Are you looking for the best resources on social media marketing? Well, you’re in the right place: in this blog post, I’m going to list my 5 favourite - and what I think are the best - social media blogs.
This was a difficult list to put together, to be honest; there are just so many amazing social media marketing blogs out there. So, I decided to focus on the ones that provide the best, most actionable advice – the ones that can help you become a better, more successful marketer.
5 best social media blogs:
- The Agorapulse Social Media Marketing Blog & Social Media Lab
- Social Media Examiner
- The CoSchedule Blog
- The Buffer Social Blog
- Social Media Today
The Agorapulse Social Media Marketing Blog & Social Media Lab
Agorapulse is best known as a social media management tool; however, they’re also great at content marketing – because they’ve certainly managed to create one of the best social media marketing blogs out there.
The reason why it stands out is that it’s honest and it always provides value – if you’re getting a tip or piece of advice from them, you know it’s worthy of your attention: it’s thoroughly explained, using screenshots and any other materials that can help you understand better, and oftentimes, it was tested by them.
You can check out the Agorapulse social media marketing blog here.
And since we’re on the subject, make sure to pop over on their Social Media Lab page as well – it’s a really cool project they’ve started recently, where they invest at least $15k every month to test different social media marketing methods and practices, like, for example:
- A strategy for getting 100 new Instagram followers in 24 hours
- How using Facebook hashtags can affect your reach
- Which converts more web visitors: Facebook or Google Display Network?
They then share the method they used for the test, as well as the results they got – in detail and with the accompanying screenshots. Make sure to check it out – you’ll find some very valuable advice that is proven to work.
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The Social Media Examiner Blog
Just like with Social Media Today earlier, I have to include the Social Media Examiner blog – consistently, year by year, one of the best social media marketing blogs out there.
They cover most anything you need to know:
- Social media marketing tips for all major social networks
- News and developments in the social media world that could affect your marketing
- Lists of useful tools and apps that can help enhance your marketing
Plus, they’ve recently started a really cool new project – an episodic video documentary featuring Social Media Examiner’s own Michael Stelzner where you get to see him in action as he (and his team, of course) tries to grow his company’s customer base by over 62% year by year. Will they, or won’t they? Watch and find out – the second episode was just recently released on the blog.
[clickToTweet tweet="The 5 best #socialmedia blogs: @SMExaminer via @LilachBullock" quote="The 5 best #socialmedia blogs: @SMExaminer via @LilachBullock"]
The Coschedule social media blog
Coschedule have one of the best blogs on content marketing, but head over to their social media marketing blog and you won’t be disappointed with what you find there either.
Why? Because they are clearly very strict with the type of content they publish on their website: only the best, most researched and most insightful articles make it.
Their articles are usually quite long, and yet they are very easy to read; that’s likely because they always use plenty of screenshots and visual aids to support their tips and advice and because you know that by the end of reading this article, you’ll be ready to make some truly impactful changes to your social media marketing strategy.
Plus, not only do they offer amazing blog posts on a regular basis, but they also have a very impressive collection of free templates (over 200 at the moment!), such as:
- Social media editorial calendar kit
- Instagram marketing strategy template
- Social media competitive analysis template
And many, many more - over 197 more, to be more exact – although not all of them are related to social media marketing.
[clickToTweet tweet="The 5 best #socialmedia blogs: @CoScheduleBlog via @LilachBullock" quote="The 5 best #socialmedia blogs: @CoScheduleBlog via @LilachBullock"]
The Buffer Social Blog
The Buffer Social Blog has been around for years, consistently proving itself as one of the best, most informative sources of social media marketing tips, advice, and resources.
They publish all kinds of content, including lists full of useful tools, in-depth guides, quick tips, as well as social media news that you need to know about.
Like the blogs I mentioned earlier, what makes Buffer Social great (apart from the usefulness of their tips and advice) is that it’s very well-written, the articles are easy to read, and they always use screenshots to help you understand their point easier.
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[clickToTweet tweet="The 5 best #socialmedia blogs: @Buffer via @LilachBullock" quote="The 5 best #socialmedia blogs: @Buffer via @LilachBullock"]
The Social Media Today Blog
As one of the biggest social media marketing blogs (for years!), I couldn’t not mention Social Media Today in this list.
Why? Well, there’s a reason they’ve gotten so big; and it’s because, for years, they have stayed at the forefront of social media news and tips.
Check it regularly to get all the latest news in social media that can affect your marketing, such as new features you need to know about, or changes to algorithms that will turn your marketing upside down.
Plus, they also feature all kinds of articles on social media marketing; you’ll find useful social media strategy tips for all kinds of social networks, useful for both business owners and marketers alike.
[clickToTweet tweet="The 5 best #socialmedia blogs: @socialmedia2day via @LilachBullock" quote="The 5 best #socialmedia blogs: @socialmedia2day via @LilachBullock"]
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Conclusion: 5 best social media blogs
There are so many social media marketing blogs out there, so I hope I managed to help you discover some of the better sources of information and advice (at least, I think so!).
What social media marketing blogs do you subscribe to? Which ones are your favourite and why? And which ones do you think offer the most value?
Let me know in the comments section below – and please do share if you enjoyed the post 🙂
Oh, and before I leave you… don’t forget about my blog either – there’s plenty of useful social media marketing bits on here as well 🙂
Related: how to make money on Instagram with 1k followers
The short version: Finding the right social media blogs can transform how you understand platform algorithms, content strategy, and audience engagement. The best blogs combine practical tips with data-driven insights that help you make smarter decisions about your social presence.
Frequently asked questions
What makes a social media blog worth following?
A valuable social media blog offers current information about platform changes, shares case studies from real brands, and provides actionable strategies you can implement immediately. Look for authors who have hands-on experience and update their content regularly since social platforms change constantly.
How often should I check social media blogs for updates?
I recommend checking your favorite social media blogs weekly or subscribing to their newsletters to stay informed about algorithm updates and new features. This helps you adapt your strategy before your competitors do.
Can social media blogs help with all platforms or just specific ones?
The best blogs cover multiple platforms like Instagram, TikTok, LinkedIn, and Facebook, but some specialize in one area. Choose blogs that focus on the platforms where your audience spends the most time.
Should I follow multiple social media blogs or just one?
Following three to five trusted blogs gives you different perspectives and keeps you from missing important updates. Different writers bring unique expertise, so mixing sources helps you get a complete picture of social media trends.
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For the practical version of this, see how to get more out of Facebook Messenger.
