- Influencer platforms at a glance
- Ten influencer platforms to consider instead of Modash
- The disclosure rule to put in every brief
- What to compare in an influencer platform
- Running a small influencer campaign
- Influencer campaign mistakes to avoid
- Discovery tool or full campaign platform?
- My plain advice on choosing a Modash alternative
- Frequently asked questions
The right Modash alternative helps you find creators who fit your brand, check their audience and run campaigns without endless spreadsheets. Some tools focus on discovery, others on outreach, gifting and reporting. This page lists ten influencer platforms in no particular order, then covers the disclosure rule every brand should brief creators on.
Influencer marketing gets messy fast. One campaign means dozens of creators, hundreds of messages, product shipments, content approvals and a report at the end, and that's before anyone asks whether the audience was real.
Below are ten influencer platforms in no particular order, sorted alphabetically, from free creator platforms to full campaign software. Each description comes from the platform's own website, re-checked today. If you're still deciding who to work with, my guide on choosing the right influencers covers the questions to ask first.
It helps to decide which part of the job is slowing you down. If it's finding creators, focus on search filters. If it's managing them, focus on the CRM, gifting and reporting.
Influencer platforms at a glance
In the free plan column, Yes means the platform's own site describes a free plan or free access, Trial only means a time-limited trial, and No means neither is stated.
| Tool | Type | Good for | Free plan |
|---|---|---|---|
| Afluencer | Creator directory and CRM | Small brands posting collabs | Yes |
| Collabstr | Creator booking platform | Booking creator content quickly | Yes |
| Heepsy | Influencer search tool | Searching creators by niche | Yes |
| inBeat | Free creator toolkit | Free tools for creator research | Yes |
| Influencer Hero | Influencer CRM and outreach | Ecommerce brands at scale | No |
| Influencity | Influencer management platform | Agencies managing campaigns | Trial only |
| Insense | Creator content platform | Brand-ready creator content | No |
| Kolsquare | Influencer marketing platform | European brands and agencies | No |
| Lefty | Influencer marketing software | Fashion and beauty brands | No |
| Storyclash | Influencer discovery software | Spotting creators already posting | No |
Ten influencer platforms to consider instead of Modash
Afluencer
Best for: Small brands that want to post collaborations and let creators apply, with a free plan to start.
Collabstr
Best for: Brands that want to browse creators and book content packages without long negotiations.
Heepsy
Best for: Small brands that want to search creators on Instagram, TikTok and YouTube by niche and location.
inBeat
Best for: Marketers who want free tools for researching creators and checking engagement.
Influencer Hero
Best for: Ecommerce brands that want discovery, outreach, gifting and reporting in one platform.
Influencity
Best for: Agencies and brands that want to manage influencer campaigns and reporting in one tool.
Insense
Best for: Brands that want creators to produce content for ads and social channels.
Kolsquare
Best for: European brands and agencies that want discovery, campaigns and results in one place.
Lefty
Best for: Fashion, beauty and lifestyle brands that want to manage creator communities and track results.
Storyclash
Best for: Brands that want AI-powered discovery and to see which creators already mention them.
The disclosure rule to put in every brief
This is the part brands most often leave to chance. The FTC's Disclosures 101 guide says creators should disclose any financial, employment, personal or family relationship with a brand, and it's clear that financial relationships aren't limited to money: free or discounted products count too.
So gifting campaigns need disclosure as well. Put the requirement in writing in every brief, and check posts before you share or boost them.
Want AI doing the heavy lifting in your marketing?
I build the systems that handle the boring 80 percent, so you get your week back. Done properly, with the human kept in.
What to compare in an influencer platform
- Search filters: niche, location, audience age and platform.
- Audience checks: signs of fake followers or bought engagement.
- Outreach: templates and tracking for creator conversations.
- Gifting and shipping: sending products without spreadsheets.
- Reporting: content, reach and sales in one view.
Running a small influencer campaign
- Define the goal and the kind of creator you need.
- Shortlist creators and check their audience data.
- Agree deliverables, timing and disclosure in writing.
- Ship products and track content as it goes live.
- Report on results and keep the best creators for next time.
Influencer campaign mistakes to avoid
- No written brief. Misunderstandings follow.
- Choosing on follower count. Fit matters more.
- Forgetting disclosure. It protects you and the creator.
- No tracking. You can't repeat what you can't measure.
To make briefing easier, use my influencer brief template as a starting point.
Discovery tool or full campaign platform?
It's worth being honest about how often you'll run influencer campaigns. If it's two or three a year, a discovery tool plus a shared spreadsheet will do the job well. If it's every month, you'll quickly feel the pain of chasing creators by email, tracking parcels and pulling reports by hand, and that's when a full platform earns its place.
Whichever route you take, keep the creator relationship at the centre. The tools are there to save you admin time, so you can spend more of it talking to the people who'll represent your brand. A short thank-you after each campaign goes a long way, and it's often what turns a one-off post into a long partnership.
It's also worth checking how each platform handles creator data and permissions, especially if you work with creators in different countries. Ask where data is stored and how creators can ask to be removed.
Do you make influencer marketing tools? Tool makers can ask to be considered for a featured place on this list.
My plain advice on choosing a Modash alternative
Start with the smallest tool that solves your real bottleneck. Plenty of brands buy full campaign software when what they needed was better search or a simple CRM.
And build relationships, not lists. The creators who work with you three or four times usually deliver far more than a new face every campaign.
Frequently asked questions
What is a good alternative to Modash?
It depends on whether you need discovery, campaign management or creator content. Some tools do one, others do all three.
Do gifted posts need disclosure?
Yes. The FTC says financial relationships include free or discounted products, not just money.
Is there a free influencer platform?
Some platforms here have free plans or free tools, usually with limited searches.
How do I find micro-influencers?
Use search filters by niche and location, then check engagement rather than follower count.
How do I check an influencer's audience?
Look at audience location, age, engagement and growth history, and ask for screenshots from the creator.
Should agencies use a different platform?
Agencies usually need client workspaces and reporting, which not every tool offers.
How many creators should a first campaign use?
A handful is enough to learn what works before you scale up.
How do I measure influencer results?
Use tracked links or discount codes, and compare against a clear goal set before the campaign.
