Write for Us Leadership: Leadership Blog Guest Post Guidelines

Leadership content online is full of quotes and frameworks. What this blog wants is what happened when you led: the hard conversation, the team that turned around, the decision you got wrong and fixed, told by the person who was in the room.

My readers run small businesses and small teams, often with no HR department behind them. They want to hire, lead and keep good people, so a leadership post has to be practical and drawn from real situations.

60-second leadership guest post check

A strong submission can answer yes to all five points:

• Have you led in the situation you describe
• Do you have a real example or result
• Does your opening answer the reader's question straight away
• Have you removed any pitch for one programme

Read the guidelines and submit your guest post.

What we publish

• A team you turned around, and what you changed first
• A hard conversation handled well, or badly, and the lesson
• Leading a small team through growth or a tough season
• Hiring and keeping good people without a big HR function
• Leading remote or hybrid teams, from real experience

If your post could be published on any leadership site with the logo swapped, it is not for us.

What we don't accept

• Quote collections and theory with no real situation
• Promotion of one programme, coach or course
• Generic leadership tips anyone could write
• Previously published posts republished from another site

What you get

• Your article in front of an engaged audience of business owners, marketers and founders
• One relevant, contextual link back to your own site
• A byline and the credibility of an established, high-traffic blog
• Editorial help to make the piece as strong as it can be before it goes live

How to submit

Send your pitch or draft through the contact form. Include the topic, the one specific problem the post solves, and a line on your first-hand experience with it. One idea per pitch works best. You will hear back on whether it is a fit before you write the full draft.

What a strong leadership pitch looks like

A weak pitch says "I want to write about the ten traits of great leaders." A strong one says "Our five person team stopped missing deadlines after I replaced the Monday meeting with a ten minute written check in, so I want to show the template and what changed in the first month." One is a brochure. The other is worth reading.

The angles that get accepted fastest

• Turning a team around
• A hard conversation and its lesson
• Leading through growth
• Hiring and keeping good people
• A contrarian view on leadership frameworks

Looking for more places to pitch? The free write for us finder lists sites that take guest posts in your niche, and the free backlink checker shows what a placement is worth.

Frequently asked questions

Does Lilach Bullock accept leadership guest posts?

Yes. Leadership guest posts are welcome from writers who have done the work and can share what happened. We publish practical articles with real examples and decline quote collections and leadership theory with no real situation behind it.

What leadership topics do you accept?

We accept leading small teams, hiring and retention, hard conversations, remote and hybrid teams, founder leadership, and management lessons from real situations. The common thread is a specific lesson with a result attached, not a general overview.

Can I include a link back to my own site?

One contextual link back to your own site is fine when it is relevant and helps the reader. Posts written purely to build a backlink with no real value are not published.

Do you accept previously published content?

No. Every submission must be original and not published anywhere else first, including your own blog, Medium, LinkedIn, or a guest slot on another site under a different name. Republished or lightly reworded content gets declined, and we check before it goes live.

How do I submit a leadership guest post?

Send your pitch through the contact form with the topic, the specific result or lesson you will cover, and a line on your own experience doing the work you are writing about. One idea per pitch works best, and you will hear back before writing a full draft.

Do you accept sponsored or commercial partnerships?

Commercial and partnership enquiries are handled separately from editorial guest posts. If you are a brand or agency wanting to work together rather than pitch an article, say so in the contact form and you will get the right details back.

How long should a leadership guest post be?

There is no fixed word count, but posts that do well here usually run from 1,000 to 1,800 words. Long enough to show the example and the numbers, short enough that a busy owner finishes it. Cut anything that repeats what the reader already knows.

What makes a leadership pitch stand out?

A real result in the first sentence. Say what you did, what changed and over what period, then say what the reader will be able to copy. For example: Our five person team stopped missing deadlines after I replaced the Monday meeting with a ten minute written check in, so I want to show the template and what changed in the first month.

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