A meta description generator turns a page topic, its main benefit and its audience into short descriptions that fit Google's roughly 155 character limit, so the snippet under your title says what the page delivers instead of whatever sentence Google picks. Fill the three boxes below, copy the one that reads most like you, and paste it into your SEO plugin.
What a meta description is for
It does not affect ranking directly. It affects whether people click, because it is the grey text under your blue title in the results. A good one repeats the words the searcher typed, promises the specific thing the page delivers and gives one reason to choose it over the result above. Google rewrites descriptions it thinks are weak or off topic, which is why writing a tight one matters: it is the only way to keep control of the snippet.
Where to paste it
In WordPress with Yoast or Rank Math, the meta description field sits under the post editor. In Shopify it is under Search engine listing on each product and page. In Squarespace and Wix it is in the page SEO settings. Keep it under 155 characters and avoid quotation marks, which can cut the snippet short.
See how it looks in Google with my free SERP snippet preview.
More free tools for your pages
Check the length with the word and character counter, see which words the page repeats with the keyword density checker, and test whether AI assistants can read the page with the AI visibility checker.
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Got the title? Before that, the blog post title generator gives you 25 headlines to choose from.
Frequently asked questions
How long should a meta description be?
120 to 155 characters. Google shows about 155 on desktop and fewer on mobile, so put the important words first.
Do meta descriptions help SEO?
Not as a ranking factor, but a better description lifts click-through rate, and more clicks from the same position is the cheapest traffic gain there is.
Why does Google show a different description from the one I wrote?
Because it judged another sentence on the page a better match for that specific search. Writing a description that contains the query words reduces how often that happens.
Should every page have a unique meta description?
Yes. Duplicate descriptions across pages are one of the most common warnings in Search Console and they make your results look identical to searchers.
Is this generator free?
Yes, with no sign-up. It runs in your browser and stores nothing.