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Piktochart vs Canva: infographic specialist or visual suite?

Pick Piktochart if infographics, reports and data storytelling are your main job and you want AI generators built for them. Pick Canva if infographics are one task among many, alongside social posts, video and presentations, and you want real-time team editing with a large library of photos and icons. Neither proves it's better at infographics alone.

A customer quoted on Piktochart's own site says they were told to try 'another infographics design platform that is very world-renowned', and came back anyway. It doesn't name that platform, but it tells you a lot about how the smaller tool sees this matchup, and it's a good way into the decision you're facing.

From here on I'll call Piktochart the infographic-first tool and Canva the everything suite.

One job done deeply, or many jobs in one place

Look at how each site is organised. The infographic-first tool's whole navigation is built around infographics, reports and data storytelling, with a long list of AI generators: infographic, report, timeline, flyer, brochure and more. Its site says its AI creates infographics from complex ideas.

The everything suite treats infographics as one of many things you can make. Designs, a video editor, presentations, print, apps and AI all sit side by side. That breadth is why most people sign up, and it's why so many teams already have it open in a browser tab.

So the question isn't which one makes nicer infographics. It's how much of your week goes on infographics and reports, and how much goes on everything else. A team that turns out a monthly impact report has different needs from one posting to social media every day.

Side by side

AreaPiktochartCanva
FocusInfographic-first, with AI generators for infographics, reports, timelines, flyers and brochuresGeneral visual suite: designs, video, presentations, print, apps and AI
TemplatesCategories for infographics, brochures, flyers, newsletters and presentationsSays 1M+ professionally designed infographic templates alone
IndustriesCommunications, education, eLearning, financial services, healthcare, HR, marketing and nonprofitsMarketing, sales, IT, creatives, government, small business, education and enterprise
Plans namedFree, Pro, Enterprise, Education and NonprofitPro, Business, Enterprise, Education and Nonprofit, with a free plan stated
CollaborationNot a headline featureReal-time team design with comments
AssetsNo large asset library promotedOver 2 million photos, icons and illustrations, plus app and template stores
Brand toolsPro plan described as better brand management for professionals and small teamsBrand management and brand templates, with Enterprise onboarding

Where my advice lands

If most of what you make is infographics, reports, timelines and data stories, the infographic-first tool is built around exactly that, and it has dedicated pages for communications, education, HR, healthcare and nonprofit teams. If you need infographics plus social posts, video and presentations, with several people editing together, the everything suite covers more ground in one login. Neither site proves one is better at infographics.

Working on designs as a team

This is the clearest gap between them. The everything suite lets you create a team and design together in real time, with comments on the work. The infographic-first tool doesn't make collaboration a headline feature, so if several people need to edit the same report at once, that's worth asking about before you commit.

Templates, stock images and add-ons

The everything suite says it has more than 1M professionally designed infographic templates on their own, plus a library of over 2 million photos, icons and illustrations, an apps directory and a templates store. That's a lot to draw from when you don't have a designer on the team.

The infographic-first tool doesn't push a big asset library. Its strength is the generators and template categories aimed at specific formats: infographics, brochures, flyers, newsletters and presentations. If you're comparing it with similar tools, our list of the best infographic makers goes wider.

Brand control, schools and charities

Both offer plans for education and nonprofits, which is good news for schools and charities. The infographic-first tool names Free, Pro and Enterprise plans as well, and describes Pro as offering better brand management for professionals and small teams. The everything suite names Pro, Business and Enterprise, lists brand management and brand templates, and offers onboarding at Enterprise level.

For a marketing team juggling a brand kit across lots of formats, the suite's setup looks the more complete one on paper. For a comms or HR team producing regular reports, the specialist's focus may suit better. And if you mainly want something other than the big suite, our page of design tools people pick instead of the big suite is a good next stop.

If you'd rather look elsewhere

Three other tools come up most often when people weigh up infographic software.

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Visme

Best for: Business users making presentations and reports, with data visualization, a brand kit and a presenter studio.

Infogram

Best for: Teams turning data into interactive charts, maps and embeds, with WCAG 2.2 accessibility and SOC 2 Type 2 compliance listed.

Venngage

Best for: Template-led infographic work; its title claims 10,000+ templates.

Do you make infographic or design software? Tool makers can ask to be considered for a featured place on this page.

Want your tool on this list? Featured spots and reviews here are paid partnerships. Here's how to partner with me.

Frequently asked questions

Is Piktochart better than Canva for infographics?

Neither site proves it. Piktochart is built around infographics and reports, while Canva treats infographics as one of many formats but offers a vast template library.

Do both have a free plan?

Yes, both state a free plan, and both list Education and Nonprofit plans too.

Which is better for teams editing together?

The everything suite highlights real-time team design with comments. The infographic-first tool doesn't make collaboration a headline feature.

Can I make presentations in the infographic-first tool?

Yes. Its AI generators and templates cover presentations as well as infographics, reports, flyers and brochures.

Which has more stock photos and icons?

The everything suite, which lists over 2 million photos, icons and illustrations.

Is there a plan for schools or charities?

Both name Education and Nonprofit plans, so either is worth a look if you work in a school or a charity.

Published and maintained by the Lilach Bullock team, covering marketing, AI and business growth.
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