DashThis shows four plans as of Nov 2026: Individual, Professional, Business (Most Popular) and Standard, each with a yearly and a monthly figure. Every plan is capped by a number of dashboards and a number of connected sources, and Standard uses a slider that starts above Business.
Every DashThis plan comes down to two counts. The product is a marketing dashboard and report builder that pulls data from marketing platforms into shareable dashboards, and the page states its prices in US currency. Get those two counts right and the rest of the page is easy to read.
How DashThis counts dashboards and sources
A dashboard is a report. The page says users usually create one dashboard per client, so in practice your dashboard allowance is close to your client count. A source is a connected data account: each ad account, analytics property or social profile you plug in counts towards the limit.
That means two agencies with the same number of clients can need different plans. One that reports on a single ad account per client uses far fewer sources than one that pulls in search, social, paid and analytics for every client.
DashThis plans and limits, as of Nov 2026
| Plan | Price as shown | Billing basis | Main limit | Who it suits |
|---|---|---|---|---|
| Individual | $44/mo paid yearly ($54/mo on the Monthly toggle; 'Save $120/yr') | Monthly or Yearly toggle | 3 dashboards, 15 sources | Not stated on the page |
| Professional | $139/mo paid yearly ($164/mo monthly; 'Save $300/yr') | Monthly or Yearly | 10 dashboards, 40 sources | Not stated on the page |
| Business (Most Popular) | $279/mo paid yearly ($324/mo monthly; 'Save $540/yr') | Monthly or Yearly | 25 dashboards, 100 sources | Not stated on the page |
| Standard | $429/mo paid yearly ($499/mo monthly; 'Save $840/yr') as the starting point | Monthly or Yearly | Slider: 50 to 1500+ dashboards and 200 to 6000+ sources | Not stated on the page |
The savings lines are the vendor's own wording, quoted as shown. The page doesn't describe who each tier is for beyond the note that users usually create one dashboard per client.
What shifts across the DashThis tiers
Some things don't change at all. Every plan lists unlimited users and unlimited integrations, so you aren't charged by seat or by connector type. Individual also lists white labeled dashboards, a custom domain, custom email and mark-up. What does change:
- Dashboards and sources: 3/15 on Individual, 10/40 on Professional, 25/100 on Business, then a slider from 50/200 on Standard.
- Priority support: marked as included only on Business and Standard, with a red X on Individual and Professional.
- AI Insights: Individual and Professional list AI Insights with 4 preset insights; AI Insights Free comes with all plans.
If you're comparing reporting tools as a whole, our roundup of social media reporting tools and our list of DashThis alternatives cover the wider field.
The AI Insights surprise and other add-ons
The AI feature on every plan is AI Insights Free, with 4 preset insights. The chat mode, dashboard context and unlimited insights sit in a separate add-on, AI Insights Pro, at $19/month or $15/month billed yearly. So if chatting with your data is the reason you're looking, allow for that add-on as well as whichever tier you're on.
The other thing worth knowing is that priority support only starts at Business. A small agency on Individual or Professional gets the dashboards and integrations, but not priority support.
The DashThis free trial
The page says: 'Get 10 dashboards for free for 14 days!'. No ongoing free plan is shown. Use the trial to build the dashboards for your real clients, and count the sources each one needs as you go. If you're an agency weighing this against other agency tools, our list of AgencyAnalytics alternatives is a useful companion.
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Advice on what DashThis's page shows
The page shows four tiers separated by dashboard and source limits (3/15, 10/40, 25/100, then a slider from 50/200), with priority support marked only on Business and Standard. Chat mode in AI Insights needs the separate AI Insights Pro add-on, and every plan lists unlimited users and integrations.
Before you look at the plan boxes, list your clients and the accounts you'd connect for each. That gives you your dashboard count and your source count, and the page's limits do the rest.
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Frequently asked questions
How much is DashThis as of Nov 2026?
The page shows, as of Nov 2026, Individual at $44/mo paid yearly, Professional at $139/mo paid yearly, Business at $279/mo paid yearly and Standard from $429/mo paid yearly, with higher monthly-toggle figures for each.
What counts as a source in DashThis?
A source is a connected data account, such as one ad account or one analytics property. Each plan caps sources alongside dashboards, for example 3 dashboards and 15 sources on Individual.
Does DashThis have a free plan?
No ongoing free plan is shown. The page offers a trial: 'Get 10 dashboards for free for 14 days!'.
Which DashThis plans include priority support?
Priority support is marked as included only on Business and Standard. Individual and Professional show a red X for it.
Is AI included in DashThis plans?
AI Insights Free, with 4 preset insights, comes with all plans. Chat mode, dashboard context and unlimited insights need AI Insights Pro, at $19/month or $15/month billed yearly.
