Write for Us Wine: Wine Blog Guest Post Guidelines
Yes, wine guest posts are accepted on this blog. The ideal writer is a winemaker, sommelier, wine merchant, bar or restaurant owner or wine educator who can share what they learned making, choosing or selling wine. We decline tasting note filler, round ups written to sell one label and posts copied from producers.
Most wine pitches are tasting notes nobody will remember. What this blog wants is the working view: how a small merchant built a loyal local following, how a sommelier helps a nervous diner choose without feeling judged, how a restaurant owner rebuilt a wine list that was too long to sell.
My readers are business owners, founders and freelancers, and a lot of them host clients, run hospitality businesses or simply enjoy wine. They already read my guides to AI tools restaurants use to handle bookings and ChatGPT prompts for restaurant menus. A wine post has to help them choose, serve or sell wine with more confidence.
60-second wine guest post check
A strong submission can answer yes to all five points:
- Do you make, recommend, sell or serve wine yourself
- Can you share a real example with what changed and why
- Does your opening answer the reader's question in the first two lines
- Would a non expert know what to do after reading it
- Have you removed any sales pitch for one label, region or shop
Read the guidelines and submit your guest post.
What we publish
- Running a wine shop, bar or merchant business
- Building and pruning a restaurant wine list
- Choosing wine for client dinners and events, without the jargon
- Food and wine pairing explained for non experts
- Selling wine online and through clubs
- Small producers on making, marketing and distributing wine
- Wine education and tastings that people enjoy
- Responsible drinking and low alcohol options in hospitality
If your post could be published on any wine site with the logo swapped, it is not for us.
What we look for in wine posts
These are the wine topics that land, and the version of each that gets turned down.
| Topic | What gets accepted | What gets declined |
|---|---|---|
| Wine lists | How you chose, cut or priced a list and what happened next | A list of favourite bottles |
| Retail | How a shop or club found and kept its customers | An advert for your shop |
| Pairing | Simple rules a non expert can use tonight | Tasting notes full of jargon |
| Producers | Making, marketing or distributing wine as a small business | Copy from your own brochure |
| Hospitality | Serving wine well and responsibly in a busy venue | General drinking tips |
What we don't accept
- Tasting note filler with no wider lesson
- Round ups written to sell one label or shop
- Copy lifted from producer or importer pages
- Thin posts under 800 words with no first hand experience
- Previously published posts republished from another site
What you get
- Your article in front of an engaged audience of business owners, marketers and founders
- One relevant, contextual link back to your own site
- A byline and the credibility of an established, high-traffic blog
- Editorial help to make the piece as strong as it can be before it goes live
How to submit
Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.
What a strong wine pitch looks like
A weak pitch says "I want to write about the best red wines to try." A strong one says "I cut our restaurant's wine list by half last year, and I want to show how I chose what stayed, what happened to sales by the glass, and the one bottle guests asked for after it went." One is a brochure. The other is worth reading.
The angles that get accepted fastest
- Rebuilding a restaurant wine list
- How a small merchant built regulars
- Choosing wine for a client dinner
- Running tastings people come back to
- Selling wine online as a small producer
- Pairing explained without the snobbery
- Low alcohol options that guests order
- What running a wine business taught you about customers
Looking for more places to pitch? The sites that accept guest posts page helps you build a shortlist, and these guest post examples show what editors say yes to.
Frequently asked questions
Does Lilach Bullock accept wine guest posts?
Yes. Wine guest posts are welcome from winemakers, sommeliers, merchants, bar and restaurant owners and wine educators who can share real experience. We publish practical articles and decline tasting note filler and brand promotion.
What wine topics do you accept?
Running a wine business, restaurant wine lists, choosing wine for events, food pairing for non experts, selling wine online, small producers, tastings and low alcohol options. The common thread is a real lesson from making, choosing or selling wine.
How long should a guest post be?
Most accepted posts run between 1,200 and 2,000 words. Length matters less than usefulness: a tight 1,200 word post with one clear lesson beats a 3,000 word overview every time. Use short paragraphs, clear subheadings and at least one real example.
Can I include a link back to my own site?
One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value for the reader are not published.
Do you accept previously published content?
No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn or a guest slot on another site. Republished or lightly reworded content gets declined, and we check before anything goes live.
Can I use AI tools to help write my guest post?
You can use AI to help with research or tidying your draft, but the experience, examples and opinions must be yours. Posts that read like generic AI output, with no first-hand detail, are declined.
Do you accept sponsored or commercial partnerships?
Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.
How long does a decision take?
We aim to come back to you within a few working days. If the pitch is specific and clearly written, with the result in the first line, the decision is much faster.
Do you edit guest posts before they go live?
Yes. Every accepted post gets an editorial pass for clarity, structure and accuracy, and you may be asked for an extra example or a missing number. The aim is to make your piece as useful as it can be, not to change your voice.
Can I pitch more than one idea?
Yes, but send them one at a time or as a short numbered list with one line each. The strongest pitch goes first, and a single clear idea with a real result almost always beats several vague ones.
How do I submit a wine guest post?
Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience making, choosing or selling wine. One idea per pitch works best, and you will hear back before you write the full draft.
Related pages in the write for us family: coffee write for us, food write for us, wedding write for us.
Brands and agencies: sponsored posts and link placements on this blog are handled separately from editorial guest posts. See how to work with me or email [email protected].