Shopify Popup Apps (2026): Email, Discount and Spin Wheels

A popup is the quickest way to ask a new visitor for something before they leave, and the apps below ask for different things. Some grow your email and SMS list, some push a discount or an upsell, and some announce a sale across the top of every page.

The ten apps are listed alphabetically and in no particular order, each described from its own Shopify App Store listing. Once the emails start coming in, my guide on email marketing from Shopify covers what to send them.

Shopify popup apps at a glance

The free plan column comes from each app's own Shopify App Store listing, as of Oct 2026. Yes means the listing says Free or Free plan available. Trial only means it offers a free trial and nothing more. Not stated covers any other label, including Free to install, which tells you the install is free, not that a free plan exists, so check the listing before you sign up.

Tool	Type	Good for	Free plan
1CP: Email Popup & Spin Wheel	Email and SMS popups	Email and SMS list growth with A/B tests	Yes
Alia: Email & SMS Popups	AI list popups	AI popups for email and SMS sign-ups	Trial only
Attrac Popup, Announcement Bar	Bars and banners	Bars, banners, popups and countdown timers	Yes
CrazyRocket: Spin Wheel PopUp	Gamified popups	Wheels, slots and scratch cards for sign-ups	Not stated
CWILL Popup Email Marketing	Popups plus newsletters	Email popups, newsletters and messages	Yes
Email PopUp & Pop Up Discount	Email sign-up popup	Newsletter sign-ups with a spin wheel option	Yes
Kaching Discount Upsell Popup	Upsell and discount	Upsell and discount popups to lift sales	Yes
OptiMonk: AI Popup Builder	AI popup builder	Custom, on-brand popups built by chatting with AI	Yes
Pop Convert: Pop Ups, Banners	List building popups	Email list growth with banners and a shipping bar	Yes
POWR Sales & Promo Popup	Promo popups	Sales, promo codes and flash deals	Yes

Ten popup apps for Shopify stores

1CP: Email Popup & Spin Wheel

Best for: Growing an email and SMS list with popups you can A/B test, rated 4.9 from 231 reviews as of Oct 2026.

Alia: Email & SMS Popups

Best for: Brands that want AI-powered popups to grow their email and SMS lists, rated 4.6 from 114 reviews as of Oct 2026.

Attrac Popup, Announcement Bar

Best for: Stores that want announcement bars, banners, a scrolling header and countdown timers as well as popups, rated 5.0 from 1,195 reviews as of Oct 2026.

CrazyRocket: Spin Wheel PopUp

Best for: Turning sign-ups into a game with wheel, slot and scratch card popups, listed as Free to install and rated 4.9 from 179 reviews as of Oct 2026.

CWILL Popup Email Marketing

Best for: Merchants who want email popups and newsletters from one app, rated 4.9 from 7,683 reviews as of Oct 2026.

Email PopUp & Pop Up Discount

Best for: Collecting newsletter sign-ups with a simple email popup or spin wheel, on a listing labelled Free and rated 4.9 from 392 reviews as of Oct 2026.

Kaching Discount Upsell Popup

Best for: Owners who want an upsell popup or a discount popup to increase sales, rated 5.0 from 142 reviews as of Oct 2026.

OptiMonk: AI Popup Builder

Best for: Building fully custom, on-brand popups by chatting with an AI agent, rated 4.8 from 453 reviews as of Oct 2026.

Pop Convert: Pop Ups, Banners

Best for: Building an email list with popups, banners and a free shipping bar, with the most reviews here: 8,683 and a 4.9 rating as of Oct 2026.

POWR Sales & Promo Popup

Best for: Announcing sales, promo codes and flash deals on any page of the store, rated 4.6 from 433 reviews as of Oct 2026.

Which popup app for which job

• You want spin wheels, slots or scratch cards: CrazyRocket: Spin Wheel PopUp.
• You'd like to build a popup by chatting with AI: OptiMonk: AI Popup Builder.
• You want an upsell or discount popup: Kaching Discount Upsell Popup.
• You need announcement bars, banners and countdown timers too: Attrac Popup, Announcement Bar.
• You want to A/B test the popups that grow your list: 1CP: Email Popup & Spin Wheel.

Why ratings won't separate popup apps

The Shopify App Store showed 7,823 apps for 'popup' as of Oct 2026, and 4 of the top results were labelled Ad. Every one of the ten here is rated 4.5 or higher, and none has fewer than 100 reviews: counts run from 114 to 8,683. Eight show Free or Free plan available, one shows a free trial only, and one shows Free to install, which isn't a free plan.

When every listing looks this healthy, the rating stops being useful. Choose on the job the tagline names and on what the free plan lets you show, then check how the popup looks on a phone before it goes live.

Popups that don't annoy shoppers

• Wait before it appears. A popup the second someone lands interrupts them before they've seen a single product.
• Make closing it easy, with a clear close button that works on a phone.
• Show it once, not on every page view.
• Match the offer to the page: a discount on a product page, a free guide on a blog post.
• Keep the form short. An email address is enough to start with.

A popup is a common way to invite shoppers into a referral scheme, and our list of Shopify affiliate apps covers the apps that run the scheme itself.

Email popup or SMS popup?

Several apps here ask for a phone number as well as an email. A text feels more personal, but people are choosier about who gets their number, so ask for the email first and the number second.

If you're adding text messages, my roundup of SMS marketing tools compares the senders.

Measuring whether a popup earns its place

Watch sign-ups, but watch sales too. A popup that collects emails while fewer visitors buy isn't helping. Compare a week with it switched on against a week without it, and check what a good conversion rate for a Shopify store looks like before you judge the numbers.

How the popup apps were chosen

The ten apps are the first relevant, non-ad results the Shopify App Store itself returned for 'popup', one app per vendor, each with a rating and at least 20 reviews shown. They're listed alphabetically and in no particular order, so the order isn't a ranking. Ratings, review counts and plan labels are copied from the store as of Oct 2026 and will have moved since.

Do you make a Shopify popup app? Tool makers can ask to be considered for a featured place on this list.

My plain advice on popup apps

Pick the job first: list growth, a discount or upsell, or an announcement. Then install one app that names that job in its tagline, start on its free plan, and run one popup at a time so you can see what it does to sign-ups and sales. Two popups fighting over the same visitor helps nobody.

Want your tool on this list? Featured spots and reviews here are paid partnerships. Here's how to partner with me.

Frequently asked questions

What does a Shopify popup app do?

It shows a window, bar or wheel on your store that asks visitors to sign up, take a discount or see an offer.

Is there a free popup app for Shopify?

Eight of the ten apps here show Free or Free plan available on the Shopify App Store as of Oct 2026, and one offers a free trial only.

What's a spin wheel popup?

It's a popup where the visitor spins a wheel to win a discount in return for an email. Some apps here also offer slot and scratch card versions.

Can a popup collect phone numbers for SMS?

Yes. Several listings here name SMS list growth alongside email.

How many popups should a store run?

Start with one. Running one at a time lets you see what it does to sign-ups and sales before you add another.