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How to succeed in MLM marketing in 2023

MLM. Multi-Level Marketing. No matter how you slice it, there’s a world of potential here. But, if you dive in without a plan, you’re going to come up gasping for air. So let’s break it down, step by step, no-nonsense, and all in good Harland style.

What’s the Big Deal About Picking the Right MLM Company?

Alright, imagine putting all your energy behind pushing a product that’s as reliable as a chocolate teapot. Doesn’t make sense, right? When you pick a company, you’re putting your name, your reputation on the line. So, do your homework. Make sure it’s a brand you can proudly shout about from the rooftops.

Mentors

The Shortcut to the Fast Track.  There’s learning the hard way, and then there’s the smart way. Find a mentor. Look for someone who’s been there, done that, and has a few T-shirts from the journey. This isn’t just about mimicking success; it’s about sidestepping the pitfalls they’ve already danced around.

Goal Setting: What’s the Buzz About?

“I want to succeed” is as vague as saying “I fancy a drink.” What drink? Tea? Coffee? A fancy cocktail? Be specific. Lay down the numbers. How many people do you want to recruit this month? How much do you want to sell? Once you’ve got clarity, it’s like turning on the GPS. Destination: Success.

Why’s Everyone Harping on About Genuine Relationships?

Nobody likes that guy who corners you at a party to talk about this ‘incredible business opportunity.’ So, don’t be that guy. Make connections. Real ones. And when the time’s right, introduce them to your MLM world. It’s less about selling and more about sharing something you believe in.

Continuous Learning: Another Buzz Phrase or Essential?

The MLM scene isn’t static. It’s like a river – always moving, always changing. If you’re standing still, you’re basically moving backward. Dive into webinars, soak up books, chat with the top dogs. Be the person in the room who’s always one step ahead because you never stopped learning.

Is Playing by the Rules That Important?

Short answer? Heck yes. Long answer? Building trust takes ages. Losing it? Seconds. One dodgy move and all that hard work can go down the drain. So, keep it clean. Short-term gains can lead to long-term losses if you’re playing fast and loose with ethics.

Tech and Tools: Worth the Hype?

Back in the day, MLM was all about house parties and one-on-ones. Today? You’ve got the whole digital playground. Social media, CRMs, email marketing – there’s a buffet of tools out there. Use them. They’re not replacing the human touch; they’re amplifying your reach.

A Few Words Before We Wrap

You’re going to get a lot of nos. Brace for them. Every no is a stepping stone to a yes. It’s not a reflection of you; it’s just part of the game. Celebrate the little wins. They add up. And remember, while MLM can be a goldmine, it requires the pickaxe of persistence, the compass of strategy, and the hard hat of dedication.

Closing Thoughts

Venturing into the world of MLM is like embarking on a thrilling adventure. There’ll be ups, downs, and a few loop-the-loops. But arm yourself with the right strategies, a genuine approach, and no-nonsense determination, and you’re already ahead of the curve. 

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About Lilach Bullock


Hi, I’m Lilach, a serial entrepreneur! I’ve spent the last 2 decades starting, building, running, and selling businesses in a range of niches. I’ve also used all that knowledge to help hundreds of business owners level up and scale their businesses beyond their beliefs and expectations.

I’ve written content for authority publications like Forbes, Huffington Post, Inc, Twitter, Social Media Examiner and 100’s other publications and my proudest achievement, won a Global Women Champions Award for outstanding contributions and leadership in business.

My biggest passion is sharing knowledge and actionable information with other business owners. I created this website to share my favorite tools, resources, events, tips, and tricks with entrepreneurs, solopreneurs, small business owners, and startups. Digital marketing knowledge should be accessible to all, so browse through and feel free to get in touch if you can’t find what you’re looking for!

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