Write for Us Business Marketing: Business Marketing Blog Guest Post Guidelines

A business marketing write for us search mostly turns up directories and generic pages that accept any post with the word marketing in it, so the pitches that arrive tend to read like a first year textbook. What this blog wants is the view from someone who's had to make marketing work with a small team: how a consultant chose which two channels to focus on, why a rebrand helped one company and confused another, what an owner changed after finally looking at where customers came from.

My readers are owners of small and growing businesses, and most of them wear the marketing hat alongside five others. They already use my guides to smart ways to market an online business, segmenting your audience and monitoring brand performance. A business marketing post has to help them pick what to do next with limited time.

60-second business marketing guest post check

A strong submission can answer yes to all five points:

• Do you plan or run marketing for your own or client businesses
• Can you describe one strategy with the reasons and the outcome
• Does your opening answer the reader's question in the first two lines
• Have you kept out agency promotion and buzzwords
• Would an owner with no marketing team be able to act on it

Read the guidelines and submit your guest post.

What we publish

• Choosing which marketing channels to focus on first
• Positioning and messaging for small and growing businesses
• Finding out where customers come from and acting on it
• Marketing plans a small team can keep up
• Rebrands that helped and rebrands that didn't
• Working with an agency or freelancer without losing control
• Customer research for owners who've never done it
• Local, referral and partnership marketing that works

If your post could be published on any business marketing site with the logo swapped, it is not for us.

What we look for in business marketing posts

These are the business marketing topics that land, and the version of each that gets turned down.

Topic	What gets accepted	What gets declined
Strategy	How you chose channels and why	A list of every channel a business could use
Messaging	How customer research changed the words you used	Advice to just be authentic
Campaigns	A campaign you ran with the outcome	A campaign idea nobody has tested
Agencies	How to brief and manage outside help	A pitch for your own agency
Measurement	Tracking where customers come from	Charts with no explanation

What we don't accept

• Textbook theory with no real example
• Buzzword heavy posts that say very little
• Agency promos written as articles
• Thin posts with no first hand experience behind them
• Previously published posts republished from another site

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong business marketing pitch looks like

A weak pitch says "I want to write about the importance of marketing for every business." A strong one says "I'm a marketing consultant for small manufacturers, and I want to show how we picked two channels out of seven, the customer interview question that changed our messaging, and the campaign we dropped after a month." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• Picking two marketing channels and ignoring the rest
• The customer interview questions that sharpen messaging
• What an owner learns from tracking where leads come from
• Briefing an agency so the work matches the goal
• When a rebrand is worth it and when it's a distraction
• Referral and partner marketing for service businesses
• A quarterly marketing plan that fits on one page
• Marketing mistakes growing businesses repeat

Looking for more places to pitch? The sites that accept guest posts page helps you build a shortlist of blogs in your niche.

The traffic behind a placement here

Straight from Google Search Console, 3 to 30 October 2026: this site was shown 3.6 million times in Google results and received 23,300 clicks. That is the readership a business marketing post joins. Want a firmer route than a pitch? Sponsored posts and link placements in articles that already rank are available too, and here is how to partner with me.

Frequently asked questions

Does Lilach Bullock accept business marketing guest posts?

Yes. Business marketing guest posts are welcome from marketing managers, consultants, agency leads and business owners who've run real campaigns. We publish practical strategies with the thinking behind them, and decline textbook theory and agency promos.

What business marketing topics do you accept?

Channel choice, positioning and messaging, customer research, marketing plans for small teams, rebrands, working with agencies and referral or partnership marketing. The common thread is a decision a small business owner has to make.

Do you accept legal or compliance guest posts for marketers too?

Yes, but pitches about consent, advertising rules and contracts suit the legal page better. Every pitch reaches the same editor, and the same rule applies: tested, plain English and useful to a business owner.

How long should a guest post be?

Most accepted posts run between 1,200 and 2,000 words. Length matters less than usefulness: a tight 1,200 word post with one clear lesson beats a 3,000 word overview every time. Use short paragraphs, clear subheadings and at least one real example.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value for the reader are not published.

Do you accept previously published content?

No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn or a guest slot on another site. Republished or lightly reworded content gets declined, and we check before anything goes live.

Can I use AI tools to help write my guest post?

You can use AI to help with research or tidying your draft, but the experience, examples and opinions must be yours. Posts that read like generic AI output, with no first-hand detail, are declined.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long does a decision take?

We aim to come back to you within a few working days. If the pitch is specific and clearly written, with the result in the first line, the decision is much faster.

Do you edit guest posts before they go live?

Yes. Every accepted post gets an editorial pass for clarity, structure and accuracy, and you may be asked for an extra example or a missing number. The aim is to make your piece as useful as it can be, not to change your voice.

Can I pitch more than one idea?

Yes, but send them one at a time or as a short numbered list with one line each. The strongest pitch goes first, and a single clear idea with a real result almost always beats several vague ones.

How do I submit a business marketing guest post?

Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience planning and running marketing for businesses. One idea per pitch works best, and you will hear back before you write the full draft.

Related pages in the write for us family: social media marketing write for us, digital transformation write for us.