How much do you really know about your competitors? Do you know what their strategies are, how well they’re performing, what traffic their website is getting and what people like about them? As a business owner, you need to always stay one step ahead of the...
Social media marketing can be very overwhelming. You have to post new content every day, on some social networks even several times a day, you need to diversify your updates and you also need to be quick to respond to any mentions and comments. But if you organise...
Guest blogging offers a host of benefits for bloggers, businesses and entrepreneurs and basically anyone with a blog – it allows you to promote your blog or business to a larger audience, it helps boost your SEO, it boosts your authority and much, much more. Finding...
Do you have a blog? Are you using social media to promote your business? If the answer to any of those two questions is yes, then you most likely could use an editorial calendar to help you plan out your strategy, keep you organized and help you make sure everything...
Content marketing has a lot of different benefits – it’s great for raising brand awareness, improving engagement on your website and on social media, it offers great value to your visitors and it can increase customer loyalty and retention. Another great benefit? It’s...
When you open your inbox in the morning how do you pick which emails to read first? The chances are that you choose the one with the subject line that catches your eye, or grabs your attention. Subject lines on emails, and headlines on blogs or social media are what...
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