Posts Tagged ‘email marketing’
Best online marketing strategies for cash-strapped small businesses
Running a small business can be a terrifying venture; you’re investing so much of your time and money into what you believe in, but how do you share that with the world? How do you reach the right audience, engage them, and ultimately, get them to buy from you? Or, to put it differently, how…
Read MoreBest Practices to Maximize Cold Email Responses (Beyond the Subject Line)
There are a little over 200 billion (with a B) emails sent everyday. That’s 2.4 million a second, rounding out at 74 trillion every year. There are just over 7 billion people in the world (only about half of which have internet access). Very roughly, that’s about 20,000 emails per person who could actually have…
Read More10 Newsletters That Work and What You Can Learn From Them
Email has remained at the top of the marketing game as the industry has transitioned from outbound to inbound marketing. A user’s inbox is the perfect place to engage with them personally while subtly selling your brand. The goal with email marketing is to get users excited to receive an email from you so that…
Read MoreIs email marketing a thing of the past or is it still effective?
Since the past many decades, email marketing has played a fundamental role in the success of digital marketing. It has been a constant support for business leaders in achieving an increased number of traffic and an increased return on investment. The bright future of email marketing is quite evident. This is portrayed through the multiple…
Read MoreMarketing Automation: A Powerful Weapon You’re Not Using Properly
On a scale from 1 to 10, with 10 being awesome and 1 being awful, how would you rate your marketing automation strategy? Provided you’re actually using automation (and please say you are), you should score more than a 1. But don’t get too generous in your self-appraisal. That rating doesn’t deserve to be anywhere…
Read MoreSet It But Don’t Forget It: How to Use Email Marketing Automation
Email marketing isn’t new and it isn’t trendy but it’s got one thing in its favour – when it’s done right, it’s devastatingly effective. Other mediums have their place in your overall marketing strategy, but few are likely to deliver a ROI that can even come close to email. Trends come and go and social…
Read MoreThe complete guide to email marketing
Want to perfect your email marketing campaigns? Are you just starting on building an email list? Whether you’re a complete beginner or simply want some tips on how to get more out of email marketing, read on for the complete guide to email marketing. Click on the links below to jump to a section: Why…
Read MoreThe best marketing automation tools for Small and Medium Businesses
Marketing automation is one of the biggest buzzwords in marketing in recent years. Ideally, marketing automation will help you not only with saving time by cutting down tasks, but also help you convert more people and make more sales. In this post, I’m going to share with you some of the best marketing automation tools…
Read MoreHow to get more leads and subscribers with OptinMonster
How can you turn more of your website visitors into leads and subscribers? How can you increase your conversion rates? These are important questions to anyone who has an online business or blog. Building a strong email list has always been one of the best ways to grow your business in the online medium, and…
Read MoreIs Convertkit the best email marketing tool for bloggers
ConvertKit is an email marketing platform that’s only been around for a few years and yet has massively grown in popularity very quickly. In fact, I keep hearing more and more people saying how they’ve stopped using MailChimp, AWeber and generally some of the biggest names in email marketing to replace them with ConvertKit. I’ve personally…
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