The Weekly Content Batching Template

Week of: [DATE]

This week I am talking about: [ONE TOPIC, e.g. email marketing, AI tools, lead generation]

The business goal behind this content: [e.g. drive sign-ups for [OFFER], position me as the go-to person on [TOPIC], warm the list before [LAUNCH DATE]]

The one thing I want people to walk away thinking or doing: [SPECIFIC ACTION OR BELIEF SHIFT]

What I will NOT cover this week (keeps focus): [RELATED TOPICS TO PARK FOR LATER]

Map your slots before you write anything.

Slot 1 - [PLATFORM, e.g. LinkedIn]: [POST TYPE, e.g. list, story, opinion, case study]
Slot 2 - [PLATFORM, e.g. Instagram]: [POST TYPE]
Slot 3 - [PLATFORM, e.g. Email newsletter]: [FORMAT, e.g. one tip, story + CTA, Q&A]
Slot 4 - [PLATFORM, e.g. Facebook]: [POST TYPE]
Slot 5 (optional) - [PLATFORM]: [POST TYPE]

Total pieces this week: [NUMBER]
Time budget for Block 2: [NUMBER] minutes

Note: Only include slots you can realistically fill. An empty slot beats a weak post.

Before Block 2, gather your raw material so you are not staring at a blank screen.

Client win or result I can reference (keep confidential if needed): [RESULT OR OUTCOME]
Question I got asked this week (by a client, prospect, or follower): [QUESTION]
Something I learned, tested, or noticed: [OBSERVATION]
Content I want to repurpose from a previous piece: [LINK OR FILE NAME]
External reference worth reacting to (article, stat, trend): [SOURCE]

Pick two or three of the above. That is your content fuel for Block 2.

Before you start writing, set the conditions:

Phone: [ON DO NOT DISTURB / IN ANOTHER ROOM]
Notifications: [OFF on laptop]
Timer set for: [90 or 120 minutes]
Content plan from Block 1: [OPEN IN FRONT OF ME]
Source material: [GATHERED AND READY]

Order I will write in (fastest to slowest, or highest priority first):
1. [SLOT]
2. [SLOT]
3. [SLOT]
4. [SLOT]
5. [SLOT]

If I run out of time, the slot I will cut is: [LOWEST PRIORITY SLOT]

Use one copy of this for each content slot.

Platform: [PLATFORM]
Post type: [LIST / STORY / OPINION / CASE STUDY / QUESTION]
Hook (first line only, write three options and pick one):
Option A: [HOOK]
Option B: [HOOK]
Option C: [HOOK]
Chosen hook: [OPTION A / B / C]

Body (paste or write here):
[FULL POST BODY]

Call to action: [WHAT DO I WANT THEM TO DO NEXT]

Time taken to write this piece: [MINUTES]

Status: [DRAFT / READY TO SCHEDULE / NEEDS IMAGE]

Before you close the document, do a two-minute check.

Pieces written this session: [NUMBER] of [NUMBER PLANNED]
Any piece I am not confident in: [YES / NO]
If yes, which one and why: [PIECE + REASON]
What I will do with it: [REWRITE NOW / CUT IT / SWAP FOR SOMETHING SIMPLER]

Ready to schedule: [YES / NO]
If not, what is missing: [IMAGE / LINK / FINAL EDIT]

Next action: [SCHEDULE NOW OR HAND TO SCHEDULER]

Fill one row per piece.

Piece: [TITLE OR FIRST LINE] | Platform: [PLATFORM] | Publish date: [DATE] | Publish time: [TIME] | Scheduled in: [TOOL NAME, e.g. Buffer, Later, Publer, native scheduler] | Status: [SCHEDULED / PENDING IMAGE / PENDING FINAL EDIT]

Piece: [TITLE OR FIRST LINE] | Platform: [PLATFORM] | Publish date: [DATE] | Publish time: [TIME] | Scheduled in: [TOOL] | Status: [STATUS]

Piece: [TITLE OR FIRST LINE] | Platform: [PLATFORM] | Publish date: [DATE] | Publish time: [TIME] | Scheduled in: [TOOL] | Status: [STATUS]

Piece: [TITLE OR FIRST LINE] | Platform: [PLATFORM] | Publish date: [DATE] | Publish time: [TIME] | Scheduled in: [TOOL] | Status: [STATUS]

Piece: [TITLE OR FIRST LINE] | Platform: [PLATFORM] | Publish date: [DATE] | Publish time: [TIME] | Scheduled in: [TOOL] | Status: [STATUS]

Total scheduled: [NUMBER] of [NUMBER WRITTEN]
All pieces confirmed live or queued: [YES / NO]

Original piece: [TITLE OR FIRST LINE]
Original platform: [PLATFORM]
Published: [DATE]

Can this become:
A short-form video script? [YES / NO] - If yes, assign to: [NAME OR SELF] by [DATE]
A newsletter section? [YES / NO] - If yes, planned for issue: [DATE]
A different platform version? [YES / NO] - Platform: [PLATFORM] / Planned for: [DATE]
A downloadable resource or lead magnet? [YES / NO] - If yes, next step: [ACTION]

Performed well (high reach, saves, replies, clicks)? [YES / NO]
If yes, repurpose priority: [HIGH / MEDIUM / LOW]

Repeat for each piece that earned repurposing.

Month: [MONTH / YEAR]

Total pieces planned this month: [NUMBER]
Total pieces written: [NUMBER]
Total pieces published on schedule: [NUMBER]

What worked this month (topics, formats, platforms):
[OBSERVATION 1]
[OBSERVATION 2]
[OBSERVATION 3]

What did not work (topics that flopped, formats that took too long, platforms with no traction):
[OBSERVATION 1]
[OBSERVATION 2]

The one type of content I will do more of next month: [FORMAT OR TOPIC]
The one type I will stop or reduce: [FORMAT OR TOPIC]

Average time spent per week in Block 1: [MINUTES]
Average time spent per week in Block 2: [MINUTES]
Total weekly content time this month: [HOURS]

Is this sustainable? [YES / NO]
If no, what I will cut next month to bring the time down: [SPECIFIC CUT]

Next month theme (optional but helpful): [TOPIC OR CAMPAIGN]