Guides

How to measure your social media success: the complete guide

How to measure your social media success: the complete guide

Even with all the amazing analytics tools available, many businesses and marketers struggle to measure their social media ROI (return on investment). Which metrics matter and which don’t? How do you know you’re on the right track? Essentially, how is your social media helping you grow your business? In this blog post, I’m going to…

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How to launch your very own website or blog

How to launch your very own website or blog

So you want to start a business website. Or maybe a blog – or both, why not. But where do you start? How do you build a safe and secure website that looks great? I actually get this question a lot from people who want to start a business or a blog that they can…

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The ultimate guide to video marketing

The ultimate guide to video marketing

Video has always been leveraged by businesses one way or another; but now, video – and video marketing – has become a necessity for the modern business. In fact, every time I’m on my social media, it’s becoming clearer and clearer that video content is on its way to taking over most other forms of…

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How to Create a Content Marketing Calendar [FREE Template]

How to Create a Content Marketing Calendar [FREE Template]

Have you started planning your content marketing strategy for the year? With a content marketing calendar, you can start putting together a plan that really works, by posting the right content at the right time. In this blog post, I’m going to show you how to create your own content marketing calendar – and there’s…

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How to deal with sales objections [free templates]

How to deal with sales objections [free templates]

As a business owner or entrepreneur, regardless of the size of your business, you’re likely going to be faced with sales objections on a daily basis. It’s only natural – people generally want to find and get the best possible deal for themselves and they are curious – and reluctant to trust. But, just because…

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The how, what and why you should spy on competitors

The how, what and why you should spy on competitors

How much do you really know about your competitors? Do you know what their strategies are, how well they’re performing, what traffic their website is getting and what people like about them? As a business owner, you need to always stay one step ahead of the competition, and the best way to do that is…

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