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Social Cat Review: The Best Way to Promote Your Own Brand

Influencer marketing is an underrated way to get your brand recognised and talked about. 

Social proof is highly valuable. 

And when itโ€™s coming from people who are known in the nicheโ€ฆ 

Who have an engaged followingโ€ฆ 

And whose opinions matter to their followersโ€ฆ 

Having them promote your product (or service) offers a ton of value. 

But how do you find the right influencers to promote your stuff? 

There IS such a thing as a good or bad match when it comes to promotion. 

Social Cat is here to help you find the right matches. 

My Social Cat review will tell you all you need to know to figure out if itโ€™s the right platform for you! 

What Exactly Is Social Cat? 

Social Cat is a platform that connects brands with social influencers

They call themselvesโ€ฆ 

โ€œThe Tinder for brands and creatorsโ€ ๐Ÿ˜„ 

As someone whoโ€™s been listed as one of the top social influencers myselfโ€ฆ 

I understand how valuable a tool like this is! 

One of the best things about Social Cat is that itโ€™s aimed at smaller brands and authentic micro-influencers

Which means that almost any business can use itโ€ฆ 

And see immediate positive effects. 

But on the other end of the spectrum, if youโ€™re a creator reading thisโ€ฆ 

Itโ€™s an excellent choice of platform for you too. 

Letโ€™s just mention upfront that it currently only works in the USA, UK, New Zealand, and Australia. 

If youโ€™re in a different country, youโ€™ll have to wait for it to become available. 

How Does Social Cat Work? 

The beauty of Social Cat is that itโ€™s super easy to use. 

In a nutshell: 

  • Set up an account (itโ€™s free!) 
  • Fill in all the relevant info about your brand 
  • Leave it to Social Cat! 

From there, the platform will do its thing. 

Influencers will be able to find your brandโ€ฆ 

Like your brandโ€ฆ 

And you then decide if you want to work with them.ย 

Why Is Social Cat Such An Amazing Platform? 

Finding micro-influencers to work with is actually a tough job. 

Itโ€™s not something you can just Google. 

And you can scroll through social media and searchโ€ฆ 

But itโ€™s time-consuming. 

And then you still have to shoot them a cold DMโ€ฆ 

Plus, risk them saying no thanks. 

Or not replying at all! 

Social Cat takes the stress out of the whole process. 

It builds a bridge between brand and influencerโ€ฆ 

But the real draw is that the influencer chooses you

You simply wait for influencers to like your brandโ€ฆ 

And then decide if you want to work with them or not. 

Itโ€™s that simple. 

Very little pressure on you, and a whole lot of choice. 

You do find other influencer platforms out thereโ€ฆ 

But theyโ€™re a lot more complicated. 

This Social Cat review is going to show you just how easy their platform really is! 

A couple more reasons theyโ€™re an excellent choice: 

  • More than 10,000 micro-influencers in the platform 
  • Each influencer is manually vetted before being onboarded 
  • You retain the rights to use the content forever 
  • Comprehensive reporting system 
  • Your own personal content library 
  • The only platform that does gifted collaborations on Instagram and TikTok
  • Affordable pricing, cancel anytime policy

How Social Cat Works 

So letโ€™s get into the details of Social Cat so you can see exactly how everything works. 

Signing Up 

Like all platforms, you need to create an account to use the platform. 

Itโ€™s simple, though (and only takes up to 5 minutes to sign-up) 

Go to their website and this is what youโ€™ll see: 

So your first step is to choose between brand and creator. 

Youโ€™ll obviously know which one you are! 

It takes up to 5 minutes to create your brand account.  Then, youโ€™re ready and the Socail Cat team approves your account in less than 24 hours. 

Onboarding Process 

To match you with relevant influencers on their platform, Social Cat needs information about your brand and in-depth details about what kind of influencers you’re looking for.

Here, youโ€™ll do things like: 

  • Explain what your brand does 
  • Detail your USP 
  • Make your offer to influencers 
  • Select tags that cover your brand 
  • Choose the countries you want to target 
  • Select tags for your particular industry 
  • Link to your own social profiles 
  • Select the platform you want to work on (currently only IG or TikTok) 
  • Choose how youโ€™re paying influencers 
  • Select what kind of creators youโ€™re looking for 
  • Detail what content you want 

All of these things will help to match you with the right creators. 

Most of them are very straightforward. 

But here are a few things youโ€™ll need to pay extra attention to. 

Target Audience 

Choosing your target audience helps to specify creators that have the same audience. 

You can choose from babies and children, to men/women in particular age groups. 

Donโ€™t neglect this step, itโ€™s important to make sure you get the right creators. 

Collaboration Options 

This is where you select what kind of payment the influencer will receive. 

Youโ€™ll have to explain this in more detail under the โ€œbrand detailsโ€ section. 

But this is a quick at-a-glance selection of what kind of payment youโ€™re offering. 

If youโ€™re sending products, choose Gifted. 

For a fixed fee per post, choose Paid. 

And if youโ€™re offering a portion of sales, choose Affiliate (but be aware that usually requires a free product on top of the payment percentage, so the creator can make a post with your product). 

You can choose more than one if you want, and then negotiate with the creator. 

Collaboration Details 

Here, you can detail what sort of post you want the creator to make. 

Each one offers quite a lot of information as to what it covers. 

When discussing it with the creator, you can go into more detail about exactly what youโ€™d like. 

You can also choose more than one and then nail it down in discussions. 

Campaign Goal 

Your goal has an influence on what kind of content the creator is likely to make. 

Generating sales is a little harder, while user-generated content is the easiest. 

Matching With Micro-Influencers 

You donโ€™t have to do anything in order to match with influencers. 

Social Cat sends out a daily email, so your brand profile will land right in the inboxes of hundreds of potential matches. 

But itโ€™s up to the influencer to choose your brand. 

This might sound like itโ€™s a little unfairโ€ฆ 

Or make you nervous because itโ€™s out of your hands. 

But itโ€™s advantageous for a few reasons: 

  • Itโ€™s an automatic qualifying process. You never end up chatting to someone who isnโ€™t actually interested in working with your brand. 
  • It saves a bunch of time. You donโ€™t need to go out of your way to search through lists of influencers and figure out if theyโ€™re right for your brand. 

All you do is sit back and wait  It takes up to 24 hours to see the first influencers wanting to work with you.. 

Once someone likes your brand, Social Cat makes a virtual introduction via email. 

From there, you can go ahead and talk business. 

If you want to, that is! 

You can also decline invites from influencers if you feel that they arenโ€™t quite right for you. 

Collaborations 

When youโ€™re introduced to a micro-influencer, theyโ€™ll pop up on your profile page under the โ€œCollaborationsโ€ tab, โ€œIn Progressโ€. 

Next to their picture, youโ€™ll see their name and their social handle. 

Youโ€™ll be able to see their followers and engagement rate at a glanceโ€ฆ 

And you can click through to their profile if you want to get a better idea of what sort of content they post. 

Note: Currently, you can only work with Instagram and TikTok influencers. More platforms may be added later!ย 

Click on any one and youโ€™ll go to a more detailed page. 

This includes their country and their email address, as well as more data like how many posts they have, their average likes, and average comments. 

Here you can also view other content theyโ€™ve made for brands on Social Catโ€ฆ 

Leave yourself private notes about the creatorโ€ฆ 

And update the status of your collaboration as you work through it with them. 

How Much Does Social Cat Cost? 

Of course, part of our Social Cat review has to cover pricing. 

Letโ€™s quickly consider the fact that many influencers ask for hundreds of dollars per post. 

Even micro-influencers! 

But Social Cat is a win-win situation for those who are looking to grow. 

It works on a monthly fee. 

If youโ€™re on a tight budget, the Start-Up Plan is perfect. 

For $49 a month, you can make up to 10 matches. 

There are some limitations, but itโ€™s perfect for starting out. 

The mid-tier is the Growth Plan

It costs $99 per month, and you can make up to 25 matches. 

The Pro Plan, at $179 per month, is still far cheaper than youโ€™d usually pay influencers for just one post! 

Up to 50 matches a month, and no limitations. 

Keep in mind that youโ€™ll still need to add payments/giftsโ€ฆ 

But in the long run, it still comes out far more affordable. 

Oh, and thereโ€™s a 7-day free trial if you want to get a feel for it first! 


By the way, Social Cat is offering a 25% discount code for your first month using their product.

Start working with micro-influencers on gifted collaborations!


What Kind of ROI Can You Get? 

So if youโ€™re going to spend that (even though itโ€™s affordable), you obviously want to know that youโ€™ll be getting a good return on your investment. 

Hereโ€™s a quick snapshot of one brandโ€™s stats after a few months of working through Social Cat

While thereโ€™s no real indication of what they made off of these campaignsโ€”sales and followersโ€”they spent very little for close to 50k impressions! 

Final Verdict: Social Cat Review 

If you havenโ€™t already figured out from this Social Cat Review, Iโ€™m a fan. 

The platform is incredibly easy to use, and I love that you donโ€™t have to spend much time on it in order to make qualified and meaningful connections. 

Thereโ€™s the added bonus of having manually vetted influencers, so you never have to worry about accidentally getting involved with a dodgy one. 

Plus, it’s super affordable. 

Perfect for small businesses and entrepreneurs looking to boost their business on social media. 

Whether youโ€™re totally new to influencer marketing or youโ€™re looking for a better way to do itโ€ฆ 

I highly recommend Social Cat

Try the free trial firstโ€ฆ 

I can almost guarantee youโ€™ll love it as much as I do!

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About Lilach Bullock


Hi, Iโ€™m Lilach, a serial entrepreneur! Iโ€™ve spent the last 2 decades starting, building, running, and selling businesses in a range of niches. Iโ€™ve also used all that knowledge to help hundreds of business owners level up and scale their businesses beyond their beliefs and expectations.

Iโ€™ve written content for authority publications like Forbes, Huffington Post, Inc, Twitter, Social Media Examiner and 100โ€™s other publications and my proudest achievement, won a Global Women Champions Award for outstanding contributions and leadership in business.

My biggest passion is sharing knowledge and actionable information with other business owners. I created this website to share my favorite tools, resources, events, tips, and tricks with entrepreneurs, solopreneurs, small business owners, and startups. Digital marketing knowledge should be accessible to all, so browse through and feel free to get in touch if you canโ€™t find what youโ€™re looking for!

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