- Website builders for therapists at a glance
- Ten website builders for therapists
- The privacy rule that applies to tracking on health websites
- What clients want to see before they get in touch
- Setting up a practice website in five steps
- Therapy website mistakes
- Helping clients find you in search
- My plain advice on website builders for therapists
- Frequently asked questions
The best website builder for therapists helps potential clients understand who you help, how you work and how to book a first call, while keeping their privacy safe. Therapist-specific platforms add design and marketing support for private practice, practice management tools may include a website, and general builders give you full control. This page lists ten in no particular order, then explains how to choose.
People looking for a therapist are often anxious, tired and unsure what they need. Your website's job is to make the next step feel safe and simple: who you are, who you help, how sessions work and how to get in touch. Clever design matters far less than warmth and clarity.
Below are ten website builders in no particular order, sorted alphabetically, from platforms built for therapists to general builders many private practices use. Each description comes from the provider's own website, re-checked today. If online booking is part of your plan, my guide to scheduling software that works with your website covers what to look for.
Website builders for therapists at a glance
In the free plan column, Yes means the provider's own site describes a free plan, Trial only means a time-limited trial, and No means the site points to a demo or consultation instead.
| Tool | Type | Good for | Free plan |
|---|---|---|---|
| Brighter Vision | Therapist websites and branding | Done-for-you therapist sites | No |
| Carrd | One-page site builder | A simple one-page practice site | Yes |
| Duda | Website platform for professionals | Designers building practice sites | Trial only |
| Jimdo | Website builder | Small practices on a free plan | Yes |
| SimplePractice | Practice management with websites | Practices using it for notes and billing | Trial only |
| Squarespace | Website builder | Calm, polished designs | Trial only |
| Strikingly | Simple site builder | Quick mobile-friendly sites | No |
| TherapySites | Therapist website and marketing | Help promoting a private practice | No |
| Wix | Website builder | Drag-and-drop control | Yes |
| WordPress.com | Hosted WordPress | Writing and resources | Yes |
Ten website builders for therapists
Brighter Vision
Best for: Therapists and psychologists who want a website and branding built for private practice with support.
Carrd
Best for: Therapists starting out who want a calm, simple one-page site with contact details.
Duda
Best for: Practices working with a designer or agency that builds and manages their website.
Jimdo
Best for: Solo practitioners who want a straightforward builder with a free plan to start.
SimplePractice
Best for: Practices that want practice management and a professional website from the same provider, with a trial.
Squarespace
Best for: Therapists who want polished, calm templates and are happy to set up the site themselves.
Strikingly
Best for: Practitioners who want a quick, mobile-friendly site they can build in an afternoon.
TherapySites
Best for: Private practices that want a therapist website with marketing services and a demo first.
Wix
Best for: Therapists who want drag-and-drop editing and lots of templates, starting on a free plan.
WordPress.com
Best for: Therapists who want to publish articles and resources, with room to grow the site later.
The privacy rule that applies to tracking on health websites
Here's one most website guides skip. US Department of Health and Human Services guidance on online tracking technologies explains that information regulated entities collect through tracking tools on their websites, or disclose to tracking technology vendors, can include protected health information. A federal court has since vacated part of that guidance about public, unauthenticated pages, and HHS says it's evaluating next steps.
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Whatever the final position, the safe habit for a practice is the same: think carefully before adding ad pixels, chat widgets or session recording to pages where people book, log in or describe their needs. Ask your website builder which tracking it adds by default, and check with your professional body or a privacy adviser.
What clients want to see before they get in touch
- Who you help: the issues and people you work with, in plain language.
- How you work: your approach, session length and whether you offer online sessions.
- Practical details: location, availability and how the first conversation works.
- A human photo: people want to see who they'll be talking to.
Setting up a practice website in five steps
- Write a short, warm homepage that speaks to the people you help.
- Add a page for each main issue or service you offer.
- Make the contact or booking step simple and private.
- Review every form and tracking tool for privacy.
- Ask a trusted colleague to read the site as if they were a new client.
Therapy website mistakes
- Clinical jargon. Write the way clients describe their problems.
- Long forms on first contact. Ask only what you need to arrange a first call.
- Stock photos of strangers. A real photo of you builds trust.
- Forgotten tracking. Review every plug-in and script you've added.
It's also worth thinking about what happens after someone gets in touch. A short, kind automatic reply that says when you'll respond, and what to do in an emergency, reassures people at a vulnerable moment. It's a small detail, and clients notice it.
Helping clients find you in search
Write a page for each main issue you help with, using the words people search for, and keep your location and online availability clear. If you're unsure how cookie consent applies to analytics on your site, this explainer on Google Analytics and cookie consent is a useful starting point.
Do you make website tools for therapists? Tool makers can ask to be considered for a featured place on this list.
My plain advice on website builders for therapists
If you'd rather spend your time with clients than on design, a therapist-specific platform with support takes most of the work away. If you enjoy building it yourself, a general builder gives you full control, as long as you're careful about forms and tracking.
In both cases, write like you talk in the first session: calm, clear and human. That's what makes someone feel ready to reach out.
Frequently asked questions
Do therapists need a website?
Most do. Many clients check a website before contacting a therapist, even if they found you through a directory.
What is the best website builder for a private practice?
It depends on how much support you want. Therapist-specific platforms offer done-for-you help; general builders offer more control.
Can I use tracking pixels on a therapy website?
Be careful. HHS guidance says tracking on regulated entities' websites can collect protected health information, so take advice first.
Is there a free website builder for therapists?
Some general builders describe free plans; therapist-specific platforms usually offer demos or trials.
Should my website include online booking?
It can make the first step easier. Make sure the booking tool suits health information and your professional rules.
What pages should a therapist website have?
Home, about, services or issues you help with, how sessions work, and a simple contact page.


