost codes
You can cancel and refund a gift card that hasn't been used. Open Orders from the Products & Services panel, open the gift card order, click Cancel Gift Card and confirm. Cancelling always issues a full refund, and there's no partial refund option. Once a card's been partly used, it can't be refunded at all.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
Refunds the other way round work differently. If you refund an order that was paid with a gift card, the refunded amount goes back onto the gift card balance. If a customer loses their code, resend the gift card email from the Orders panel. Deleting or unlisting a gift card stops new sales, but codes you've already sold keep working, and they still work if your site expires and you reactivate it later.
Tracking what you've sold
In Orders, View gift cards shows who received each one, its starting value, what's left and when it was last used. You can download a CSV with the full codes. One thing to know about your numbers: gift card sales don't count towards revenue in sales analytics. The revenue shows up when someone spends the card. If you've moved from another platform, Squarespace can't accept that platform's gift cards; its suggestion is to create a discount with a unique code for each customer's remaining balance.
Pulling the gift card CSV and checking balances each month is easy to hand to an automation. I run AI training and workshops for teams, and help businesses with AI enablement and workflow automation, so the busywork runs itself and people get time back. Most of that work is with SaaS marketing teams and small businesses. Here's how we can work together.
My verdict on Squarespace gift cards
I'd add gift cards if you sell one-off products or services and want an easy extra at busy times, because they take minutes to set up and never expire. Skip them, or wait, if most of what you sell is a subscription, because cards can't pay for those. Set your currency first, add enough preset values, and tell buyers to choose Email to You if they want to pick the delivery day. If you're on the trial, the Squarespace free trial is a good time to run a test order, as long as the currency's already right.
Frequently asked questions
Do Squarespace gift cards expire?
No. Squarespace gift cards never expire, and they stay valid if your site expires and you reactivate it.
Can I sell physical gift cards on Squarespace?
No. Gift cards are sold as unique digital codes by email. Customers can print them, but Squarespace doesn't create or ship physical cards.
Can I refund a Squarespace gift card?
You can cancel and fully refund an unused gift card. Partially used gift cards can't be refunded.
Can customers use a gift card for subscriptions?
No. Gift cards can't pay for subscription products or subscription pricing plans.
Can I change my store currency after selling a gift card?
No. Once you've sold a gift card, including in a test order, you can't change your store's currency.
