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The 5 Best Keyword Research Tools for Entrepreneurs

If you’re an entrepreneur, then you know that keyword research is essential for your business to be found online.

But with so many different keyword research and SEO tools out there, it can be tough to know which one is right for you. In this comprehensive guide, we’ll cover the five best keyword research tools for entrepreneurs.

We’ll discuss some of the best keyword research tools you can find, and the ones that are the most popular – for good reason! By the end of this article, you’ll have all the information you need to choose the right one for your needs. 

Best Keyword Research Tools for Entrepreneurs 

Google AdWords Keyword Planner 

There are a lot of great keyword research tools out there, but my favourite is the Google AdWords Keyword Planner.

This tool is simple to use and provides a ton of valuable data that can help you improve your paid search campaigns.  It works well with your Google Search Console.

To get started, simply enter a seed keyword into the tool.

Google will return a list of related keywords, along with data like monthly search volume and competition levels.  This is really handy when doing competitive analysis too.

This data can be extremely valuable when determining which keywords to bid on in your AdWords campaigns. 

Additionally, the Google AdWords Keyword Planner can also be used to generate new ideas for content marketing.

Simply enter a seed keyword and see what related topics come up.

You can then create content around these topics, which can help you attract organic traffic from Google.

Overall, the Google AdWords Keyword Planner is a great tool for anyone who needs to do keyword research for their business.

If you’re not already using it, I highly recommend giving it a try! 

Best of all, it’s completely free. 

Key Takeaway: The Google AdWords Keyword Planner is a great tool for anyone looking for a comprehensive free keyword research tool. 


When it comes to keyword research, there are a lot of different tools out there that can help.

But which one is the best?

For many people, the answer is KWFinder.

It’s simple to use and it’s very accurate.

But what makes KWFinder one of the best keyword research tools? 

1. KWFinder is very accurate. 

When you’re doing keyword research, you need a tool that’s going to give you accurate results.

KWFinder does just that.

There’s no point doing keyword research if you aren’t getting decent info out of it! 

2. Kwfinder Is Easy To Use.

Keyword research can be a complex and time-consuming process. 

But KWFinder makes it easy. 

With just a few clicks, you can find the perfect keywords for your website. 

3. KWFinder is Affordable.

Many paid-for keyword research tools are expensive.

But KWFinder is very affordable, especially considering all the features it offers. 

4. KWFinder Offers a Free Trial.

If you’re not sure if KWFinder is right for you, you can sign up for a free trial.

This way, you can try out all of the features and see if it’s a good fit for your needs. 

Key Takeaway: KWFinder is the best paid keyword research tool because it is accurate, easy to use, and affordable. 

MozKeyword Explorer 

MozKeyword Explorer is a tool that allows you to research keywords and get detailed insights into their performance.

With this tool, you can see things like search volume, keyword difficulty, and more. 

One of the great things about MozKeyword Explorer is that it’s really easy to use.

Even if you’re not an experienced keyword researcher, you’ll be able to get the hang of it quickly. 

They have a free and a paid version. 


SEMrush is a powerful and versatile competitive intelligence suite for online marketing, from SEO and PPC to social media and video advertising research.

The tool provides insights and tools for businesses of all sizes to identify and capitalize on marketing strategies.

One of the most useful features of SEMrush is the ability to do keyword research.

You can use the tool to find the best keywords for your website or blog, and track your progress in the SERPs over time.

The keyword research tool allows you to enter a seed keyword and then generates a list of related keywords.

You can then filter the results by keyword difficulty, search volume, and other criteria.

SEMrush also has a keyword research database that contains over 900 million keywords.

This is a great resource for finding long-tail keywords that you can use to improve your SEO.

In addition to keyword research, SEMrush provides a host of other features that can be used to improve your online marketing efforts.

These include competitor research, traffic analysis, and brand monitoring.

If you’re looking for a comprehensive and versatile online marketing tool, SEMrush is a great option. 

Note that you can use it for free, but functionality is limited. 

But you can choose from three different paid plans to suit you. 

Key Takeaway: SEMrush is a great keyword research tool that can help you improve your SEO and gain more traffic. 


Wordtracker is one of the best keyword research tools out there.

And for good reason – it’s accurate, reliable, and easy to use.

Wordtracker is powered by data from Google AdWords.

So you can be confident that the results you’re getting are accurate and up-to-date.

It’s also a breeze to use! 

Just enter a seed keyword and Wordtracker will do the rest, returning a list of related keywords and their search volume.

You can then filter the results by competition, search volume, and other criteria, to find the perfect keywords for your needs.

Finally, Wordtracker offers a variety of features and options that make keyword research easier than ever.

For example, you can use the Keyword Ideas tool to get even more keyword ideas.

Or the Keyword Lists tool to organize your keywords into lists.

If you’re serious about keyword research, then Wordtracker is the tool for you. 

You can sign up for a free account, and you’ll be able to run 10 free keyword searches.

Give it a try today, and see how Wordtracker can help you find the perfect keywords for your needs.

Key Takeaway: Wordtracker is one of my favourite keyword research tools because it’s accurate and super easy to use.

FAQs in Relation to Best Keyword Research Tools 

What is the most accurate keyword research tool? 

There’s no definitive answer to this question as different people have different opinions on what “accurate keyword research” is.

However, some popular options for best keyword research tools include Google AdWords Keyword Planner, Wordtracker, and Moz Keyword Explorer. 

So whichever one you choose from this list, you’re getting accuracy! 

Which free tool is best for keyword research? 

Some popular free keyword research tools include Google AdWords Keyword Planner, Wordtracker, and Keyword Discovery. 

It’s hard to say which really comes out on top, as there are a variety of free keyword research tools available, each with its own advantages and disadvantages.

Which is the best keyword research tool for YouTube? 

Some popular keyword research tools for YouTube include Google AdWords Keyword Planner, TubeBuddy, and vidIQ. 

If you’re an entrepreneur who uses YouTube for marketing, using one that’s great for YouTube is essential! 


There you have it! 

My guide to the best keyword research tools for entrepreneurs. 

These tools are the ones I would personally go for and compliment your digital marketing strategies.

They’re tried-and-tested, and yet retain a good reputation for being easy to use and highly effective and many of them have free versions.

If you’ve got a blog or rely on organic traffic, don’t neglect keyword research (and keyword phrases). 

This simple tool could be the difference between getting some traffic and getting “wow” traffic!

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About Lilach Bullock

Hi, I’m Lilach, a serial entrepreneur! I’ve spent the last 2 decades starting, building, running, and selling businesses in a range of niches. I’ve also used all that knowledge to help hundreds of business owners level up and scale their businesses beyond their beliefs and expectations.

I’ve written content for authority publications like Forbes, Huffington Post, Inc, Twitter, Social Media Examiner and 100’s other publications and my proudest achievement, won a Global Women Champions Award for outstanding contributions and leadership in business.

My biggest passion is sharing knowledge and actionable information with other business owners. I created this website to share my favorite tools, resources, events, tips, and tricks with entrepreneurs, solopreneurs, small business owners, and startups. Digital marketing knowledge should be accessible to all, so browse through and feel free to get in touch if you can’t find what you’re looking for!


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