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The Personal Brand Positioning Prompt Pack

19 prompts that pull a sharp, ownable positioning statement out of your experience and what you refuse to do

Most positioning statements are forgettable because they describe what you do, not why you are the only person who does it that way. These 19 prompts dig into your actual history, your hard-won opinions, and the work you turn down so you end up with positioning that is specific to you and impossible to copy. Run them in order the first time. The outputs build on each other.

What is inside
  • Your Raw Material
  • What You Refuse to Do
  • The Audience You Serve
  • Your Point of Difference
  • Assembling Your Positioning Statement
  • Making It Stick
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This resource hands you the volume. The strategy, the judgement, and the bit where it all connects is the work I do for clients: lead generation, ads, SEO, workflow automation, HubSpot, and the systems that make them compound. Done for you, consulting, coaching, or training.

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Lilach Bullock has spent 21 years in marketing. Forbes Top 20 (twice), Oracle Social Influencer of Europe, and ranked the number one digital marketing influencer in the UK. She now builds AI-powered marketing systems for entrepreneurs, service businesses, and founders. The Sunday newsletter goes to 15,000 readers at a 70%+ open rate.

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