Write for Us Coaching: Coaching Blog Guest Post Guidelines

Search coaching write for us and the results are full of coaches' own blogs with contributor pages, spread across life, leadership and business coaching. There's plenty of room to write about mindset. What's harder to find is a coach explaining how they run the business of coaching: how a package is built, what happens in the first hour with a new client, why they moved from one to one work to groups. That's what I want here.

My readers are business owners, consultants and coaches, some of them only a year or two into building a practice. They read my guides on ChatGPT prompts for coaches and AI automation for coaches. They don't need cheering on. They need to see how someone further along does the work, with examples they can borrow on Monday.

60-second coaching guest post check

A strong submission can answer yes to all five points:

• Do you coach clients now, or train people for a living
• Have you kept out medical, therapy and guaranteed outcome claims
• Is there a client example, with personal details changed
• Does your first paragraph answer the question in the title
• Could a newer coach copy one step from it this week

Read the guidelines and submit your guest post.

What we publish

• Building coaching packages and programmes clients understand
• What happens in a first session and how goals get set
• Booking and tracking tools coaches use day to day
• Finding a coaching niche without boxing yourself in
• Group coaching versus one to one, from someone who runs both
• Marketing a practice when you don't have a big audience
• Moving from corporate training into coaching
• Ending a coaching relationship well

If your post could be published on any coaching site with the logo swapped, it is not for us.

What we look for in coaching posts

Coaching posts that get a yes sit in the middle column. The right hand column is what I usually send back.

Topic	What gets accepted	What gets declined
Packages	How you built and named a programme	A sales page for your programme
Sessions	What you do in a first or tenth session, with an example	Inspirational quotes about growth
Niche	How you chose who to coach and why	Advice to coach everyone
Formats	Group versus one to one, from experience	Claims that one format always wins
Outcomes	Realistic progress clients have made	Guaranteed results or health claims

What we don't accept

• Medical, mental health or therapy claims
• Promotion for a coaching programme written by its owner
• Promises of guaranteed results or transformations
• Motivational quotes with no method behind them
• Previously published posts republished from another site

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong coaching pitch looks like

A weak pitch says "I want to share my top tips for living your best life." A strong one says "I'm a business coach and I've just moved half my clients into a small group programme. I'd like to show how I structured it, what I kept from my one to one sessions, and the part clients didn't like at first." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• My first session checklist for new coaching clients
• When a client stalls halfway through a programme
• Group coaching for people who've only coached one to one
• Packaging coaching so clients know what they're getting
• Finding clients before you've built an audience
• Notes, bookings and reminders: a coach's software setup
• Leaving corporate training to coach independently
• Saying goodbye to a client at the right time

Looking for more places to pitch? The sites that accept guest posts page helps you build a shortlist of blogs in your niche.

The traffic behind a placement here

Straight from Google Search Console, 3 to 30 October 2026: this site was shown 3.6 million times in Google results and received 23,300 clicks. That is the readership a coaching post joins. Want a firmer route than a pitch? Sponsored posts and link placements in articles that already rank are available too, and here is how to partner with me.

Frequently asked questions

Does Lilach Bullock accept coaching guest posts?

Yes. Coaching guest posts are welcome from practising coaches and trainers who can explain a method with client examples. Posts that promise results or stray into medical or therapy advice are declined.

Which kinds of coaching do you cover?

Business, leadership, career and life coaching all fit, as long as the post is about how the coaching works: packages, sessions, niches, formats, tools and finding clients.

My post is about personal growth rather than coaching. Is that a fit?

Probably for the personal development or self improvement pages instead. It's the same editor either way, so pitch it and I'll suggest the right home.

How long should a guest post be?

Most accepted posts run between 1,200 and 2,000 words. Length matters less than usefulness: a tight 1,200 word post with one clear lesson beats a 3,000 word overview every time. Use short paragraphs, clear subheadings and at least one real example.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value for the reader are not published.

Do you accept previously published content?

No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn or a guest slot on another site. Republished or lightly reworded content gets declined, and we check before anything goes live.

Can I use AI tools to help write my guest post?

You can use AI to help with research or tidying your draft, but the experience, examples and opinions must be yours. Posts that read like generic AI output, with no first-hand detail, are declined.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long does a decision take?

We aim to come back to you within a few working days. If the pitch is specific and clearly written, with the result in the first line, the decision is much faster.

Do you edit guest posts before they go live?

Yes. Every accepted post gets an editorial pass for clarity, structure and accuracy, and you may be asked for an extra example or a missing number. The aim is to make your piece as useful as it can be, not to change your voice.

Can I pitch more than one idea?

Yes, but send them one at a time or as a short numbered list with one line each. The strongest pitch goes first, and a single clear idea with a real result almost always beats several vague ones.

How do I submit a coaching guest post?

Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience working as a coach or trainer. One idea per pitch works best, and you will hear back before you write the full draft.

Related pages in the write for us family: personal development write for us, leadership write for us, self improvement blogs that accept guest posts.