The Co-Marketing Campaign Template
Run a joint campaign that builds both lists, not just one.
Most co-marketing campaigns are lopsided. One brand does the heavy lifting, one brand reaps the audience growth, and three months later nobody wants to partner again. This template splits the work, the audience, and the lead capture so both businesses finish the campaign bigger than they started. Fill in the brackets, assign the owners, and you have a campaign brief ready to send to your partner today.
- Partnership Brief
- Audience and List Split
- Work Split and Ownership
- Promotional Email Swaps
- Registration Page Copy
- Post-Campaign Follow-Up Sequence
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You do not have to do this yourself.
This resource hands you the volume. The strategy, the judgement, and the bit where it all connects is the work I do for clients: lead generation, ads, SEO, workflow automation, HubSpot, and the systems that make them compound. Done for you, consulting, coaching, or training.
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