How to’s

The complete guide to email marketing

Want to perfect your email marketing campaigns? Are you just starting on building an email list? Whether you’re a complete beginner or simply want some tips on how to get more out of email marketing, read on for the complete guide to email marketing. Click on the links below to jump to a section: Why…

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5 Ways to make your blog posts more shareable

Let’s all bloggers admit it…what we all want when writing a blog post is not just lots of traffic, but also lots and lots of social media shares. But how can you boost your social shares? In this blog post, I’m going to share my top 5 ways of making your blog posts more shareable.…

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How to persuade your visitors to buy, not just visit

Does your website have lots of traffic but not many people actually buying? In this post I’m going to show you how to fix this common problem. Conversion optimisation is one of the most overlooked disciplines in online marketing. Everyone tends to focus on the need to drive traffic to their website but not nearly…

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How to create a Landing Page that really converts

In this post we are going to learn how to create a landing page that really delivers results for your business. Website owners frequently feel that they need more traffic to their website. The truth is that while more traffic is always nice, they probably aren’t making the best possible use of the traffic they…

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How to Increase Website Conversions with On-Site Geotargeting

What is Geotargeting? By determining the geolocation of each visitor (such as country, county/state, city, organisation, IP address, and so on), internet marketers use on-site geotargeting techniques to increase their website’s usability and provide consumers with the best possible online experience. Big brands such as Netflix and Hulu use geotargeting to distribute specific content in…

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15 tactics to get more followers and engagement

A truly successful social media account is not one that has hundreds of thousands of followers; it’s one that has an active community of followers that are engaging on a daily basis: answering and asking questions, sharing and retweeting, clicking on links. In this blog post, I’ll be showing you the top tips and tricks…

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How to Find and Create Stunning Images for your Blog

Content and social media marketing are essential parts of digital marketing nowadays, and images are a big part of both. In this post, I’ll go through all you need to know to easily find and create your own stunning images for blog posts and social media, in order to increase your engagement and traffic. Images…

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How to gain social influence

Do you want to become an influencer? Having social influence means you are a thought leader and an expert in your field who has the power to influence people’s opinions. But how do you become one? In this post, I’m going to share my top tips for how you can become a social influencer. Find…

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