So, you’ve gone through the motions of ensuring your website gets loads of traffic – SEO, influencer marketing, social media, the works… Analytics shows thousands of monthly visitors, but your bounce rate is through the roof.
- There’s too much competition
- The world is out to get you
- You’re missing a key piece of the puzzle
If you guessed 3, you’re onto something.
What is high traffic worth if you can’t convert any of the visitors that arrive at your website into paying customers?
Website copywriting is the piece you’re missing. A website with poor copywriting can damage all your SEO and traffic building efforts. You can’t afford that, especially not with online users’ continually shortening attention spans. You have less than 7 seconds to make an impression on your viewers. Strong copywriting can help you do that.
Successful copywriting takes into account many factors. Most importantly, it’s knowing that your website is not about you. It’s about your target audience. Who are your ideal customers and what are they looking for?
The key is to personalize your website copy to cater to your target audience’s needs. They don’t want to be talked at and hear about how great you and your products are. Instead, they want you to talk to them and let them know how your products will help them.
Let me help you, help your potential customers, find what they’re looking for on your website. My content creation services include website copywriting that is proven to decrease bounce rates and increase conversions. Contact me to find out more about how personalized website copy will generate you leads and make more sales.
Not only will personalized website copy increase your sales, it’ll make your visitors feel appreciated. Visitors who feel appreciated are much more likely to turn into repeat customers. Contact me today to help you turn your visitors into loyal brand ambassadors who recommend your products and services.