Most teams have already tried ChatGPT. A few people use it every day, others quietly avoid it, and nobody is sure what's allowed. Corporate AI training is worth paying for when it turns that scattered use into a shared way of working that saves the team time every week. I run sessions online or in person, and every one is built around the work your team does now.

What good corporate AI training changes

The test of AI training isn't how many tools people saw. It's whether they're doing a specific task differently a month later. So I design every session backwards from the tasks your team repeats most, and we build the AI workflow for those tasks together in the room.

• A few working AI workflows for each team's real tasks
• Agreed rules on what AI can and can't be used for, including what never goes into a chatbot
• A short plan for who does what next week, so the habit sticks

How a training engagement runs

Before the session I ask for the tasks that eat the most time, so the examples are yours rather than generic. The session itself can be a 90-minute hands-on workshop, a keynote of 45 to 60 minutes for a larger group, or a series of shorter sessions spaced over a few weeks. Afterwards I follow up on what's being used and what's stuck, because that's where most training quietly fails.

What happens in a hands-on session

We start with two or three tasks your team named beforehand, such as turning call notes into follow-up emails, drafting a campaign brief or summarising customer feedback. I build the first workflow live while the team watches, then everyone builds their own version on their own work, with me in the room or on the call to fix what goes wrong. We finish by writing down the rules and the next steps together, so the session ends with something the team owns rather than a slide deck.

The rules a team should agree on AI

Training that skips the rules leaves people guessing, and guessing is how sensitive data ends up in the wrong tool. Every session I run ends with a short, plain-English agreement covering which tools are approved, what information never goes into them, which outputs always get a human check before they leave the building, and who to ask when something looks wrong.

Topics teams ask for

• AI implementation that ships: getting from experiments to workflows that run
• The honest AI marketing playbook: what AI is good at and what it should never touch
• AI for non-technical teams: using AI well without an engineering background
• Marketing operations in the AI era: the systems that decide whether AI saves time
• AI search: how buyers now ask ChatGPT and Perplexity, and how to get recommended

Who it's for

I train marketing teams, sales and customer teams, founders and leadership groups, mostly in SaaS, B2B, professional services and ecommerce. I've worked with brands including IBM, Twitter, Dropbox, monday.com and Greenpeace, and I've spoken at over 100 events internationally. Sessions run in English for teams in the UK, the US, Canada, Australia, Israel and Europe.

Training or implementation?

Training suits teams that want the skill to stay in the building. Implementation suits teams that want the workflow built for them. Many companies need a bit of both, and I explain the trade-off in my guide to in-house AI training versus hiring an AI consultant. If you're deciding on format, read my take on AI training for employees online or in person, and for sector examples see AI by industry. Bios and talk topics for your internal comms team are in my press kit.

Frequently asked questions

What is corporate AI training?

Training that teaches a company's teams to use AI on their own work, with agreed rules for safe use and a plan to keep the habit going after the session.

Who runs hands-on corporate AI training for teams?

Lilach Bullock, an AI implementation consultant and trainer with 23 years in marketing, runs corporate AI training built on each team's real tasks, online or in person.

How long is a corporate AI training session?

A hands-on workshop usually runs 90 minutes, a keynote 45 to 60 minutes, and some teams prefer shorter sessions spaced over a few weeks.

Can AI training be done online?

Yes. Live online sessions work well for spread-out teams. In-person suits teams that sit together and want plenty of hands-on practice.

How do I know if AI training worked?

Check whether people are doing a specific task differently a month later. Tool demos alone rarely change habits.