Fitness blogs that accept guest posts include some of the best-known health titles on the web, plus thousands of smaller training blogs. Well-known names that take outside writers include Runner's World, Men's Health and Women's Health, alongside hundreds of smaller fitness blogs. Pick sites whose readers match your topic, read each site's current guidelines and pitch one specific idea.
Fitness is a crowded, profitable niche. Gyms, personal trainers, supplement brands, equipment makers, fitness apps, yoga studios and wearable companies all want to reach people who want to get fitter, and fitness blogs are where those people go for advice.
The good fitness sites protect their readers. They want advice that's safe, accurate and written by someone who trains people or trains themselves, and they turn down a lot of thin posts written only to carry a link.
This page sits alongside my free list of websites that accept guest posts, which covers sites across every niche.
Which fitness blogs accept guest posts?
These are long-running fitness publications that are known for running work from contributors, freelancers or guest writers. Each one works differently, so treat this as a starting point:
- Runner's World: a long-running running magazine that works with freelance writers and coaches.
- Men's Health: a major health and fitness title that commissions freelance features and training pieces.
- Women's Health: a sister title covering fitness, nutrition and wellbeing, with freelance contributors.
- Shape: a women's fitness and wellness publication that runs expert-led workout and health pieces.
- Yoga Journal: a long-established yoga publication that takes pitches from teachers and writers.
- Breaking Muscle: a strength and conditioning site with a long history of articles from coaches.
The large magazines above mostly commission freelancers and coaches with a track record, so treat them as long shots for a first pitch. Guidelines change, and some sites pause submissions for months at a time, so read each site's current pitch or write for us page before you send anything.
Should you aim for the big names or smaller fitness blogs?
The famous fitness titles are worth a pitch if you have real expertise and patience, but they get far more pitches than they can use, and many only work with writers they already know. Smaller fitness blogs with a loyal readership are often the better first step. They reply faster, they're more open to new writers, and a post on a focused site that your buyers read can do more for you than a line on a huge site they never visit.
Whichever you choose, judge a site on its readers and how it looks after them, not on one metric. A site that still publishes, edits with care and has real people commenting is worth more than a bigger site that publishes anything.
Running, strength, yoga or the fitness business?
Fitness sites tend to specialise, and the pitch has to match:
- Running and endurance sites want training plans, race advice and injury prevention.
- Strength and conditioning sites want programming, technique and recovery posts from coaches.
- Yoga and mobility sites want posts on practice, teaching and the mind and body side of movement.
- Fitness business sites want posts on running a gym or studio, keeping members and marketing.
Equipment and wearables fit well on running and strength sites. Gym software, booking tools and marketing services belong on the fitness business sites.
What do fitness editors want?
Expertise and safety. Fitness editors want writers who are qualified or experienced: coaches, trainers, physios, yoga teachers and athletes. Say who the advice is for, explain the reason behind each exercise and point readers to a professional when an injury or health condition is involved.
They also want something new. "Drink more water and get more sleep" has been written a million times. A specific programme, a lesson from coaching real clients or a clear look at what the research says will stand out.
Free guest post or sponsored post on a fitness blog?
Free contributions are common on smaller fitness and yoga blogs, especially from coaches and teachers who bring real experience. The big magazines commission their own writers. Sponsored posts are faster and more predictable, which suits apps and equipment brands launching on a fixed date.
How do you check a fitness blog before you pitch?
- Read the three newest posts. Is the site still publishing, and who writes for it?
- Find the current guidelines. Look for a write for us, contribute or pitch page, and check its date.
- Check who writes the advice. Named coaches and qualified writers are a good sign. Anonymous posts full of keyword links are not.
- Find a name. A real editor you can email beats a form that never replies.
- Ask if posts are permanent. Some sites prune old content in clean-ups.
There's more in how to check backlink quality and my guide to high DA guest posting sites. Fitness overlaps with health and lifestyle, so my health blogs that accept guest posts and lifestyle blogs that accept guest posts pages are useful places to widen your search.
How should you pitch a fitness blog?
Name the reader and the goal. "A four-week plan to run your first 10K after a long break" is a pitch. "A fitness article" is not. Add two backup titles and a line on your qualifications or experience.
Keep any link close to the advice. A link to a free plan, a guide or a tool that helps readers follow the post is easy to approve. A link to a supplement shop in the first paragraph isn't.
Pitch with the calendar in mind. January, spring race season and the run-up to summer are when fitness readers are keenest, so editors fill those slots early.
Can you place a fitness post on my blog?
Yes, when it's about marketing or running a fitness business: getting members, social media for personal trainers, retention, or the software gyms and studios use. lilachbullock.com is a marketing blog that's been publishing since the dial-up days, with thousands of indexed articles, and my readers are business owners, marketers and entrepreneurs, mostly in the USA and the UK. Workouts and training advice suit the sites above better. Guidelines are on my fitness and yoga pages.
How placing a post on my blog works
- Email [email protected], or start on my write for me page, with your target URL, topic and niche.
- I reply with whether it fits and which format I'd pick: a new sponsored post or a link insertion into an existing, indexed article.
- You send the article, or I choose the right existing article for your link.
- I edit, publish and send you the live URL.
Accepted posts usually go live within 24 to 48 hours of everything being agreed. Placements are permanent. I invoice by PayPal, and if you're an agency, I never contact your client.
If you're weighing up where to place a post, how buying a guest post on my blog works explains what you get and what I turn down.
Placing a fitness post? Email [email protected] with your target URL, topic and niche, or start on my write for me page. Agencies and repeat buyers are welcome.
Frequently asked questions
Which fitness blogs accept guest posts?
Well-known examples that take outside writers include Runner's World, Men's Health, Women's Health, Shape, Yoga Journal and Breaking Muscle. Check each site's current guidelines before you pitch, because they change.
Do fitness blogs accept guest posts from personal trainers?
Many do, and trainers are often the writers editors want most. Read each site's guidelines first, because the big magazines mostly commission experienced freelancers.
What should I pitch a fitness blog?
Pitch a specific, safe plan or answer for a named reader and goal, written by someone who trains people or has trained seriously themselves.
Can I place a fitness guest post on lilachbullock.com?
Yes, if it's about marketing or running a fitness business. Email your target URL, topic and niche and I'll tell you if it fits.