LinkedIn Premium Company Page is a paid subscription for your business Page, separate from Premium Business and the other personal Premium plans, and only a super admin of the Page can buy it. It adds a visitor list, verification eligibility, a custom call-to-action and wider follower invites, and LinkedIn doesn't publish the price on its help pages: you only see it on screen when you click Try Premium or Upgrade to Premium.
Before you click, know who'll own it. The subscription belongs to the admin who buys it, not the business. It can't be transferred, only that admin can change the billing, and each Page and Showcase Page needs its own. It's being rolled out gradually too, so you may not see the option yet.
What Premium Company Page adds over a free Page
Here's what the subscription includes, according to LinkedIn's help pages as of October 2026.
| Feature | With Premium Company Page |
|---|---|
| Verification eligibility | Yes, but not guaranteed |
| Who's visited my Page | Up to 365 days of visitors |
| Dynamic cover images | Up to 5 in a slideshow |
| Auto-invite engaged members | Yes (a free Page can invite 1st-degree connections only) |
| Custom call-to-action, testimonial and credibility highlights | Yes |
| Free trial | 1 month, card required |
| Bundle with individual Premium | A fifth off |
| Ads credit | Ended 28 February 2025 |
Two of those are worth more than they look. Without the subscription, you can only invite your 1st-degree connections to follow the Page. With it, you can auto-invite members who've engaged with the Page and invite followers of similar Pages. For a small Page stuck inviting the same connections, that's the feature I'd judge it on.
The other is the visitor list. Premium Company Page admins can see Who's visited your Page for up to 365 days in Visitor Analytics, subject to each visitor's privacy settings. For a B2B business, that's a list of people who've looked you up.
The rest is presentation: a custom call-to-action button, a custom testimonial, credibility highlights for awards, certifications and rankings, dynamic cover images that run as a slideshow of up to five, a Request services button with service request matching, and a gold LinkedIn IN logo in the Page header. If your Page isn't set up yet, start with my guide to creating a LinkedIn company page before you pay for anything.
Verification: eligible doesn't mean verified
The subscription makes your Page eligible for verification. It doesn't guarantee it. Verified Pages get a badge, and employees can verify their workplace with their work email. If verification is the main reason you're buying, go in knowing it's a door, not a promise.
Where to find the price
LinkedIn doesn't publish the Premium Company Page price on its help pages. It's shown on screen when you click Try Premium or Upgrade to Premium in the left menu of your LinkedIn homepage or Page view, so check it there before you commit. Two things about the cost are published:
- Super admins can buy Premium Company Page and an individual Premium subscription in one purchase, with a fifth off the bundle.
- The LinkedIn Ads credit benefit ended on 28 February 2025. Anyone who signed up for a trial or paid after that date doesn't get it. Earlier sign-ups still get an ads credit coupon with six months to use it.
For the personal plans, see what LinkedIn Premium costs for individuals.
The free trial and its traps
There's a one-month free trial for admins of a free Company Page of a small to mid-sized organisation. Availability varies by region and depends on whether you've used a Premium trial before.
- A credit card is required, and the trial converts to paid unless you cancel. LinkedIn recommends cancelling at least 24 hours before the end date.
- Sign up on desktop. Mobile sign-ups don't get the email reminder about a week before expiry, though iOS users get a device notification instead.
- Only some features are available during the trial, so you won't see the full product before you pay.
- Ending the trial early removes access immediately.
Who owns the subscription
This is the trap I'd want every business owner to hear before they let anyone else click Upgrade. Subscriptions can't be transferred or converted, and only the purchasing admin can switch billing between Monthly and Annual. If that admin is removed from the Page, the Page keeps its premium features until they cancel, and then a current admin has to resubscribe.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
A few more rules worth knowing:
- Each Page needs its own subscription. It doesn't cover other Pages you administer.
- Showcase Pages can have it, but they need a separate subscription from their parent Page.
- You can hold an individual Premium subscription and a Premium Company Page at the same time.
- To move to Premium Business or Premium Career, you first have to cancel Premium Company Page.
- Career Pages are a separate product and aren't included.
How to start Premium Company Page
- Make sure the person buying is a super admin, and ideally the business owner, since the subscription stays with them.
- Open the Page on desktop and click Try Premium Company Page, or Upgrade to Premium in the left menu.
- Check the price shown on screen, pick Monthly or Annual and enter your payment details.
- Set a calendar reminder for at least 24 hours before the trial ends.
Is Premium Company Page worth it?
I'd pay for it if you're a small B2B business whose Page has stalled at the people you already know, and you'll use the visitor list and the wider invites every week. Skip it if you mainly want the gold logo or a verification badge, because the logo is cosmetic and verification isn't guaranteed. And whoever you are, buy it from the owner's admin account, not a freelancer's.
If your LinkedIn Page is part of how you want to be found, including in AI answers, I can help. I run AI training and workshops for teams, and help businesses with AI enablement, AI automation and GEO, which is about getting your business seen and cited in AI answers. Most of that work is with SaaS marketing teams, telecom companies and small businesses. Here's how we can work together.
Frequently asked questions
How much is LinkedIn Premium Company Page?
LinkedIn doesn't publish the price on its help pages. It's shown on screen when a super admin clicks Try Premium or Upgrade to Premium.
Is there a free trial of Premium Company Page?
Yes, a one-month trial for admins of a free Page of a small to mid-sized organisation, depending on region and past trials. A credit card is required.
Does Premium Company Page include ads credit?
Not any more. The LinkedIn Ads credit benefit ended on 28 February 2025 for new trials and subscriptions.
Does one subscription cover all the Pages you manage?
No. Each Page needs its own subscription, and Showcase Pages need one separate from their parent Page.
Can you transfer Premium Company Page to another admin?
No. Subscriptions can't be transferred. If the buying admin is removed, the features stay until they cancel, then another admin must resubscribe.
